Sense and Sensibility Audience in United States

Sense and Sensibility has an estimated audience of 1,059,351 people in United States. 61.0% are female, 39.0% are male, average age 49.3. Top regions: California, Texas, New York. Top brand affinities: Downton Abbey, Book discussion club, Harry Potter, Goodreads, Boho-chic.

The average Sense and Sensibility fan in United States is 49.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Downton Abbey, Book discussion club, Harry Potter, with strongest over-indexing on Downton Abbey (12.36× the country average). Demographically, the Sense and Sensibility audience skews more female with an average age of 49.3, and over-indexes on personality traits such as Design Affinity, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Romance

Demographics of Sense and Sensibility fans

Demographic split for Sense and Sensibility audience in United States
MetricValue
Female61.0%
Male39.0%
Average age49.3
Estimated audience size1,059,351

Audience persona

The typical Sense and Sensibility fan in United States is more female, around 49.3 years old, with strong Design Affinity tendencies and a notable affinity for Downton Abbey.

Top regions in United States

Top regions ranked by reach for Sense and Sensibility in United States
RegionReachAffinity
California123,7011.06×
Texas82,1740.9×
New York59,1321×
Florida57,1980.8×
Pennsylvania35,6621×
Ohio32,5921×
Illinois32,5310.92×
North Carolina31,9371×
Virginia30,3731.18×
Georgia30,1750.92×
Michigan27,2490.98×
Washington25,6141.21×
New Jersey24,4700.91×
Tennessee22,7451.07×
Massachusetts22,3511.07×
Arizona19,4330.9×
Indiana18,4550.95×
Missouri18,2581.07×
Utah17,6281.86×
Maryland17,4950.96×
Colorado16,9551.02×
Wisconsin15,5160.97×
Oregon15,5071.28×
Minnesota14,9010.98×
South Carolina14,7520.93×
Alabama13,6560.92×
Kentucky13,2591×
Oklahoma11,8971.01×
Louisiana11,4090.84×
Connecticut10,3290.97×
Kansas8,7391.05×
Arkansas8,6941×
Idaho8,5041.6×
Mississippi7,7720.89×
Iowa7,7020.88×
Nevada6,8800.67×
Nebraska4,8600.91×
Maine4,6161.22×
New Hampshire4,5361.09×
New Mexico4,5250.85×
West Virginia3,7840.77×
Washington, District of Columbia3,6981.16×
Hawaii3,4160.75×
Montana3,0181.03×
Rhode Island2,9280.87×
Alaska2,4641.09×
Delaware2,4020.82×
Vermont2,2051.19×
South Dakota2,1130.86×
North Dakota1,6340.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sense and Sensibility audience
BrandAffinityCategory
Downton Abbey12.36×Movies & TV
Book discussion club9.66×Literature
Harry Potter2.75×Movies & TV
Goodreads8.03×Literature
Boho-chic4.51×Fashion & Accessoires
Historical fiction7.42×Literature
Bestseller4.11×Literature
Do it yourself (DIY)1.89×Home & Garden
Sewing3.35×Home & Garden
Ceramic art6.96×Arts & Culture
Romance novels2.92×Literature
Non-fiction books3.82×Literature
Henry Cavill5.24×Movies & TV
Bohemian style4.08×Fashion & Accessoires
Danish design7.28×Home & Garden
Porcelain4.6×Home & Garden
Singer-songwriter1.89×Music & Radio
Take-out2.13×Food & Beverages
IKEA1.89×Home & Garden
Nostalgia2.2×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sense and Sensibility audience
TraitClusterScore
Design AffinityPREMIUM2.89
TravellingTHRILL1.54
CreativityOPEN1.5
SustainabilityBALANCE1.49
LGBTQ+ IdentityOPEN1.39
SpiritualityBALANCE1.38

Worldwide distribution

Worldwide audience distribution share by country for Sense and Sensibility
CountryShare
United States49.1%
United Kingdom14.9%
Canada5.8%

See Sense and Sensibility audiences in other countries

More Romance audiences in United States

Frequently asked questions

How many fans does Sense and Sensibility have in United States?

Sense and Sensibility has an estimated audience of 1,059,351 people in United States, concentrated in California and Texas.

What is the gender split and age of Sense and Sensibility fans?

61.0% of Sense and Sensibility fans are female, 39.0% are male, with an average age of 49.3 years.

Which brands do Sense and Sensibility fans like most?

Sense and Sensibility fans show strongest brand affinity for Downton Abbey (12.36×), Book discussion club (9.66×), and Harry Potter (2.75×) over the country average.

Where do Sense and Sensibility fans live in United States?

Sense and Sensibility fans in United States are most concentrated in California (reach 123,701), Texas (reach 82,174), and New York (reach 59,132). These three regions account for the largest share of the active audience.

What other brands do Sense and Sensibility fans also like?

Beyond Sense and Sensibility itself, the audience over-indexes on Book discussion club (9.66×), Harry Potter (2.75×), Goodreads (8.03×), and Boho-chic (4.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sense and Sensibility. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.