Sidemen Audience in United States

Sidemen has an estimated audience of 309,805 people in United States. 26.5% are female, 73.5% are male, average age 34.8. Top regions: California, Texas, New York. Top brand affinities: Combat sport, Home construction, Wikia, Bank account, Home staging.
The average Sidemen fan in United States is 34.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Combat sport, Home construction, Wikia, with strongest over-indexing on Combat sport (2× the country average). Demographically, the Sidemen audience skews more male with an average age of 34.8, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Internet & Social Media · Type: Person · Subtype: Social media influencer
Demographics of Sidemen fans
| Metric | Value |
|---|---|
| Female | 26.5% |
| Male | 73.5% |
| Average age | 34.8 |
| Estimated audience size | 309,805 |
Audience persona
The typical Sidemen fan in United States is more male, around 34.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Combat sport.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 50,185 | 1.47× |
| Texas | 28,658 | 1.08× |
| New York | 25,896 | 1.5× |
| Florida | 20,729 | 0.99× |
| Illinois | 12,265 | 1.19× |
| Pennsylvania | 11,866 | 1.14× |
| New Jersey | 11,189 | 1.42× |
| Georgia | 9,900 | 1.04× |
| Massachusetts | 9,512 | 1.56× |
| Ohio | 9,388 | 0.98× |
| North Carolina | 9,159 | 0.98× |
| Michigan | 8,806 | 1.09× |
| Virginia | 8,594 | 1.14× |
| Washington | 7,073 | 1.14× |
| Arizona | 6,730 | 1.06× |
| Maryland | 5,600 | 1.05× |
| Indiana | 5,598 | 0.99× |
| Minnesota | 5,445 | 1.23× |
| Tennessee | 5,373 | 0.86× |
| Missouri | 4,556 | 0.91× |
| Wisconsin | 4,502 | 0.97× |
| Colorado | 4,094 | 0.84× |
| South Carolina | 4,059 | 0.87× |
| Oregon | 3,951 | 1.11× |
| Connecticut | 3,681 | 1.18× |
| Kentucky | 3,592 | 0.92× |
| Oklahoma | 3,346 | 0.97× |
| Alabama | 3,332 | 0.77× |
| Utah | 3,107 | 1.12× |
| Louisiana | 2,718 | 0.68× |
| Nevada | 2,704 | 0.9× |
| Iowa | 2,632 | 1.03× |
| Kansas | 2,331 | 0.95× |
| Arkansas | 1,794 | 0.7× |
| Mississippi | 1,697 | 0.66× |
| Hawaii | 1,569 | 1.18× |
| Idaho | 1,540 | 0.99× |
| New Hampshire | 1,511 | 1.24× |
| Nebraska | 1,292 | 0.83× |
| Washington, District of Columbia | 1,281 | 1.38× |
| West Virginia | 1,067 | 0.74× |
| New Mexico | 892 | 0.57× |
| Vermont | 861 | 1.58× |
| Maine | 849 | 0.76× |
| Rhode Island | 805 | 0.82× |
| Delaware | 800 | 0.94× |
| North Dakota | 511 | 0.8× |
| Montana | 503 | 0.59× |
| Alaska | 488 | 0.74× |
| South Dakota | 410 | 0.57× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Combat sport | 2× | Sports |
| Home construction | 1.54× | Home & Garden |
| Wikia | 3.37× | Internet & Social Media |
| Bank account | 1.97× | Business & Career |
| Home staging | 4.14× | Home & Garden |
| Electrolyte | 3.31× | Health |
| Elsword | 10.35× | Games |
| Historic site | 2.69× | Arts & Culture |
| Italian Market, Philadelphia | 8.04× | |
| Winemaking | 2.37× | Food & Beverages |
| Captain America (1990 film) | 2.28× | Movies & TV |
| Corona (band) | 2.73× | Music & Radio |
| Bridget Jones: The Edge of Reason | 9.78× | Movies & TV |
| Berenstain Bears | 3.76× | Literature |
| Hog Hunting | 1.58× | Sports |
| Vocal harmony | 2.09× | Music & Radio |
| Monogram | 1.77× | Home & Garden |
| Grinch | 1.72× | Movies & TV |
| Personalised Gifts | 1.86× | Home & Garden |
| Atkins diet | 2.2× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.18 |
| Early Adopter Mentality | POWER | 1.7 |
| Extroversion | THRILL | 1.38 |
| Luxury Orientation | PREMIUM | 1.29 |
| Tradition | CONSERVATISM | 1.22 |
| Pet Ownership | JOY | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 24.0% |
| Indonesia | 15.6% |
| United States | 13.9% |
See Sidemen audiences in other countries
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Frequently asked questions
How many fans does Sidemen have in United States?
Sidemen has an estimated audience of 309,805 people in United States, concentrated in California and Texas.
What is the gender split and age of Sidemen fans?
26.5% of Sidemen fans are female, 73.5% are male, with an average age of 34.8 years.
Which brands do Sidemen fans like most?
Sidemen fans show strongest brand affinity for Combat sport (2×), Home construction (1.54×), and Wikia (3.37×) over the country average.
Where do Sidemen fans live in United States?
Sidemen fans in United States are most concentrated in California (reach 50,185), Texas (reach 28,658), and New York (reach 25,896). These three regions account for the largest share of the active audience.
What other brands do Sidemen fans also like?
Beyond Sidemen itself, the audience over-indexes on Home construction (1.54×), Wikia (3.37×), Bank account (1.97×), and Home staging (4.14×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Sidemen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.