A data profile of the people who buy, follow and care about Semarang in United States — modelled from more than twelve digital signal sources. Semarang has an estimated audience of 1,019,387 people in United States.
The average Semarang fan in United States is 32.3 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Part Time Jobs, Riyad Mahrez, Humphrey Bogart, with strongest over-indexing on Part Time Jobs (264.6× the country average).
Demographically, the Semarang audience skews balanced with an average age of 32.3, and over-indexes on personality traits such as Patriotism, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Semarang fan in United States is balanced, around 32.3 years old, with strong Patriotism tendencies and a notable affinity for Part Time Jobs.
The key figures that characterise the Semarang profile in United States.
46.9% are female, 53.1% are male, average age 32.3.
| Metric | Value |
|---|---|
| Female | 46.9% |
| Male | 53.1% |
| Average age | 32.3 |
| Estimated audience size | 1,019,387 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 44% | |
| 20-29 | 17% | |
| 30-39 | 14% | |
| 40-49 | 13% | |
| 50+ | 12% |
of the worldwide Semarang audience comes from United States.
| Country | Share |
|---|---|
| Indonesia | 30.6% |
| United States | 15.1% |
| Japan | 8.7% |
Where the Semarang audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~5K | 1.60× | |
| 02 | California | ~200K | 1.47× | |
| 03 | Washington | ~30K | 1.28× | |
| 04 | Alaska | ~3K | 1.27× | |
| 05 | Hawaii | ~5K | 1.20× | |
| 06 | Vermont | ~2K | 1.19× | |
| 07 | North Dakota | ~2K | 1.18× | |
| 08 | Connecticut | ~10K | 1.15× | |
| 09 | South Dakota | ~3K | 1.14× | |
| 10 | Virginia | ~30K | 1.13× | |
| 11 | Montana | ~3K | 1.07× | |
| 12 | Rhode Island | ~3K | 1.05× | |
| 13 | New York | ~60K | 1.03× | |
| 14 | Delaware | ~3K | 1.03× | |
| 15 | Massachusetts | ~20K | 1.01× | |
| 16 | Oregon | ~10K | 1.01× | |
| 17 | West Virginia | ~5K | 1.00× | |
| 18 | New Hampshire | ~4K | 1.00× | |
| 19 | Maine | ~4K | 1.00× | |
| 20 | Idaho | ~5K | 0.97× | |
| 21 | Nevada | ~10K | 0.96× | |
| 22 | New Mexico | ~5K | 0.96× | |
| 23 | Nebraska | ~5K | 0.96× | |
| 24 | Maryland | ~20K | 0.94× | |
| 25 | Mississippi | ~8K | 0.94× | |
| 26 | Arkansas | ~8K | 0.93× | |
| 27 | New Jersey | ~20K | 0.92× | |
| 28 | Colorado | ~10K | 0.92× | |
| 29 | Utah | ~8K | 0.92× | |
| 30 | Iowa | ~8K | 0.92× | |
| 31 | Kansas | ~7K | 0.92× | |
| 32 | Minnesota | ~10K | 0.91× | |
| 33 | Arizona | ~20K | 0.89× | |
| 34 | Oklahoma | ~10K | 0.89× | |
| 35 | Illinois | ~30K | 0.88× | |
| 36 | Louisiana | ~10K | 0.88× | |
| 37 | Kentucky | ~10K | 0.88× | |
| 38 | Georgia | ~30K | 0.87× | |
| 39 | Wisconsin | ~10K | 0.87× | |
| 40 | Alabama | ~10K | 0.86× | |
| 41 | South Carolina | ~10K | 0.85× | |
| 42 | Florida | ~60K | 0.84× | |
| 43 | Missouri | ~10K | 0.84× | |
| 44 | Tennessee | ~20K | 0.83× | |
| 45 | Indiana | ~20K | 0.83× | |
| 46 | North Carolina | ~30K | 0.82× | |
| 47 | Texas | ~70K | 0.80× | |
| 48 | Pennsylvania | ~30K | 0.79× | |
| 49 | Michigan | ~20K | 0.79× | |
| 50 | Ohio | ~20K | 0.77× |
The strongest cross-interests of the Semarang audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Part Time Jobs | Business & Career | 264.60× | ||
| 02 | Riyad Mahrez | Sports | 131.60× | ||
| 03 | University of Edinburgh | Business & Career | 62.07× | ||
| 04 | Humphrey Bogart | Movies & TV | 38.00× | ||
| 05 | Aphex Twin | Music & Radio | 36.00× | ||
| 06 | ClassPass | Sports | 21.31× | ||
| 07 | Christopher Walken | Movies & TV | 20.00× | ||
| 08 | John Cusack | Movies & TV | 20.00× | ||
| 09 | Seth Green | Movies & TV | 20.00× | ||
| 10 | Litecoin | Business & Career | 20.00× | ||
| 11 | EToro | Business & Career | 19.79× | ||
| 12 | Germany national football team | Sports | 18.87× | ||
| 13 | Spaceballs | Movies & TV | 15.27× | ||
| 14 | Christopher Guest | Movies & TV | 13.67× | ||
| 15 | Home Alone | Movies & TV | 13.40× | ||
| 16 | Paul Newman | Movies & TV | 11.13× | ||
| 17 | Pedro Pascal | Movies & TV | 10.41× | ||
| 18 | Sacramento Kings | Sports | 8.79× | ||
| 19 | Burger King | Food & Beverages | 3.57× | ||
| 20 | Planet Fitness | Sports | 3.32× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.39× | |
| Sustainability | BALANCE | 1.57× | |
| Individualism | JOY | 1.56× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.57× | |
| Community Orientation | OPEN | 0.78× | |
| DIY Mentality | THRILL | 0.91× |
Semarang has an estimated audience of 1,019,387 people in United States, concentrated in California and Texas.
46.9% of Semarang fans are female, 53.1% are male, with an average age of 32.3 years.
Semarang fans show strongest brand affinity for Part Time Jobs (264.6×), Riyad Mahrez (131.6×), and Humphrey Bogart (38×) over the country average.
Semarang fans in United States are most concentrated in California (reach ~200K), Texas (reach ~70K), and New York (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Semarang itself, the audience over-indexes on Riyad Mahrez (131.6×), Humphrey Bogart (38×), Christopher Walken (20×), and Pedro Pascal (10.41×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Semarang. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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