Rear Window Audience in United States

Rear Window logo

Rear Window has an estimated audience of 657,073 people in United States. 45.3% are female, 54.7% are male, average age 36.1. Top regions: California, New York, Texas. Top brand affinities: Barban, La Opinión, Non-celiac gluten sensitivity, Nebraska Cornhuskers football, Underarm hair.

The average Rear Window fan in United States is 36.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Barban, La Opinión, Non-celiac gluten sensitivity, with strongest over-indexing on Barban (46.33× the country average). Demographically, the Rear Window audience skews balanced with an average age of 36.1, and over-indexes on personality traits such as Urban Lifestyle, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Rear Window fans

Demographic split for Rear Window audience in United States
MetricValue
Female45.3%
Male54.7%
Average age36.1
Estimated audience size657,073

Audience persona

The typical Rear Window fan in United States is balanced, around 36.1 years old, with strong Urban Lifestyle tendencies and a notable affinity for Barban.

Top regions in United States

Top regions ranked by reach for Rear Window in United States
RegionReachAffinity
California96,5041.34×
New York47,4741.29×
Texas45,5430.81×
Florida35,8270.81×
Illinois27,4391.25×
Pennsylvania24,0801.09×
Ohio20,5181.01×
North Carolina18,7770.95×
Georgia17,7200.88×
Michigan17,4861.02×
Virginia17,3941.09×
New Jersey16,7161×
Massachusetts16,3751.26×
Washington15,9201.21×
Arizona14,2951.07×
Tennessee12,9980.99×
Indiana11,9200.99×
Missouri11,5601.09×
Colorado11,3581.1×
Minnesota10,5701.12×
Maryland10,4250.92×
Wisconsin10,3911.05×
Oregon9,9801.33×
Utah8,9621.52×
Kentucky8,7521.06×
South Carolina7,9880.81×
Connecticut7,8701.19×
Oklahoma7,6181.04×
Alabama7,0880.77×
Louisiana6,3280.75×
Kansas5,5011.06×
Nevada5,3380.84×
Iowa5,3150.98×
Arkansas4,8750.9×
Idaho4,1181.25×
Mississippi3,6980.68×
Nebraska3,1560.96×
New Mexico2,8980.88×
Washington, District of Columbia2,8001.42×
Maine2,7581.17×
New Hampshire2,6691.03×
West Virginia2,4420.8×
Rhode Island2,1681.04×
Hawaii1,8340.65×
Montana1,6240.89×
Delaware1,4310.79×
Vermont1,2741.1×
Alaska1,0680.76×
South Dakota9950.66×
North Dakota9320.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rear Window audience
BrandAffinityCategory
Barban46.33×Travel & Leisure
La Opinión8.7×News
Non-celiac gluten sensitivity11.07×Health
Nebraska Cornhuskers football3.46×Sports
Underarm hair6.71×Beauty & Wellness
Home equity1.52×Home & Garden
Jesse Plemons2.61×Movies & TV
Google Photos1.8×Technology & Electronics
ArtsHub32.25×Arts & Culture
Racing1.56×Cars & Mobility
Charlamagne Tha God5.55×Movies & TV
Glossier3×Beauty & Wellness
Home Delivery1.73×Food & Beverages
National College of Ireland20×Business & Career
Gilt.com4.33×Shopping
Urban horticulture1.77×Home & Garden
The Swan (film)8.68×Movies & TV
Laneige2.52×Beauty & Wellness
Nipsey Hussle2.64×Music & Radio
Home staging2.35×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rear Window audience
TraitClusterScore
Urban LifestyleOPEN3.23
Need for SecurityCONSERVATISM2.63
Family OrientationCONSERVATISM1.34
PatriotismCONSERVATISM1.31
Quality AwarenessPREMIUM1.21
IndulgenceJOY1.11

Worldwide distribution

Worldwide audience distribution share by country for Rear Window
CountryShare
United States30.5%
Japan7.6%
United Kingdom7.2%

See Rear Window audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Rear Window have in United States?

Rear Window has an estimated audience of 657,073 people in United States, concentrated in California and New York.

What is the gender split and age of Rear Window fans?

45.3% of Rear Window fans are female, 54.7% are male, with an average age of 36.1 years.

Which brands do Rear Window fans like most?

Rear Window fans show strongest brand affinity for Barban (46.33×), La Opinión (8.7×), and Non-celiac gluten sensitivity (11.07×) over the country average.

Where do Rear Window fans live in United States?

Rear Window fans in United States are most concentrated in California (reach 96,504), New York (reach 47,474), and Texas (reach 45,543). These three regions account for the largest share of the active audience.

What other brands do Rear Window fans also like?

Beyond Rear Window itself, the audience over-indexes on La Opinión (8.7×), Non-celiac gluten sensitivity (11.07×), Nebraska Cornhuskers football (3.46×), and Underarm hair (6.71×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rear Window. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.