A data profile of the people who buy, follow and care about Saint Joseph's University in United States — modelled from more than twelve digital signal sources. Saint Joseph's University has an estimated audience of 457,287 people in United States.
The average Saint Joseph's University fan in United States is 43.7 years old, more female, and lives primarily in Pennsylvania.
The audience is concentrated in Pennsylvania, New York, New Jersey.
Top brand affinities include University of Notre Dame, Colgate University, Boston College, with strongest over-indexing on University of Notre Dame (21.28× the country average).
Demographically, the Saint Joseph's University audience skews more female with an average age of 43.7, and over-indexes on personality traits such as Patriotism, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Saint Joseph's University fan in United States is more female, around 43.7 years old, with strong Patriotism tendencies and a notable affinity for University of Notre Dame.
The key figures that characterise the Saint Joseph's University profile in United States.
61.9% are female, 38.1% are male, average age 43.7.
| Metric | Value |
|---|---|
| Female | 61.9% |
| Male | 38.1% |
| Average age | 43.7 |
| Estimated audience size | 457,287 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 13% | |
| 30-39 | 17% | |
| 40-49 | 28% | |
| 50+ | 29% |
Where the Saint Joseph's University audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Pennsylvania | ~90K | 6.09× | |
| 02 | Connecticut | ~20K | 5.40× | |
| 03 | New Jersey | ~40K | 3.14× | |
| 04 | New York | ~40K | 1.76× | |
| 05 | Delaware | ~2K | 1.74× | |
| 06 | Maryland | ~10K | 1.44× | |
| 07 | Massachusetts | ~10K | 1.20× | |
| 08 | Virginia | ~10K | 1.19× | |
| 09 | Washington, District of Columbia | ~2K | 1.12× | |
| 10 | Vermont | <1K | 1.04× | |
| 11 | Rhode Island | ~1K | 1.02× | |
| 12 | Alaska | <1K | 1.00× | |
| 13 | North Dakota | <1K | 1.00× | |
| 14 | New Hampshire | ~2K | 0.99× | |
| 15 | Maine | ~2K | 0.98× | |
| 16 | South Dakota | ~1K | 0.98× | |
| 17 | West Virginia | ~2K | 0.97× | |
| 18 | Montana | ~1K | 0.97× | |
| 19 | New Mexico | ~2K | 0.96× | |
| 20 | Hawaii | ~2K | 0.96× | |
| 21 | Idaho | ~2K | 0.95× | |
| 22 | Mississippi | ~4K | 0.94× | |
| 23 | Nebraska | ~2K | 0.94× | |
| 24 | Arkansas | ~4K | 0.93× | |
| 25 | Iowa | ~3K | 0.93× | |
| 26 | Kansas | ~3K | 0.93× | |
| 27 | Louisiana | ~5K | 0.92× | |
| 28 | Oklahoma | ~5K | 0.92× | |
| 29 | Nevada | ~4K | 0.92× | |
| 30 | Utah | ~4K | 0.92× | |
| 31 | Alabama | ~6K | 0.90× | |
| 32 | Kentucky | ~5K | 0.90× | |
| 33 | Oregon | ~5K | 0.90× | |
| 34 | Wisconsin | ~6K | 0.89× | |
| 35 | South Carolina | ~6K | 0.88× | |
| 36 | Indiana | ~7K | 0.86× | |
| 37 | Missouri | ~6K | 0.86× | |
| 38 | Minnesota | ~6K | 0.86× | |
| 39 | Tennessee | ~8K | 0.85× | |
| 40 | Colorado | ~6K | 0.84× | |
| 41 | Arizona | ~8K | 0.83× | |
| 42 | Washington | ~8K | 0.83× | |
| 43 | Ohio | ~10K | 0.82× | |
| 44 | North Carolina | ~10K | 0.81× | |
| 45 | Michigan | ~10K | 0.80× | |
| 46 | Illinois | ~10K | 0.78× | |
| 47 | Georgia | ~10K | 0.78× | |
| 48 | Florida | ~20K | 0.70× | |
| 49 | Texas | ~20K | 0.61× | |
| 50 | California | ~30K | 0.56× |
The strongest cross-interests of the Saint Joseph's University audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Kingdom Come: Deliverance | Games | 47.24× | ||
| 02 | Boston College | Business & Career | 32.72× | ||
| 03 | Hebrew alphabet | Politics & Society | 27.73× | ||
| 04 | Colgate University | Business & Career | 21.67× | ||
| 05 | University of Notre Dame | Business & Career | 21.28× | ||
| 06 | Roche Bobois | Home & Garden | 20.00× | ||
| 07 | Beirut | Travel & Leisure | 19.06× | ||
| 08 | Tampa Bay Rays | Sports | 7.22× | ||
| 09 | Scuba diving | Travel & Leisure | 6.25× | ||
| 10 | QVC | Movies & TV | 5.36× | ||
| 11 | Weather forecasting | Home & Garden | 5.13× | ||
| 12 | Bath and Bodyworks | Shopping | 4.80× | ||
| 13 | Sustainable energy | Home & Garden | 4.25× | ||
| 14 | FedEx | Business & Career | 3.79× | ||
| 15 | Renewable energy | Business & Career | 3.66× | ||
| 16 | Discount stores | Shopping | 3.28× | ||
| 17 | Mortgage loans | Business & Career | 3.16× | ||
| 18 | Shopping malls | Shopping | 2.63× | ||
| 19 | Internet & Social Media | 2.48× | |||
| 20 | Furniture | Home & Garden | 1.82× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.79× | |
| Family Orientation | CONSERVATISM | 1.95× | |
| Convenience Orientation | PREMIUM | 1.91× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.79× | |
| Design Affinity | PREMIUM | 0.79× | |
| Healthy Lifestyle | BALANCE | 0.82× |
Saint Joseph's University has an estimated audience of 457,287 people in United States, concentrated in Pennsylvania and New York.
61.9% of Saint Joseph's University fans are female, 38.1% are male, with an average age of 43.7 years.
Saint Joseph's University fans show strongest brand affinity for University of Notre Dame (21.28×), Colgate University (21.67×), and Boston College (32.72×) over the country average.
Saint Joseph's University fans in United States are most concentrated in Pennsylvania (reach ~90K), New York (reach ~40K), and New Jersey (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Saint Joseph's University itself, the audience over-indexes on Colgate University (21.67×), Boston College (32.72×), Kingdom Come: Deliverance (47.24×), and Roche Bobois (20×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Saint Joseph's University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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