She's Gotta Have It Audience in United States

She's Gotta Have It has an estimated audience of 597,450 people in United States. 70.0% are female, 30.0% are male, average age 35.5. Top brand affinities: Wesley Snipes, Chadwick Boseman, Alexander Skarsgård, La La Land (film), Ethan Hawke.

Top brand affinities include Wesley Snipes, Chadwick Boseman, Alexander Skarsgård, with strongest over-indexing on Wesley Snipes (60.83× the country average). Demographically, the She's Gotta Have It audience skews more female with an average age of 35.5, and over-indexes on personality traits such as LGBTQ+ Identity, Community Orientation.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of She's Gotta Have It fans

Demographic split for She's Gotta Have It audience in United States
MetricValue
Female70.0%
Male30.0%
Average age35.5
Estimated audience size597,450

Audience persona

The typical She's Gotta Have It fan in United States is more female, around 35.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Wesley Snipes.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for She's Gotta Have It audience
BrandAffinityCategory
Wesley Snipes60.83×Movies & TV
Chadwick Boseman47.88×Movies & TV
Alexander Skarsgård29.28×Movies & TV
La La Land (film)27.66×Movies & TV
Ethan Hawke24.05×Movies & TV
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Willem Dafoe27.67×Movies & TV
Hair Extensions9.62×Beauty & Wellness
Google Maps5.89×Internet & Social Media
Microblogging12.67×Technology & Electronics
Capital One5.53×Business & Career
Singer-songwriter5.51×Music & Radio
Bounce TV31.45×Movies & TV
Indeed.com5.04×Business & Career
Aaliyah20.83×Music & Radio
Pitch Perfect18.73×Movies & TV
Enterprise Rent-A-Car7.21×Cars & Mobility
Ewan McGregor19.06×Movies & TV
Ghostbusters (franchise)20.49×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by She's Gotta Have It audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.91
Community OrientationOPEN1.29
MindfulnessBALANCE1.2
Healthy LifestyleBALANCE1.12
Luxury OrientationPREMIUM1.1
Early Adopter MentalityPOWER1.08

Worldwide distribution

Worldwide audience distribution share by country for She's Gotta Have It
CountryShare
United States75.8%
France2.1%
United Kingdom2.0%

See She's Gotta Have It audiences in other countries

More Movies & TV audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for She's Gotta Have It. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.