Router (computing) Audience in United States

Router (computing) has an estimated audience of 2,040,729 people in United States. 31.8% are female, 68.2% are male, average age 41.5. Top regions: California, Texas, Florida. Top brand affinities: Google Maps, Capital One, Indeed.com, CarGurus, Flickr.

The average Router (computing) fan in United States is 41.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Google Maps, Capital One, Indeed.com, with strongest over-indexing on Google Maps (9.03× the country average). Demographically, the Router (computing) audience skews more male with an average age of 41.5, and over-indexes on personality traits such as Need for Security, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Router (computing) fans

Demographic split for Router (computing) audience in United States
MetricValue
Female31.8%
Male68.2%
Average age41.5
Estimated audience size2,040,729

Audience persona

The typical Router (computing) fan in United States is more male, around 41.5 years old, with strong Need for Security tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for Router (computing) in United States
RegionReachAffinity
California243,0801.08×
Texas187,6981.07×
Florida131,0030.95×
New York122,3731.07×
North Carolina69,0481.12×
Ohio68,7681.09×
Illinois68,1361×
Pennsylvania65,2880.95×
Georgia61,5330.98×
Michigan55,4181.04×
Virginia48,6640.98×
Washington44,6471.09×
Arizona44,1711.06×
Tennessee41,8701.02×
New Jersey41,8280.81×
Wisconsin38,7581.26×
Massachusetts35,9360.89×
Missouri34,7581.06×
Indiana34,3230.92×
Alabama34,3181.2×
South Carolina30,8471×
Minnesota30,7091.05×
Maryland30,1480.86×
Colorado29,4460.92×
Kentucky26,9571.05×
Oregon25,2391.08×
Utah24,6441.35×
Louisiana23,2920.89×
Oklahoma20,7290.91×
Iowa19,1961.14×
Kansas17,1921.07×
Nevada16,7190.85×
Connecticut16,4640.8×
Arkansas15,9520.95×
Mississippi14,1160.84×
Idaho11,7231.15×
Nebraska10,8331.06×
Hawaii10,0951.15×
New Mexico8,7140.85×
West Virginia8,2030.86×
Maine7,8521.07×
Montana7,0781.25×
New Hampshire6,9970.87×
Alaska5,0241.15×
Rhode Island4,9650.76×
South Dakota4,9411.05×
North Dakota4,8211.15×
Washington, District of Columbia4,8140.78×
Delaware3,7180.66×
Vermont3,0000.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Router (computing) audience
BrandAffinityCategory
Google Maps9.03×Internet & Social Media
Capital One8.24×Business & Career
Indeed.com6.89×Business & Career
CarGurus8.16×Cars & Mobility
Flickr12.83×Internet & Social Media
Fiberglass12.06×Technology & Electronics
DeviantArt8.23×Internet & Social Media
Enterprise Rent-A-Car6.21×Cars & Mobility
DuckDuckGo8.71×Internet & Social Media
Google News5.62×News
Circle K6.5×Shopping
ICloud8.37×Technology & Electronics
AccuWeather5.69×Home & Garden
Micro Center7.05×Shopping
Privacy policy8.53×Technology & Electronics
Kia Sportage16.67×Cars & Mobility
Khan Academy6.66×Business & Career
Apple Store6.17×Shopping
Beetlejuice3.66×Movies & TV
Bruce Willis5.37×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Router (computing) audience
TraitClusterScore
Need for SecurityCONSERVATISM2.34
LGBTQ+ IdentityOPEN1.84
Family OrientationCONSERVATISM1.82
Early Adopter MentalityPOWER1.78
IndulgenceJOY1.7
Quality AwarenessPREMIUM1.66

Worldwide distribution

Worldwide audience distribution share by country for Router (computing)
CountryShare
United States13.2%
China11.8%
Japan6.2%

See Router (computing) audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Router (computing) have in United States?

Router (computing) has an estimated audience of 2,040,729 people in United States, concentrated in California and Texas.

What is the gender split and age of Router (computing) fans?

31.8% of Router (computing) fans are female, 68.2% are male, with an average age of 41.5 years.

Which brands do Router (computing) fans like most?

Router (computing) fans show strongest brand affinity for Google Maps (9.03×), Capital One (8.24×), and Indeed.com (6.89×) over the country average.

Where do Router (computing) fans live in United States?

Router (computing) fans in United States are most concentrated in California (reach 243,080), Texas (reach 187,698), and Florida (reach 131,003). These three regions account for the largest share of the active audience.

What other brands do Router (computing) fans also like?

Beyond Router (computing) itself, the audience over-indexes on Capital One (8.24×), Indeed.com (6.89×), CarGurus (8.16×), and Flickr (12.83×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Router (computing). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.