Red meat Audience in United States

Red meat has an estimated audience of 1,847,062 people in United States. 54.5% are female, 45.5% are male, average age 39.3. Top regions: California, Texas, Florida. Top brand affinities: Regional styles of Mexican music, Natural rubber, Collectable, Bank account, Urban Outfitters.
The average Red meat fan in United States is 39.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Regional styles of Mexican music, Natural rubber, Collectable, with strongest over-indexing on Regional styles of Mexican music (20× the country average). Demographically, the Red meat audience skews balanced with an average age of 39.3, and over-indexes on personality traits such as Sustainability, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic
Demographics of Red meat fans
| Metric | Value |
|---|---|
| Female | 54.5% |
| Male | 45.5% |
| Average age | 39.3 |
| Estimated audience size | 1,847,062 |
Audience persona
The typical Red meat fan in United States is balanced, around 39.3 years old, with strong Sustainability tendencies and a notable affinity for Regional styles of Mexican music.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 221,813 | 1.09× |
| Texas | 198,322 | 1.25× |
| Florida | 128,569 | 1.03× |
| New York | 124,476 | 1.21× |
| Georgia | 80,736 | 1.42× |
| Pennsylvania | 74,059 | 1.19× |
| Illinois | 72,187 | 1.17× |
| North Carolina | 63,888 | 1.15× |
| Ohio | 55,063 | 0.97× |
| Virginia | 50,199 | 1.12× |
| Michigan | 48,521 | 1× |
| New Jersey | 47,796 | 1.02× |
| Tennessee | 43,253 | 1.17× |
| Maryland | 39,495 | 1.24× |
| Indiana | 37,878 | 1.12× |
| Louisiana | 36,774 | 1.54× |
| Washington | 36,214 | 0.98× |
| Massachusetts | 35,089 | 0.96× |
| Alabama | 34,649 | 1.34× |
| Arizona | 33,352 | 0.88× |
| South Carolina | 32,773 | 1.18× |
| Missouri | 32,578 | 1.09× |
| Mississippi | 26,274 | 1.73× |
| Kentucky | 25,859 | 1.12× |
| Oklahoma | 24,583 | 1.2× |
| Minnesota | 23,951 | 0.9× |
| Wisconsin | 23,475 | 0.84× |
| Colorado | 21,207 | 0.73× |
| Arkansas | 19,494 | 1.28× |
| Connecticut | 18,674 | 1.01× |
| Oregon | 17,555 | 0.83× |
| Nevada | 17,257 | 0.97× |
| Kansas | 14,530 | 1× |
| Iowa | 13,481 | 0.89× |
| Utah | 13,052 | 0.79× |
| Hawaii | 9,987 | 1.26× |
| Nebraska | 8,221 | 0.89× |
| New Mexico | 7,605 | 0.82× |
| West Virginia | 6,853 | 0.8× |
| Washington, District of Columbia | 6,775 | 1.22× |
| Idaho | 6,328 | 0.68× |
| New Hampshire | 4,713 | 0.65× |
| Rhode Island | 4,362 | 0.74× |
| Delaware | 4,331 | 0.85× |
| Maine | 4,075 | 0.62× |
| South Dakota | 3,786 | 0.89× |
| Alaska | 3,152 | 0.8× |
| North Dakota | 3,139 | 0.83× |
| Montana | 2,903 | 0.57× |
| Vermont | 1,725 | 0.53× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Regional styles of Mexican music | 20× | Music & Radio |
| Natural rubber | 3.4× | Cars & Mobility |
| Collectable | 1.92× | Kids & Family |
| Bank account | 2.95× | Business & Career |
| Urban Outfitters | 2.18× | Shopping |
| Ken Burns | 6.24× | Movies & TV |
| Jingoism | 1.78× | Politics & Society |
| Halsey, Oregon | 6.18× | Travel & Leisure |
| Electrolyte | 3.49× | Health |
| Historic site | 2.89× | Arts & Culture |
| Governor of Michigan | 5.02× | Politics & Society |
| Kevin Murphy (screenwriter) | 10.19× | Movies & TV |
| Grinch | 2.61× | Movies & TV |
| Karbala | 5.82× | Travel & Leisure |
| Home staging | 3.31× | Home & Garden |
| 3D printing | 1.6× | Technology & Electronics |
| Goop | 3.26× | Internet & Social Media |
| JDSU | 1.76× | Business & Career |
| Vocal harmony | 2.51× | Music & Radio |
| Wok | 3.57× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.2 |
| Design Affinity | PREMIUM | 2.14 |
| Healthy Lifestyle | BALANCE | 1.94 |
| Indulgence | JOY | 1.9 |
| LGBTQ+ Identity | OPEN | 1.75 |
| Luxury Orientation | PREMIUM | 1.74 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.1% |
| Japan | 6.3% |
| Italy | 5.9% |
See Red meat audiences in other countries
More Food & Beverages audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Red meat have in United States?
Red meat has an estimated audience of 1,847,062 people in United States, concentrated in California and Texas.
What is the gender split and age of Red meat fans?
54.5% of Red meat fans are female, 45.5% are male, with an average age of 39.3 years.
Which brands do Red meat fans like most?
Red meat fans show strongest brand affinity for Regional styles of Mexican music (20×), Natural rubber (3.4×), and Collectable (1.92×) over the country average.
Where do Red meat fans live in United States?
Red meat fans in United States are most concentrated in California (reach 221,813), Texas (reach 198,322), and Florida (reach 128,569). These three regions account for the largest share of the active audience.
What other brands do Red meat fans also like?
Beyond Red meat itself, the audience over-indexes on Natural rubber (3.4×), Collectable (1.92×), Bank account (2.95×), and Urban Outfitters (2.18×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Red meat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.