Rascasse Audience Intelligence

Snow White (Fables) Audience in United States

A data profile of the people who buy, follow and care about Snow White (Fables) in United States — modelled from more than twelve digital signal sources. Snow White (Fables) has an estimated audience of 456,911 people in United States.

#281among Fictional Character in United States#947in Literature

The average Snow White (Fables) fan in United States is 57.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Harry Potter, Amazon Kindle, Reddit, with strongest over-indexing on Harry Potter (3× the country average).

Demographically, the Snow White (Fables) audience skews more female with an average age of 57.5, and over-indexes on personality traits such as Indulgence, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Snow White (Fables) fan in United States is more female, around 57.5 years old, with strong Indulgence tendencies and a notable affinity for Harry Potter.

Category: Literature · Type: Fictional Character

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Snow White (Fables) profile in United States.

Audience size
457K
in United States
Gender
77.1%♀
22.9% male
Age
57.5
average years
Country rank
#38617
Fictional Character in United States
Fig. 01

Search interest · 12-month trend

-78%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Snow White (Fables) fans

77.1% are female, 22.9% are male, average age 57.5.

Fig. 02

Gender split

77.1%
Female
22.9%
Male
Demographic split for Snow White (Fables) audience in United States
MetricValue
Female77.1%
Male22.9%
Average age57.5
Estimated audience size456,911
Fig. 03

Age distribution

Ø 57.5
average years
Age distribution of the Snow White (Fables) audience in United States
Age bracketShare%
16-190%
20-290%
30-390%
40-4915%
50+85%
Fig. 04

Worldwide distribution

4.5%

of the worldwide Snow White (Fables) audience comes from United States.

Worldwide audience distribution share by country for Snow White (Fables)
CountryShare
Indonesia11.6%
India10.3%
Australia7.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Snow White (Fables) audience in United States is strongest.

Fig. 05

Top regions by affinity

Snow White (Fables) fans by region: top regions in United States
#RegionReachAffinity×
01Utah~10K1.53×
02California~100K1.38×
03Nevada~9K1.22×
04Idaho~5K1.20×
05Texas~80K1.18×
06New Mexico~5K1.17×
07Oklahoma~10K1.14×
08Kentucky~10K1.12×
09Arizona~20K1.09×
10Indiana~20K1.08×
11Oregon~10K1.08×
12Washington~20K1.06×
13Missouri~10K1.04×
14Illinois~30K1.03×
15New Jersey~20K1.03×
16Tennessee~20K1.03×
17Colorado~10K1.03×
18Michigan~20K1.02×
19Rhode Island~3K1.02×
20Connecticut~8K1.01×
21Kansas~6K1.01×
22Pennsylvania~30K1.00×
23West Virginia~4K1.00×
24Georgia~20K0.99×
25Louisiana~10K0.99×
26Florida~50K0.98×
27Ohio~20K0.98×
28North Carolina~20K0.97×
29Minnesota~10K0.97×
30Nebraska~4K0.97×
31New York~40K0.96×
32Wisconsin~10K0.96×
33Iowa~6K0.96×
34Hawaii~3K0.95×
35North Dakota~2K0.95×
36Virginia~20K0.94×
37Massachusetts~10K0.94×
38New Hampshire~3K0.94×
39Mississippi~6K0.92×
40Maryland~10K0.90×
41South Carolina~10K0.90×
42Arkansas~6K0.90×
43Wyoming~1K0.90×
44Montana~2K0.89×
45Delaware~2K0.88×
46South Dakota~2K0.88×
47Alabama~9K0.86×
48Maine~2K0.86×
49Alaska~1K0.85×
50Washington, District of Columbia~2K0.69×
Fig. 06

Affinity by region

Affinity by region — Snow White (Fables), United States
0.69×1.00×1.53×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Snow White (Fables) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Snow White (Fables) audience
#·InterestCategoryAffinity×
01Amazon KindleLiterature7.21×
02Stephen KingLiterature6.88×
03Roller coasterTravel & Leisure5.83×
04Detroit PistonsSports3.63×
05LegoKids & Family3.08×
06Harry PotterMovies & TV3.00×
07RedditInternet & Social Media2.70×
08Golden State WarriorsSports2.43×
09BakeryFood & Beverages2.30×
10EtsyFashion & Accessoires2.20×
11SwimmingSports2.20×
12Horror moviesMovies & TV2.00×
13PinterestInternet & Social Media1.88×
14WineFood & Beverages1.83×
15VeganismFood & Beverages1.79×
16Beauty salonsBeauty & Wellness1.72×
17CoffeeFood & Beverages1.69×
18RecipesFood & Beverages1.65×
19Alcoholic beveragesFood & Beverages1.57×
20XInternet & Social Media1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Snow White (Fables) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Snow White (Fables) audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.20×
Early Adopter MentalityPOWER1.88×
TraditionCONSERVATISM1.78×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Snow White (Fables) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.32×
Family OrientationCONSERVATISM0.44×
SustainabilityBALANCE0.50×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Snow White (Fables) have in United States?

Snow White (Fables) has an estimated audience of 456,911 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Snow White (Fables) fans?

77.1% of Snow White (Fables) fans are female, 22.9% are male, with an average age of 57.5 years.

03

Which brands do Snow White (Fables) fans like most?

Snow White (Fables) fans show strongest brand affinity for Harry Potter (3×), Amazon Kindle (7.21×), and Reddit (2.7×) over the country average.

04

Where do Snow White (Fables) fans live in United States?

Snow White (Fables) fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Snow White (Fables) fans also like?

Beyond Snow White (Fables) itself, the audience over-indexes on Amazon Kindle (7.21×), Reddit (2.7×), Pinterest (1.88×), and Stephen King (6.88×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Snow White (Fables). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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