Ray Kroc Audience in United States

Ray Kroc logo

Ray Kroc has an estimated audience of 1,118,693 people in United States. 78.1% are female, 21.9% are male, average age 49.1. Top regions: California, Texas, Florida. Top brand affinities: Natural rubber, Saving, Notre Dame Fighting Irish football, IS (Infinite Stratos), WESH.

The average Ray Kroc fan in United States is 49.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Natural rubber, Saving, Notre Dame Fighting Irish football, with strongest over-indexing on Natural rubber (1.59× the country average). Demographically, the Ray Kroc audience skews more female with an average age of 49.1, and over-indexes on personality traits such as Risk Appetite, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Person · Subtype: Entrepreneur

Demographics of Ray Kroc fans

Demographic split for Ray Kroc audience in United States
MetricValue
Female78.1%
Male21.9%
Average age49.1
Estimated audience size1,118,693

Audience persona

The typical Ray Kroc fan in United States is more female, around 49.1 years old, with strong Risk Appetite tendencies and a notable affinity for Natural rubber.

Top regions in United States

Top regions ranked by reach for Ray Kroc in United States
RegionReachAffinity
California142,3951.16×
Texas109,7631.14×
Florida79,1431.04×
New York61,5370.98×
Illinois52,2311.4×
Pennsylvania41,5061.1×
Ohio38,9821.13×
Georgia35,0741.02×
North Carolina34,3851.02×
Michigan32,2781.1×
New Jersey30,9891.09×
Virginia28,0101.03×
Indiana25,6501.26×
Tennessee24,8611.11×
Washington22,1720.99×
Massachusetts22,0111×
Wisconsin20,8511.24×
Missouri20,3711.13×
Maryland18,1320.94×
Arizona17,5790.77×
Minnesota17,5551.1×
Colorado17,3480.98×
South Carolina17,0391.01×
Kentucky15,9201.14×
Louisiana14,0940.98×
Oklahoma12,9801.04×
Connecticut12,2581.09×
Oregon11,7030.91×
Nevada11,4801.06×
Alabama10,5720.68×
Iowa10,0311.09×
Kansas9,7141.1×
Utah9,5830.96×
Arkansas9,1791×
Mississippi8,2700.9×
Nebraska6,2531.11×
Idaho6,0031.07×
New Mexico5,2290.93×
West Virginia4,7410.91×
New Hampshire4,6311.05×
Hawaii4,3450.9×
Maine3,4310.86×
Rhode Island3,1510.88×
Montana2,9510.95×
Washington, District of Columbia2,7240.81×
Delaware2,6700.87×
North Dakota2,4091.05×
South Dakota2,4010.93×
Vermont1,5330.78×
Wyoming1,1940.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ray Kroc audience
BrandAffinityCategory
Natural rubber1.59×Cars & Mobility
Saving1.89×Business & Career
Notre Dame Fighting Irish football2.5×Sports
IS (Infinite Stratos)1.57×Literature
WESH1.58×Movies & TV
A Free Soul18.59×Movies & TV
WSVN1.93×Movies & TV
Jack Skellington1.79×Movies & TV
Chili con carne1.97×Food & Beverages
Commercial mortgage1.58×Business & Career
Eindhoven1.51×Travel & Leisure
Overboard (film)1.63×Movies & TV
Overtone1.77×Beauty & Wellness
Iguala2.49×Travel & Leisure
Brookside1.93×Movies & TV
Alan Greenspan1.93×Business & Career
wet n wild1.59×Beauty & Wellness
Carnivàle2.19×Movies & TV
Ashleigh Banfield1.86×Movies & TV
Ash vs Evil Dead1.74×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ray Kroc audience
TraitClusterScore
Risk AppetiteTHRILL3.11
Career OrientationPOWER1.64
Social Media UsageJOY1.34
SpiritualityBALANCE1.32
Need for SecurityCONSERVATISM1.3
IndividualismJOY1.28

Worldwide distribution

Worldwide audience distribution share by country for Ray Kroc
CountryShare
United States65.5%
Germany7.0%
United Kingdom4.9%

See Ray Kroc audiences in other countries

More Entrepreneur audiences in United States

Frequently asked questions

How many fans does Ray Kroc have in United States?

Ray Kroc has an estimated audience of 1,118,693 people in United States, concentrated in California and Texas.

What is the gender split and age of Ray Kroc fans?

78.1% of Ray Kroc fans are female, 21.9% are male, with an average age of 49.1 years.

Which brands do Ray Kroc fans like most?

Ray Kroc fans show strongest brand affinity for Natural rubber (1.59×), Saving (1.89×), and Notre Dame Fighting Irish football (2.5×) over the country average.

Where do Ray Kroc fans live in United States?

Ray Kroc fans in United States are most concentrated in California (reach 142,395), Texas (reach 109,763), and Florida (reach 79,143). These three regions account for the largest share of the active audience.

What other brands do Ray Kroc fans also like?

Beyond Ray Kroc itself, the audience over-indexes on Saving (1.89×), Notre Dame Fighting Irish football (2.5×), IS (Infinite Stratos) (1.57×), and WESH (1.58×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ray Kroc. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.