Rascasse Audience Intelligence

Sigma Corporation Target Market in United States

A data profile of the people who buy, follow and care about Sigma Corporation in United States — modelled from more than twelve digital signal sources. Sigma Corporation has an estimated audience of 1,648,335 people in United States.

#1711among Brand in United States#579in Technology & Electronics

The average Sigma Corporation fan in United States is 36.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include VSCO, SmugMug, City Bank, with strongest over-indexing on VSCO (104.18× the country average).

Demographically, the Sigma Corporation audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Travelling, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sigma Corporation fan in United States is more male, around 36.7 years old, with strong Travelling tendencies and a notable affinity for VSCO.

Category: Technology & Electronics · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sigma Corporation profile in United States.

Audience size
1.6M
in United States
Gender
44.2%♀
55.8% male
Age
36.7
average years
Country rank
#16535
Brand in United States
Fig. 01

Search interest · 12-month trend

-52%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Sigma Corporation

44.2% are female, 55.8% are male, average age 36.7.

Fig. 02

Gender split

44.2%
Female
55.8%
Male
Demographic split for Sigma Corporation audience in United States
MetricValue
Female44.2%
Male55.8%
Average age36.7
Estimated audience size1,648,335
Fig. 03

Age distribution

Ø 36.7
average years
Age distribution of the Sigma Corporation audience in United States
Age bracketShare%
16-1925%
20-2922%
30-3919%
40-4918%
50+16%
Fig. 04

Worldwide distribution

17.5%

of the worldwide Sigma Corporation audience comes from United States.

Worldwide audience distribution share by country for Sigma Corporation
CountryShare
United States17.5%
Italy11.3%
Japan8.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sigma Corporation audience in United States is strongest.

Fig. 05

Top regions by affinity

Sigma Corporation customers by region in United States
#RegionReachAffinity×
01Washington~50K1.28×
02Utah~20K1.26×
03California~300K1.20×
04Texas~200K1.20×
05Alaska~5K1.20×
06Arizona~50K1.18×
07Hawaii~10K1.18×
08Virginia~50K1.11×
09Michigan~60K1.10×
10Massachusetts~40K1.10×
11Indiana~40K1.10×
12Oregon~20K1.08×
13North Dakota~4K1.08×
14Florida~100K1.07×
15Oklahoma~20K1.07×
16Missouri~30K1.06×
17Iowa~20K1.06×
18New York~100K1.05×
19Idaho~10K1.04×
20Kansas~20K1.03×
21Nevada~20K1.02×
22Nebraska~10K1.01×
23South Dakota~5K1.01×
24West Virginia~9K1.00×
25Minnesota~30K0.99×
26Georgia~60K0.98×
27North Carolina~60K0.98×
28Maryland~30K0.98×
29Kentucky~20K0.97×
30Illinois~60K0.96×
31New Jersey~50K0.96×
32Colorado~30K0.96×
33Arkansas~20K0.96×
34New Mexico~9K0.96×
35Ohio~60K0.94×
36Tennessee~40K0.93×
37Connecticut~20K0.93×
38Pennsylvania~60K0.92×
39Wisconsin~30K0.92×
40Louisiana~20K0.92×
41Alabama~20K0.91×
42Montana~5K0.90×
43New Hampshire~7K0.88×
44Maine~6K0.88×
45South Carolina~30K0.87×
46Rhode Island~5K0.84×
47Mississippi~10K0.83×
48Washington, District of Columbia~5K0.83×
49Vermont~3K0.80×
50Delaware~4K0.78×
Fig. 06

Affinity by region

Affinity by region — Sigma Corporation, United States
0.78×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sigma Corporation audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sigma Corporation audience
#·InterestCategoryAffinity×
01VSCOTechnology & Electronics104.18×
02SmugMugInternet & Social Media102.75×
03Konica MinoltaTechnology & Electronics56.19×
04Camera stabilizerTechnology & Electronics45.01×
05Canon PowerShotTechnology & Electronics42.00×
06HasselbladTechnology & Electronics36.27×
07PostmatesFood & Beverages27.07×
08Olympus CorporationTechnology & Electronics16.25×
09NikonTechnology & Electronics14.86×
10ShutterstockInternet & Social Media14.72×
11CanonTechnology & Electronics13.18×
12City BankBusiness & Career10.96×
13MicroscopeHealth10.94×
14Single-lens reflex cameraTechnology & Electronics9.60×
15Digital cameraTechnology & Electronics7.81×
16Counter-Strike: Global OffensiveGames6.85×
17Nothing Bundt CakesFood & Beverages6.29×
18FlickrInternet & Social Media6.03×
19Wildlife photographyTechnology & Electronics5.45×
20SupermanMovies & TV1.94×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sigma Corporation audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sigma Corporation audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL2.38×
Early Adopter MentalityPOWER2.00×
PatriotismCONSERVATISM1.83×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sigma Corporation audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.81×
Family OrientationCONSERVATISM0.86×
TraditionCONSERVATISM0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Sigma Corporation's target market in United States?

Sigma Corporation's target market in United States covers an estimated 1,648,335 people, concentrated in California and Texas.

02

What is the gender split and age of Sigma Corporation customers?

44.2% of the Sigma Corporation audience are female, 55.8% are male, with an average age of 36.7 years.

03

Which brands do Sigma Corporation fans like most?

Sigma Corporation fans show strongest brand affinity for VSCO (104.18×), SmugMug (102.75×), and City Bank (10.96×) over the country average.

04

Where do Sigma Corporation fans live in United States?

Sigma Corporation fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Sigma Corporation fans also like?

Beyond Sigma Corporation itself, the audience over-indexes on SmugMug (102.75×), City Bank (10.96×), Hasselblad (36.27×), and Camera stabilizer (45.01×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in United States

See Sigma Corporation audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Sigma Corporation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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