Scream 4 Audience in United States

Scream 4 has an estimated audience of 1,298,320 people in United States. 62.0% are female, 38.0% are male, average age 30.9. Top regions: California, Texas, Florida. Top brand affinities: Empresarios, Combat sport, Elsword, Grinch, Whataburger.
The average Scream 4 fan in United States is 30.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Empresarios, Combat sport, Elsword, with strongest over-indexing on Empresarios (27.16× the country average). Demographically, the Scream 4 audience skews more female with an average age of 30.9, and over-indexes on personality traits such as Social Media Usage, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Horror
Demographics of Scream 4 fans
| Metric | Value |
|---|---|
| Female | 62.0% |
| Male | 38.0% |
| Average age | 30.9 |
| Estimated audience size | 1,298,320 |
Audience persona
The typical Scream 4 fan in United States is more female, around 30.9 years old, with strong Social Media Usage tendencies and a notable affinity for Empresarios.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 161,651 | 1.13× |
| Texas | 141,519 | 1.27× |
| Florida | 80,253 | 0.91× |
| New York | 68,519 | 0.94× |
| Illinois | 50,827 | 1.18× |
| Pennsylvania | 45,389 | 1.04× |
| Ohio | 44,203 | 1.11× |
| Georgia | 41,373 | 1.03× |
| North Carolina | 40,678 | 1.04× |
| Michigan | 38,792 | 1.14× |
| Tennessee | 29,318 | 1.13× |
| Virginia | 29,187 | 0.92× |
| New Jersey | 28,815 | 0.87× |
| Indiana | 28,361 | 1.2× |
| Arizona | 27,501 | 1.04× |
| Washington | 25,458 | 0.98× |
| Missouri | 24,594 | 1.18× |
| Kentucky | 21,673 | 1.33× |
| Colorado | 20,558 | 1× |
| Maryland | 20,165 | 0.9× |
| Wisconsin | 19,616 | 1× |
| Massachusetts | 19,540 | 0.76× |
| Louisiana | 19,167 | 1.14× |
| South Carolina | 18,721 | 0.96× |
| Oklahoma | 18,496 | 1.28× |
| Alabama | 18,364 | 1.01× |
| Minnesota | 15,992 | 0.86× |
| Oregon | 15,339 | 1.03× |
| Nevada | 14,253 | 1.14× |
| Arkansas | 12,587 | 1.18× |
| Utah | 12,483 | 1.07× |
| Mississippi | 11,653 | 1.09× |
| Connecticut | 11,444 | 0.88× |
| Iowa | 11,277 | 1.05× |
| Kansas | 10,971 | 1.07× |
| New Mexico | 7,923 | 1.22× |
| West Virginia | 7,443 | 1.23× |
| Idaho | 7,096 | 1.09× |
| Nebraska | 6,961 | 1.07× |
| New Hampshire | 4,058 | 0.79× |
| Rhode Island | 3,815 | 0.92× |
| Maine | 3,757 | 0.81× |
| Hawaii | 3,495 | 0.63× |
| Delaware | 3,166 | 0.88× |
| Montana | 3,046 | 0.85× |
| South Dakota | 2,765 | 0.92× |
| North Dakota | 2,457 | 0.92× |
| Washington, District of Columbia | 2,224 | 0.57× |
| Alaska | 1,912 | 0.69× |
| Wyoming | 1,745 | 0.91× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Empresarios | 27.16× | Politics & Society |
| Combat sport | 2.84× | Sports |
| Elsword | 26.47× | Games |
| Grinch | 5.57× | Movies & TV |
| Whataburger | 2.05× | Food & Beverages |
| Two-Lane Blacktop | 20.84× | Movies & TV |
| Racing | 2.48× | Cars & Mobility |
| Vocal harmony | 4.26× | Music & Radio |
| Arnold Palmer | 5.53× | Sports |
| Overtone | 8.12× | Beauty & Wellness |
| Mortgage insurance | 3.68× | Business & Career |
| Prozis | 11.08× | Shopping |
| Casely | 4.91× | Shopping |
| Grammarly | 3.54× | Business & Career |
| Home staging | 3.73× | Home & Garden |
| Winemaking | 3.13× | Food & Beverages |
| Sacred Heart Catholic Church (Dubuque, Iowa) | 7.78× | Politics & Society |
| Historic site | 2.86× | Arts & Culture |
| Bank account | 1.66× | Business & Career |
| Goop | 3.5× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Social Media Usage | JOY | 1.92 |
| Tradition | CONSERVATISM | 1.47 |
| Extroversion | THRILL | 1.39 |
| Luxury Orientation | PREMIUM | 1.39 |
| Mindfulness | BALANCE | 1.3 |
| Risk Appetite | THRILL | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 44.7% |
| United Kingdom | 8.6% |
| France | 3.8% |
See Scream 4 audiences in other countries
More Horror audiences in United States
- The Conjuring (11,040,903)
- Scream (1996 film) (7,039,945)
- 28 Weeks Later (4,243,581)
- Friday the 13th (franchise) (3,945,959)
- Saw (2004 film) (3,941,794)
Frequently asked questions
How many fans does Scream 4 have in United States?
Scream 4 has an estimated audience of 1,298,320 people in United States, concentrated in California and Texas.
What is the gender split and age of Scream 4 fans?
62.0% of Scream 4 fans are female, 38.0% are male, with an average age of 30.9 years.
Which brands do Scream 4 fans like most?
Scream 4 fans show strongest brand affinity for Empresarios (27.16×), Combat sport (2.84×), and Elsword (26.47×) over the country average.
Where do Scream 4 fans live in United States?
Scream 4 fans in United States are most concentrated in California (reach 161,651), Texas (reach 141,519), and Florida (reach 80,253). These three regions account for the largest share of the active audience.
What other brands do Scream 4 fans also like?
Beyond Scream 4 itself, the audience over-indexes on Combat sport (2.84×), Elsword (26.47×), Grinch (5.57×), and Whataburger (2.05×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Scream 4. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.