Real Canadian Superstore Audience in United States

Real Canadian Superstore logo

Real Canadian Superstore has an estimated audience of 374,775 people in United States. 62.2% are female, 37.8% are male, average age 33.1. Top regions: Georgia, California, New York. Top brand affinities: spicy food, Sobeys, Canadian Tire, McCormick Spice, Antoine Fuqua.

The average Real Canadian Superstore fan in United States is 33.1 years old, more female, and lives primarily in Georgia. The audience is concentrated in Georgia, California, New York. Top brand affinities include spicy food, Sobeys, Canadian Tire, with strongest over-indexing on spicy food (26.31× the country average). Demographically, the Real Canadian Superstore audience skews more female with an average age of 33.1, and over-indexes on personality traits such as Travelling, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Shopping · Type: Brand · Subtype: Supermarket

Demographics of Real Canadian Superstore fans

Demographic split for Real Canadian Superstore audience in United States
MetricValue
Female62.2%
Male37.8%
Average age33.1
Estimated audience size374,775

Audience persona

The typical Real Canadian Superstore fan in United States is more female, around 33.1 years old, with strong Travelling tendencies and a notable affinity for spicy food.

Top regions in United States

Top regions ranked by reach for Real Canadian Superstore in United States
RegionReachAffinity
Georgia51,6344.47×
California35,6940.87×
New York29,6691.42×
Washington28,5323.8×
Texas27,2460.85×
Florida19,1190.75×
Michigan17,2171.76×
North Carolina17,0821.51×
Illinois9,2620.74×
Ohio7,8610.68×
Virginia7,2040.79×
Pennsylvania6,5450.52×
Arizona6,4200.84×
New Jersey5,8370.61×
Oregon5,5081.28×
South Carolina4,9150.87×
Minnesota4,6370.86×
Massachusetts3,8830.53×
Indiana3,8310.56×
Mississippi3,6531.18×
Connecticut3,4920.93×
Tennessee3,4650.46×
Colorado3,4360.58×
Missouri3,1200.52×
Maryland2,9990.47×
Wisconsin2,8340.5×
Nevada2,7520.76×
Alaska2,5863.23×
Alabama2,4090.46×
Utah2,4040.72×
Washington, District of Columbia2,2301.98×
Kentucky2,1470.46×
Hawaii2,1201.32×
West Virginia1,8381.05×
Montana1,8041.73×
Louisiana1,7760.37×
North Dakota1,7732.3×
Oklahoma1,6860.41×
Idaho1,5230.81×
Arkansas1,4200.46×
Iowa1,3220.43×
Kansas1,3060.44×
Maine1,2360.92×
South Dakota8901.03×
Nebraska6840.36×
New Hampshire6600.45×
New Mexico6430.34×
Vermont6270.95×
Rhode Island5620.47×
Wyoming4570.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Real Canadian Superstore audience
BrandAffinityCategory
spicy food26.31×Food & Beverages
Sobeys112.52×Food & Beverages
Canadian Tire38.41×Cars & Mobility
McCormick Spice47.38×Food & Beverages
Antoine Fuqua46.29×Movies & TV
Travel Bahamas50.01×
E.tv107.16×Movies & TV
Travel the World22.7×Travel & Leisure
Australian rules football16.11×Sports
Food1.54×Food & Beverages
LICE9.55×Music & Radio
Chick-fil-A2.23×Food & Beverages
NFL1.55×Sports
Starbucks2.1×Food & Beverages
American football1.76×Sports
Once upon a time10.46×Movies & TV
Sephora2.25×Shopping
Hungryhouse29.38×Food & Beverages
Fried chicken restaurant10.82×Food & Beverages
Blues music1.89×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Real Canadian Superstore audience
TraitClusterScore
TravellingTHRILL2.58
Luxury OrientationPREMIUM1.42
Family OrientationCONSERVATISM1.34
Convenience OrientationPREMIUM1.28
SustainabilityBALANCE1.26
DIY MentalityTHRILL1.23

Worldwide distribution

Worldwide audience distribution share by country for Real Canadian Superstore
CountryShare
Canada82.3%
United States10.4%
India2.8%

See Real Canadian Superstore audiences in other countries

More Supermarket audiences in United States

Frequently asked questions

How many fans does Real Canadian Superstore have in United States?

Real Canadian Superstore has an estimated audience of 374,775 people in United States, concentrated in Georgia and California.

What is the gender split and age of Real Canadian Superstore fans?

62.2% of Real Canadian Superstore fans are female, 37.8% are male, with an average age of 33.1 years.

Which brands do Real Canadian Superstore fans like most?

Real Canadian Superstore fans show strongest brand affinity for spicy food (26.31×), Sobeys (112.52×), and Canadian Tire (38.41×) over the country average.

Where do Real Canadian Superstore fans live in United States?

Real Canadian Superstore fans in United States are most concentrated in Georgia (reach 51,634), California (reach 35,694), and New York (reach 29,669). These three regions account for the largest share of the active audience.

What other brands do Real Canadian Superstore fans also like?

Beyond Real Canadian Superstore itself, the audience over-indexes on Sobeys (112.52×), Canadian Tire (38.41×), McCormick Spice (47.38×), and Antoine Fuqua (46.29×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Real Canadian Superstore. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.