A data profile of the people who buy, follow and care about Radio2 in United States — modelled from more than twelve digital signal sources. Radio2 has an estimated audience of 18,038 people in United States.
The average Radio2 fan in United States is 41.6 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Florida, New York.
Top brand affinities include Radio, Belgium, Subway, with strongest over-indexing on Radio (2.34× the country average).
Demographically, the Radio2 audience skews balanced with an average age of 41.6, and over-indexes on personality traits such as Patriotism, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Radio2 fan in United States is balanced, around 41.6 years old, with strong Patriotism tendencies and a notable affinity for Radio.
The key figures that characterise the Radio2 profile in United States.
50.7% are female, 49.3% are male, average age 41.6.
| Metric | Value |
|---|---|
| Female | 50.7% |
| Male | 49.3% |
| Average age | 41.6 |
| Estimated audience size | 18,038 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 17% | |
| 30-39 | 18% | |
| 40-49 | 21% | |
| 50+ | 28% |
of the worldwide Radio2 audience comes from United States.
| Country | Share |
|---|---|
| United Kingdom | 46.7% |
| Netherlands | 28.3% |
| Belgium | 11.2% |
Where the Radio2 audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North Dakota | <1K | 1.86× | |
| 02 | Florida | ~2K | 1.53× | |
| 03 | Washington, District of Columbia | <1K | 1.53× | |
| 04 | Massachusetts | <1K | 1.52× | |
| 05 | New Mexico | <1K | 1.46× | |
| 06 | Connecticut | <1K | 1.32× | |
| 07 | Alaska | <1K | 1.27× | |
| 08 | Vermont | <1K | 1.27× | |
| 09 | New Hampshire | <1K | 1.23× | |
| 10 | New York | ~1K | 1.22× | |
| 11 | South Dakota | <1K | 1.12× | |
| 12 | Maine | <1K | 1.08× | |
| 13 | Montana | <1K | 1.08× | |
| 14 | Colorado | <1K | 1.07× | |
| 15 | Rhode Island | <1K | 1.04× | |
| 16 | Delaware | <1K | 1.03× | |
| 17 | California | ~2K | 1.01× | |
| 18 | West Virginia | <1K | 1.00× | |
| 19 | Hawaii | <1K | 1.00× | |
| 20 | Idaho | <1K | 0.98× | |
| 21 | Nevada | <1K | 0.97× | |
| 22 | Mississippi | <1K | 0.97× | |
| 23 | Nebraska | <1K | 0.97× | |
| 24 | Maryland | <1K | 0.93× | |
| 25 | Arkansas | <1K | 0.93× | |
| 26 | New Jersey | <1K | 0.92× | |
| 27 | Kansas | <1K | 0.92× | |
| 28 | Iowa | <1K | 0.91× | |
| 29 | North Carolina | <1K | 0.90× | |
| 30 | Washington | <1K | 0.90× | |
| 31 | Oklahoma | <1K | 0.90× | |
| 32 | Louisiana | <1K | 0.89× | |
| 33 | Kentucky | <1K | 0.89× | |
| 34 | Utah | <1K | 0.89× | |
| 35 | Alabama | <1K | 0.88× | |
| 36 | South Carolina | <1K | 0.87× | |
| 37 | Oregon | <1K | 0.87× | |
| 38 | Virginia | <1K | 0.86× | |
| 39 | Wisconsin | <1K | 0.86× | |
| 40 | Missouri | <1K | 0.85× | |
| 41 | Indiana | <1K | 0.84× | |
| 42 | Minnesota | <1K | 0.84× | |
| 43 | Tennessee | <1K | 0.83× | |
| 44 | Arizona | <1K | 0.81× | |
| 45 | Georgia | <1K | 0.80× | |
| 46 | Michigan | <1K | 0.78× | |
| 47 | Illinois | <1K | 0.76× | |
| 48 | Ohio | <1K | 0.75× | |
| 49 | Pennsylvania | <1K | 0.74× | |
| 50 | Texas | ~1K | 0.65× |
The strongest cross-interests of the Radio2 audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | CJ Pony Parts | Cars & Mobility | 13.44× | ||
| 02 | Belgium | Travel & Leisure | 7.46× | ||
| 03 | Shimano | Cars & Mobility | 4.30× | ||
| 04 | Wood-burning stove | Home & Garden | 3.67× | ||
| 05 | Web server | Technology & Electronics | 2.37× | ||
| 06 | Radio | Technology & Electronics | 2.34× | ||
| 07 | Weather forecasting | Home & Garden | 1.93× | ||
| 08 | Solar energy | Home & Garden | 1.83× | ||
| 09 | Sustainable energy | Home & Garden | 1.74× | ||
| 10 | Political science | Business & Career | 1.71× | ||
| 11 | Renewable energy | Business & Career | 1.69× | ||
| 12 | Virtual reality | Technology & Electronics | 1.64× | ||
| 13 | Rail transport | Travel & Leisure | 1.63× | ||
| 14 | Meteorology | Home & Garden | 1.62× | ||
| 15 | Public transport | Cars & Mobility | 1.62× | ||
| 16 | Diane Keaton | Movies & TV | 1.59× | ||
| 17 | Democracy | Politics & Society | 1.59× | ||
| 18 | Online newspaper | News | 1.53× | ||
| 19 | Discount Tire | Shopping | 1.51× | ||
| 20 | Subway | Food & Beverages | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.71× | |
| Convenience Orientation | PREMIUM | 1.30× | |
| Need for Security | CONSERVATISM | 1.26× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.81× | |
| Pet Ownership | JOY | 0.83× | |
| Healthy Lifestyle | BALANCE | 0.85× |
Radio2 has an estimated audience of 18,038 people in United States, concentrated in California and Florida.
50.7% of Radio2 fans are female, 49.3% are male, with an average age of 41.6 years.
Radio2 fans show strongest brand affinity for Radio (2.34×), Belgium (7.46×), and Subway (1.5×) over the country average.
Radio2 fans in United States are most concentrated in California (reach ~2K), Florida (reach ~2K), and New York (reach ~1K). These three regions account for the largest share of the active audience.
Beyond Radio2 itself, the audience over-indexes on Belgium (7.46×), Subway (1.5×), Solar energy (1.83×), and Web server (2.37×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Radio2. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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