Rascasse Audience Intelligence

Smart House (film) Audience in United States

A data profile of the people who buy, follow and care about Smart House (film) in United States — modelled from more than twelve digital signal sources. Smart House (film) has an estimated audience of 343,424 people in United States.

#4004among Movie / TV Show / Series in United States#8208in Movies & TV

The average Smart House (film) fan in United States is 31.1 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Yard House, Audible.com, Incandescent light bulb, with strongest over-indexing on Yard House (28.17× the country average).

Demographically, the Smart House (film) audience skews balanced with an average age of 31.1, and over-indexes on personality traits such as Design Affinity, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Smart House (film) fan in United States is balanced, around 31.1 years old, with strong Design Affinity tendencies and a notable affinity for Yard House.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Smart House (film) profile in United States.

Audience size
343K
in United States
Gender
50.9%♀
49.1% male
Age
31.1
average years
Country rank
#45059
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Smart House (film) viewers

50.9% are female, 49.1% are male, average age 31.1.

Fig. 02

Gender split

50.9%
Female
49.1%
Male
Demographic split for Smart House (film) audience in United States
MetricValue
Female50.9%
Male49.1%
Average age31.1
Estimated audience size343,424
Fig. 03

Age distribution

Ø 31.1
average years
Age distribution of the Smart House (film) audience in United States
Age bracketShare%
16-1943%
20-2922%
30-3914%
40-4912%
50+9%
Fig. 04

Worldwide distribution

29.9%

of the worldwide Smart House (film) audience comes from United States.

Worldwide audience distribution share by country for Smart House (film)
CountryShare
United States29.9%
Japan7.7%
Germany7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Smart House (film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Smart House (film) fans by region: top regions in United States
#RegionReachAffinity×
01Oklahoma~5K1.28×
02Louisiana~5K1.26×
03Missouri~7K1.22×
04Arkansas~3K1.16×
05Kentucky~5K1.15×
06Rhode Island~1K1.14×
07Tennessee~8K1.11×
08Georgia~10K1.09×
09Ohio~10K1.09×
10Connecticut~4K1.09×
11Kansas~3K1.09×
12Illinois~10K1.08×
13Nevada~4K1.08×
14Indiana~7K1.06×
15Colorado~6K1.05×
16Nebraska~2K1.05×
17Pennsylvania~10K1.04×
18Iowa~3K1.03×
19New Hampshire~1K1.03×
20Massachusetts~7K1.02×
21South Carolina~5K1.02×
22Mississippi~3K1.02×
23West Virginia~2K1.02×
24Texas~30K1.01×
25Michigan~9K1.01×
26Arizona~7K1.00×
27Alabama~5K1.00×
28Oregon~4K1.00×
29California~40K0.99×
30Utah~3K0.99×
31Idaho~2K0.99×
32Virginia~8K0.98×
33Washington~7K0.98×
34New Mexico~2K0.96×
35North Carolina~10K0.95×
36Maryland~6K0.95×
37North Dakota<1K0.95×
38Maine~1K0.94×
39Delaware<1K0.93×
40South Dakota<1K0.93×
41Montana<1K0.92×
42Florida~20K0.91×
43New York~20K0.91×
44Hawaii~1K0.90×
45Washington, District of Columbia<1K0.90×
46Alaska<1K0.90×
47Vermont<1K0.87×
48Wisconsin~4K0.86×
49Minnesota~4K0.86×
50New Jersey~7K0.77×
Fig. 06

Affinity by region

Affinity by region — Smart House (film), United States
0.77×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Smart House (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Smart House (film) audience
#·InterestCategoryAffinity×
01Life Is StrangeGames84.76×
02SolidWorksTechnology & Electronics62.39×
03Near field communicationTechnology & Electronics43.87×
04Incandescent light bulbHome & Garden32.61×
05NightlightTravel & Leisure29.45×
06Yard HouseFood & Beverages28.17×
07Audible.comLiterature21.32×
08Eva GreenMovies & TV20.00×
09Jeff BezosBusiness & Career14.37×
10Jillian Michaels (personal trainer)Movies & TV13.73×
11Chopped (TV series)Movies & TV11.63×
12Web serverTechnology & Electronics9.11×
13SubwayFood & Beverages3.75×
14TV game showsMovies & TV3.67×
15McDonald'sFood & Beverages3.59×
16Pizza HutFood & Beverages3.36×
17TMZInternet & Social Media3.33×
18Shopping mallsShopping3.05×
19PinterestInternet & Social Media2.80×
20StarbucksFood & Beverages2.80×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Smart House (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Smart House (film) audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM3.87×
Convenience OrientationPREMIUM2.19×
Need for SecurityCONSERVATISM1.93×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Smart House (film) audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.70×
ExtroversionTHRILL0.81×
Healthy LifestyleBALANCE0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Smart House (film) have in United States?

Smart House (film) has an estimated audience of 343,424 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Smart House (film) viewers?

50.9% of Smart House (film) fans are female, 49.1% are male, with an average age of 31.1 years.

03

Which brands do Smart House (film) fans like most?

Smart House (film) fans show strongest brand affinity for Yard House (28.17×), Audible.com (21.32×), and Incandescent light bulb (32.61×) over the country average.

04

Where do Smart House (film) fans live in United States?

Smart House (film) fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Smart House (film) fans also like?

Beyond Smart House (film) itself, the audience over-indexes on Audible.com (21.32×), Incandescent light bulb (32.61×), Life Is Strange (84.76×), and SolidWorks (62.39×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Smart House (film) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Smart House (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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