Rascasse Audience Intelligence

Sidemen Audience in United States

A data profile of the people who buy, follow and care about Sidemen in United States — modelled from more than twelve digital signal sources. Sidemen has an estimated audience of 310,716 people in United States.

#70among Social media influencer in United States#11867among Person in United States#435in Internet & Social Media

The average Sidemen fan in United States is 29.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Google Drive, TikTok, International education, with strongest over-indexing on Google Drive (6.51× the country average).

Demographically, the Sidemen audience skews balanced with an average age of 29.3, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sidemen fan in United States is balanced, around 29.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Google Drive.

Category: Internet & Social Media · Type: Person · Subtype: Social media influencer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sidemen profile in United States.

Audience size
311K
in United States
Gender
48.7%♀
51.3% male
Age
29.3
average years
Country rank
#47467
Person in United States
Fig. 01

Search interest · 12-month trend

+54%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sidemen fans

48.7% are female, 51.3% are male, average age 29.3.

Fig. 02

Gender split

48.7%
Female
51.3%
Male
Demographic split for Sidemen audience in United States
MetricValue
Female48.7%
Male51.3%
Average age29.3
Estimated audience size310,716
Fig. 03

Age distribution

Ø 29.3
average years
Age distribution of the Sidemen audience in United States
Age bracketShare%
16-1951%
20-2921%
30-3911%
40-499%
50+8%
Fig. 04

Worldwide distribution

13.2%

of the worldwide Sidemen audience comes from United States.

Worldwide audience distribution share by country for Sidemen
CountryShare
United Kingdom24.0%
Indonesia14.7%
United States13.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sidemen audience in United States is strongest.

Fig. 05

Top regions by affinity

Sidemen fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~8K1.48×
02California~40K1.45×
03New York~20K1.44×
04New Jersey~10K1.35×
05New Hampshire~1K1.28×
06Washington, District of Columbia~1K1.26×
07Connecticut~3K1.24×
08Vermont<1K1.24×
09Washington~7K1.17×
10Minnesota~5K1.17×
11Virginia~8K1.16×
12Illinois~10K1.14×
13Hawaii~1K1.14×
14Pennsylvania~10K1.10×
15Oregon~3K1.08×
16Texas~30K1.07×
17Utah~3K1.07×
18Maryland~5K1.06×
19Michigan~8K1.04×
20Iowa~2K1.03×
21Delaware<1K1.03×
22Kansas~2K1.02×
23Georgia~9K1.00×
24Oklahoma~3K0.99×
25North Carolina~8K0.98×
26Indiana~5K0.98×
27Arizona~6K0.97×
28Idaho~1K0.97×
29North Dakota<1K0.97×
30Ohio~8K0.96×
31Wisconsin~4K0.96×
32Nebraska~1K0.94×
33Florida~20K0.93×
34Kentucky~3K0.93×
35Rhode Island<1K0.93×
36South Carolina~4K0.92×
37Alaska<1K0.91×
38Maine<1K0.90×
39Missouri~4K0.89×
40Colorado~4K0.89×
41Nevada~2K0.89×
42Tennessee~5K0.88×
43West Virginia~1K0.86×
44South Dakota<1K0.84×
45Montana<1K0.82×
46Arkansas~2K0.80×
47Alabama~3K0.79×
48Mississippi~2K0.76×
49Louisiana~3K0.75×
50New Mexico~1K0.75×
Fig. 06

Affinity by region

Affinity by region — Sidemen, United States
0.75×1.00×1.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sidemen audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sidemen audience
#·InterestCategoryAffinity×
01International educationBusiness & Career16.10×
02KeshaMusic & Radio8.76×
03Scarface (1983 film)Movies & TV7.22×
04Google DriveTechnology & Electronics6.51×
05Disneyland ParisTravel & Leisure6.50×
06Electronic sportsSports6.46×
07Counter-Strike: Global OffensiveGames5.13×
08Massively multiplayer online gamesGames4.86×
09TikTokInternet & Social Media4.58×
10League of LegendsGames4.49×
11Mobile gameGames3.80×
12Action-adventure gameGames3.53×
13Anime and manga fandomLiterature3.23×
14Broadway theatreTravel & Leisure3.15×
15Diane KeatonMovies & TV2.75×
16GameStopGames2.60×
17RadioTechnology & Electronics2.37×
18Game consolesTechnology & Electronics2.23×
19SupermanMovies & TV1.81×
20FIFA World CupSports1.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sidemen audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sidemen audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.71×
PatriotismCONSERVATISM1.64×
Community OrientationOPEN1.42×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sidemen audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.80×
Quality AwarenessPREMIUM0.81×
CreativityOPEN0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sidemen have in United States?

Sidemen has an estimated audience of 310,716 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Sidemen fans?

48.7% of Sidemen fans are female, 51.3% are male, with an average age of 29.3 years.

03

Which brands do Sidemen fans like most?

Sidemen fans show strongest brand affinity for Google Drive (6.51×), TikTok (4.58×), and International education (16.1×) over the country average.

04

Where do Sidemen fans live in United States?

Sidemen fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Sidemen fans also like?

Beyond Sidemen itself, the audience over-indexes on TikTok (4.58×), International education (16.1×), Mobile game (3.8×), and Electronic sports (6.46×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Sidemen audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Sidemen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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