Rascasse Audience Intelligence

Shin Ramyun Target Market in United States

A data profile of the people who buy, follow and care about Shin Ramyun in United States — modelled from more than twelve digital signal sources. Shin Ramyun has an estimated audience of 277,627 people in United States.

The average Shin Ramyun fan in United States is 29.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Internet café, Bolero, Discount Tire, with strongest over-indexing on Internet café (108.05× the country average).

Demographically, the Shin Ramyun audience skews more male with an average age of 29.6, and over-indexes on personality traits such as Tradition, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Shin Ramyun fan in United States is more male, around 29.6 years old, with strong Tradition tendencies and a notable affinity for Internet café.

Category: Food & Beverages · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Shin Ramyun profile in United States.

Audience size
278K
in United States
Gender
44.8%
55.2% male
Age
29.6
average years
Country rank
#50277
Brand in United States
Fig. 01

Search interest · 12-month trend

+43%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Shin Ramyun

44.8% are female, 55.2% are male, average age 29.6.

Fig. 02

Gender split

44.8%
Female
55.2%
Male
Demographic split for Shin Ramyun audience in United States
MetricValue
Female44.8%
Male55.2%
Average age29.6
Estimated audience size277,627
Fig. 03

Age distribution

Ø 29.6
average years
Age distribution of the Shin Ramyun audience in United States
Age bracketShare%
16-1951%
20-2919%
30-3912%
40-4910%
50+8%
Fig. 04

Worldwide distribution

32.4%

of the worldwide Shin Ramyun audience comes from United States.

Worldwide audience distribution share by country for Shin Ramyun
CountryShare
United States32.4%
Indonesia9.0%
United Kingdom7.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Shin Ramyun audience in United States is strongest.

Fig. 05

Top regions by affinity

Shin Ramyun customers by region in United States
#RegionReachAffinity×
01California~50K1.62×
02Hawaii~2K1.55×
03Texas~30K1.36×
04Nevada~3K1.36×
05Washington~7K1.35×
06Alaska<1K1.29×
07Arizona~7K1.26×
08Georgia~10K1.22×
09New Mexico~2K1.20×
10Louisiana~4K1.17×
11Maryland~5K1.16×
12Oregon~3K1.12×
13Illinois~10K1.11×
14Minnesota~4K1.11×
15New York~20K1.09×
16Virginia~7K1.09×
17Oklahoma~3K1.05×
18Colorado~4K1.01×
19Indiana~5K1.00×
20Alabama~4K1.00×
21Utah~2K1.00×
22Washington, District of Columbia<1K1.00×
23Mississippi~2K0.99×
24Arkansas~2K0.98×
25Kansas~2K0.98×
26North Carolina~8K0.96×
27Tennessee~5K0.96×
28Kentucky~3K0.96×
29North Dakota<1K0.96×
30Michigan~7K0.95×
31Idaho~1K0.94×
32Massachusetts~5K0.93×
33Nebraska~1K0.93×
34Missouri~4K0.92×
35New Jersey~6K0.91×
36Connecticut~2K0.91×
37South Carolina~4K0.89×
38Wisconsin~4K0.89×
39South Dakota<1K0.89×
40Rhode Island<1K0.88×
41Pennsylvania~8K0.87×
42Ohio~7K0.87×
43Delaware<1K0.87×
44West Virginia~1K0.86×
45Vermont<1K0.85×
46Florida~20K0.84×
47Iowa~2K0.83×
48Montana<1K0.81×
49Maine<1K0.80×
50New Hampshire<1K0.79×
Fig. 06

Affinity by region

Affinity by region — Shin Ramyun, United States
0.79×1.00×1.62×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Shin Ramyun audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Shin Ramyun audience
#·InterestCategoryAffinity×
01Internet caféInternet & Social Media108.05×
02IndomieFood & Beverages79.96×
03MoominLiterature52.61×
04Instant noodleFood & Beverages39.45×
05BoleroMusic & Radio34.40×
06Kitchen NightmaresMovies & TV31.84×
07Lucky CharmsFood & Beverages30.54×
08Park Shin-hyeMovies & TV29.58×
09Anaerobic exerciseSports26.09×
10Grace KellyMovies & TV25.42×
11EatalyFood & Beverages22.32×
12Boca JuniorsSports21.60×
13BiohackingTechnology & Electronics17.81×
14RamenFood & Beverages17.60×
15Korean cuisineFood & Beverages15.43×
16Discount TireShopping11.79×
17Baskin-RobbinsFood & Beverages9.92×
18FlatbreadFood & Beverages9.87×
19DiaryKids & Family8.51×
20Hair ExtensionsBeauty & Wellness5.05×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Shin Ramyun audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Shin Ramyun audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.64×
IndulgenceJOY1.60×
PatriotismCONSERVATISM1.55×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Shin Ramyun audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.81×
Need for SecurityCONSERVATISM0.86×
ExtroversionTHRILL0.96×
1.00× baseline
Section 06

Frequently asked questions

01

Who is Shin Ramyun's target market in United States?

Shin Ramyun's target market in United States covers an estimated 277,627 people, concentrated in California and Texas.

02

What is the gender split and age of Shin Ramyun customers?

44.8% of the Shin Ramyun audience are female, 55.2% are male, with an average age of 29.6 years.

03

Which brands do Shin Ramyun fans like most?

Shin Ramyun fans show strongest brand affinity for Internet café (108.05×), Bolero (34.4×), and Discount Tire (11.79×) over the country average.

04

Where do Shin Ramyun fans live in United States?

Shin Ramyun fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Shin Ramyun fans also like?

Beyond Shin Ramyun itself, the audience over-indexes on Bolero (34.4×), Discount Tire (11.79×), Korean cuisine (15.43×), and Diary (8.51×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Shin Ramyun. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →