A data profile of the people who buy, follow and care about Sample sale in United States — modelled from more than twelve digital signal sources. Sample sale has an estimated audience of 589,923 people in United States.
The average Sample sale fan in United States is 38.6 years old, more female, and lives primarily in New York.
The audience is concentrated in New York, California, Florida.
Top brand affinities include Wedding Dress Factory Outlet, Nordstrom rack, Marriage proposal, with strongest over-indexing on Wedding Dress Factory Outlet (78.26× the country average).
Demographically, the Sample sale audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Design Affinity, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Sample sale fan in United States is more female, around 38.6 years old, with strong Design Affinity tendencies and a notable affinity for Wedding Dress Factory Outlet.
The key figures that characterise the Sample sale profile in United States.
85.7% are female, 14.3% are male, average age 38.6.
| Metric | Value |
|---|---|
| Female | 85.7% |
| Male | 14.3% |
| Average age | 38.6 |
| Estimated audience size | 589,923 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 23% | |
| 30-39 | 25% | |
| 40-49 | 22% | |
| 50+ | 15% |
of the worldwide Sample sale audience comes from United States.
| Country | Share |
|---|---|
| United States | 31.7% |
| Philippines | 16.9% |
| United Kingdom | 9.3% |
Where the Sample sale audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New York | ~200K | 7.35× | |
| 02 | New Jersey | ~40K | 2.38× | |
| 03 | Washington, District of Columbia | ~4K | 2.04× | |
| 04 | Massachusetts | ~20K | 1.69× | |
| 05 | Washington | ~20K | 1.65× | |
| 06 | California | ~100K | 1.48× | |
| 07 | Connecticut | ~8K | 1.42× | |
| 08 | Illinois | ~30K | 1.32× | |
| 09 | Maryland | ~10K | 1.16× | |
| 10 | Florida | ~40K | 1.11× | |
| 11 | Rhode Island | ~2K | 1.08× | |
| 12 | Vermont | ~1K | 1.06× | |
| 13 | Virginia | ~10K | 1.03× | |
| 14 | Pennsylvania | ~20K | 1.02× | |
| 15 | New Hampshire | ~2K | 1.02× | |
| 16 | Delaware | ~2K | 1.00× | |
| 17 | Maine | ~2K | 0.96× | |
| 18 | Alaska | ~1K | 0.95× | |
| 19 | North Dakota | ~1K | 0.92× | |
| 20 | Colorado | ~8K | 0.91× | |
| 21 | Hawaii | ~2K | 0.91× | |
| 22 | South Dakota | ~1K | 0.91× | |
| 23 | Montana | ~1K | 0.90× | |
| 24 | Michigan | ~10K | 0.89× | |
| 25 | Oregon | ~6K | 0.89× | |
| 26 | West Virginia | ~2K | 0.85× | |
| 27 | Nebraska | ~2K | 0.84× | |
| 28 | Georgia | ~20K | 0.83× | |
| 29 | North Carolina | ~10K | 0.83× | |
| 30 | Wisconsin | ~7K | 0.83× | |
| 31 | Idaho | ~2K | 0.82× | |
| 32 | Ohio | ~10K | 0.81× | |
| 33 | Minnesota | ~7K | 0.81× | |
| 34 | South Carolina | ~7K | 0.80× | |
| 35 | Iowa | ~4K | 0.80× | |
| 36 | Indiana | ~8K | 0.79× | |
| 37 | New Mexico | ~2K | 0.79× | |
| 38 | Louisiana | ~6K | 0.78× | |
| 39 | Utah | ~4K | 0.78× | |
| 40 | Mississippi | ~4K | 0.78× | |
| 41 | Arkansas | ~4K | 0.78× | |
| 42 | Texas | ~40K | 0.77× | |
| 43 | Tennessee | ~9K | 0.77× | |
| 44 | Kansas | ~4K | 0.77× | |
| 45 | Alabama | ~6K | 0.76× | |
| 46 | Kentucky | ~6K | 0.75× | |
| 47 | Oklahoma | ~5K | 0.72× | |
| 48 | Nevada | ~4K | 0.72× | |
| 49 | Missouri | ~7K | 0.70× | |
| 50 | Arizona | ~8K | 0.67× |
The strongest cross-interests of the Sample sale audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Wedding Dress Factory Outlet | Shopping | 78.26× | ||
| 02 | Allure Bridals | Fashion & Accessoires | 49.22× | ||
| 03 | Bridal registry | Kids & Family | 10.75× | ||
| 04 | Wedding invitation | Home & Garden | 10.14× | ||
| 05 | Wedding videography | Kids & Family | 9.17× | ||
| 06 | Marriage proposal | Kids & Family | 8.23× | ||
| 07 | Bride and Groom | Home & Garden | 7.40× | ||
| 08 | Wedding Planners | Kids & Family | 7.09× | ||
| 09 | Bridesmaid | Kids & Family | 6.37× | ||
| 10 | Wedding reception | Kids & Family | 5.38× | ||
| 11 | Gown | Fashion & Accessoires | 5.37× | ||
| 12 | Nordstrom rack | Fashion & Accessoires | 5.00× | ||
| 13 | Designer clothing | Fashion & Accessoires | 4.60× | ||
| 14 | Anthropologie | Shopping | 4.51× | ||
| 15 | Bloomingdale's | Shopping | 4.48× | ||
| 16 | Macy's | Shopping | 3.86× | ||
| 17 | Online shopping | Shopping | 1.75× | ||
| 18 | Beauty | Beauty & Wellness | 1.75× | ||
| 19 | Food and drink | Food & Beverages | 1.70× | ||
| 20 | Food | Food & Beverages | 1.65× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 3.13× | |
| Quality Awareness | PREMIUM | 2.39× | |
| Indulgence | JOY | 2.05× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.65× | |
| Need for Security | CONSERVATISM | 0.81× | |
| Risk Appetite | THRILL | 0.90× |
Sample sale has an estimated audience of 589,923 people in United States, concentrated in New York and California.
85.7% of Sample sale fans are female, 14.3% are male, with an average age of 38.6 years.
Sample sale fans show strongest brand affinity for Wedding Dress Factory Outlet (78.26×), Nordstrom rack (5×), and Marriage proposal (8.23×) over the country average.
Sample sale fans in United States are most concentrated in New York (reach ~200K), California (reach ~100K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Sample sale itself, the audience over-indexes on Nordstrom rack (5×), Marriage proposal (8.23×), Bridal registry (10.75×), and Macy's (3.86×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Sample sale. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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