Scuba set Audience in United States

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Scuba set has an estimated audience of 2,888,904 people in United States. 37.1% are female, 62.9% are male, average age 42.4. Top regions: Michigan, Florida, California. Top brand affinities: Natural rubber, Pro-Ject, Israel, Nasal cavity, Dog breed.

The average Scuba set fan in United States is 42.4 years old, more male, and lives primarily in Michigan. The audience is concentrated in Michigan, Florida, California. Top brand affinities include Natural rubber, Pro-Ject, Israel, with strongest over-indexing on Natural rubber (5.59× the country average). Demographically, the Scuba set audience skews more male with an average age of 42.4, and over-indexes on personality traits such as Patriotism, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: Topic

Demographics of Scuba set fans

Demographic split for Scuba set audience in United States
MetricValue
Female37.1%
Male62.9%
Average age42.4
Estimated audience size2,888,904

Audience persona

The typical Scuba set fan in United States is more male, around 42.4 years old, with strong Patriotism tendencies and a notable affinity for Natural rubber.

Top regions in United States

Top regions ranked by reach for Scuba set in United States
RegionReachAffinity
Michigan529,8417.01×
Florida139,0550.71×
California113,5400.36×
Wisconsin94,6412.18×
Texas92,8160.37×
New York63,3650.39×
Ohio54,3490.61×
Illinois54,2370.56×
Georgia41,9950.47×
Indiana41,4860.79×
North Carolina40,4570.47×
Pennsylvania36,4750.37×
Tennessee32,4260.56×
Missouri30,3780.65×
Minnesota26,5280.64×
Washington26,4310.46×
Virginia25,6280.36×
Louisiana24,7700.66×
Arizona23,2320.39×
Alabama23,0570.57×
Oregon22,4900.68×
New Jersey21,1980.29×
Colorado19,9680.44×
South Carolina19,7320.45×
Oklahoma19,5940.61×
Kentucky19,2830.53×
Iowa19,2070.81×
Arkansas18,8570.79×
Mississippi18,5730.78×
Hawaii18,3561.48×
Massachusetts18,0510.32×
Maryland17,8490.36×
Montana17,1492.14×
Kansas16,1850.71×
Utah15,4770.6×
West Virginia15,3321.14×
Idaho15,1701.05×
Alaska14,9882.43×
Nevada14,8950.53×
Connecticut14,1170.49×
Nebraska13,2540.91×
New Hampshire12,6331.11×
New Mexico12,3060.85×
South Dakota12,2251.83×
Maine12,1921.18×
North Dakota11,9862.02×
Wyoming11,8122.76×
Rhode Island10,4561.14×
Vermont10,2842.03×
Delaware9,3641.17×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Scuba set audience
BrandAffinityCategory
Natural rubber5.59×Cars & Mobility
Pro-Ject8.15×Music & Radio
Israel3.39×Travel & Leisure
Nasal cavity12.93×Health
Dog breed1.8×Pets & Animals
Nebraska Cornhuskers football4.45×Sports
Home construction1.67×Home & Garden
Voter registration5.01×Politics & Society
OpenJDK20×
Electrolyte4.14×Health
Jeep Grand Cherokee (WJ)5.2×Cars & Mobility
Jesse Plemons2.73×Movies & TV
Bulacan13.32×Travel & Leisure
JDSU2.2×Business & Career
Home staging3.78×Home & Garden
UK garage3.86×Music & Radio
Jaws3.57×Movies & TV
edureka21.57×Business & Career
Cachorro2.99×Pets & Animals
St. Ives7.34×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Scuba set audience
TraitClusterScore
PatriotismCONSERVATISM4.63
TravellingTHRILL2.79
Risk AppetiteTHRILL2.58
SustainabilityBALANCE2.26
LGBTQ+ IdentityOPEN2.21
Community OrientationOPEN2.19

Worldwide distribution

Worldwide audience distribution share by country for Scuba set
CountryShare
United States35.2%
United Kingdom6.6%
Italy4.5%

See Scuba set audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Scuba set have in United States?

Scuba set has an estimated audience of 2,888,904 people in United States, concentrated in Michigan and Florida.

What is the gender split and age of Scuba set fans?

37.1% of Scuba set fans are female, 62.9% are male, with an average age of 42.4 years.

Which brands do Scuba set fans like most?

Scuba set fans show strongest brand affinity for Natural rubber (5.59×), Pro-Ject (8.15×), and Israel (3.39×) over the country average.

Where do Scuba set fans live in United States?

Scuba set fans in United States are most concentrated in Michigan (reach 529,841), Florida (reach 139,055), and California (reach 113,540). These three regions account for the largest share of the active audience.

What other brands do Scuba set fans also like?

Beyond Scuba set itself, the audience over-indexes on Pro-Ject (8.15×), Israel (3.39×), Nasal cavity (12.93×), and Dog breed (1.8×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Scuba set. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.