Rascasse Audience Intelligence

Snowmass (ski area) Audience in United States

A data profile of the people who buy, follow and care about Snowmass (ski area) in United States — modelled from more than twelve digital signal sources. Snowmass (ski area) has an estimated audience of 364,797 people in United States.

The average Snowmass (ski area) fan in United States is 41.6 years old, balanced, and lives primarily in Colorado.

The audience is concentrated in Colorado, Texas, California.

Top brand affinities include Costa Rica, Fischer (company), LED strip light, with strongest over-indexing on Costa Rica (30.72× the country average).

Demographically, the Snowmass (ski area) audience skews balanced with an average age of 41.6, and over-indexes on personality traits such as Sustainability, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Snowmass (ski area) fan in United States is balanced, around 41.6 years old, with strong Sustainability tendencies and a notable affinity for Costa Rica.

Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Snowmass (ski area) profile in United States.

Audience size
365K
in United States
Gender
50.8%
49.2% male
Age
41.6
average years
Country rank
#43642
POI in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Snowmass (ski area) fans

50.8% are female, 49.2% are male, average age 41.6.

Fig. 02

Gender split

50.8%
Female
49.2%
Male
Demographic split for Snowmass (ski area) audience in United States
MetricValue
Female50.8%
Male49.2%
Average age41.6
Estimated audience size364,797
Fig. 03

Age distribution

Ø 41.6
average years
Age distribution of the Snowmass (ski area) audience in United States
Age bracketShare%
16-1918%
20-2915%
30-3918%
40-4921%
50+28%
Fig. 04

Worldwide distribution

71.4%

of the worldwide Snowmass (ski area) audience comes from United States.

Worldwide audience distribution share by country for Snowmass (ski area)
CountryShare
United States71.4%
Brazil6.0%
Canada5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Snowmass (ski area) audience in United States is strongest.

Fig. 05

Top regions by affinity

Snowmass (ski area) fans by region: top regions in United States
#RegionReachAffinity×
01Colorado~90K16.06×
02Vermont<1K1.38×
03Utah~4K1.32×
04Wyoming<1K1.25×
05Massachusetts~8K1.17×
06Montana~1K1.09×
07Washington, District of Columbia~1K1.02×
08Florida~20K0.93×
09New Mexico~2K0.91×
10Alaska<1K0.90×
11Illinois~10K0.89×
12New Hampshire~1K0.88×
13South Dakota<1K0.88×
14Connecticut~3K0.87×
15Minnesota~4K0.84×
16Louisiana~4K0.84×
17Maine~1K0.83×
18Rhode Island<1K0.83×
19Delaware<1K0.83×
20Nebraska~2K0.82×
21Idaho~2K0.82×
22Arkansas~2K0.81×
23Kansas~2K0.81×
24West Virginia~1K0.80×
25Hawaii~1K0.80×
26Texas~20K0.79×
27New York~20K0.78×
28Mississippi~2K0.77×
29Tennessee~5K0.74×
30Georgia~8K0.73×
31Wisconsin~4K0.72×
32Alabama~4K0.72×
33Iowa~2K0.72×
34Virginia~6K0.71×
35South Carolina~4K0.71×
36Oklahoma~3K0.71×
37Nevada~2K0.70×
38Michigan~6K0.68×
39New Jersey~6K0.67×
40Arizona~5K0.67×
41Missouri~4K0.67×
42North Carolina~7K0.66×
43Kentucky~3K0.66×
44Maryland~4K0.64×
45Oregon~3K0.64×
46California~20K0.61×
47Indiana~4K0.61×
48Washington~4K0.59×
49Ohio~7K0.58×
50Pennsylvania~7K0.54×
Fig. 06

Affinity by region

Affinity by region — Snowmass (ski area), United States
0.54×1.00×16.06×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Snowmass (ski area) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Snowmass (ski area) audience
#·InterestCategoryAffinity×
01Fischer (company)Sports73.08×
02LED strip lightHome & Garden54.49×
03Life Is StrangeGames53.23×
04SolidWorksTechnology & Electronics32.66×
05Costa RicaTravel & Leisure30.72×
06Incandescent light bulbHome & Garden21.09×
07Eva GreenMovies & TV20.00×
08FIS Alpine Ski World CupSports20.00×
09NightlightTravel & Leisure19.22×
10Sustainable clothingFashion & Accessoires18.43×
11Jackson HoleTravel & Leisure15.02×
12ExxonCars & Mobility14.21×
13Helly HansenFashion & Accessoires13.81×
14Arc'teryxFashion & Accessoires7.95×
15Lindsey VonnSports6.57×
16City BankBusiness & Career6.46×
17Colorado AvalancheSports6.25×
18Alpine skiingSports4.82×
19Diaper bagKids & Family3.49×
20Planet FitnessSports2.88×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Snowmass (ski area) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Snowmass (ski area) audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE4.82×
TravellingTHRILL1.90×
PatriotismCONSERVATISM1.67×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Snowmass (ski area) audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.76×
Pet OwnershipJOY0.78×
CreativityOPEN0.84×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Snowmass (ski area) have in United States?

Snowmass (ski area) has an estimated audience of 364,797 people in United States, concentrated in Colorado and Texas.

02

What is the gender split and age of Snowmass (ski area) fans?

50.8% of Snowmass (ski area) fans are female, 49.2% are male, with an average age of 41.6 years.

03

Which brands do Snowmass (ski area) fans like most?

Snowmass (ski area) fans show strongest brand affinity for Costa Rica (30.72×), Fischer (company) (73.08×), and LED strip light (54.49×) over the country average.

04

Where do Snowmass (ski area) fans live in United States?

Snowmass (ski area) fans in United States are most concentrated in Colorado (reach ~90K), Texas (reach ~20K), and California (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Snowmass (ski area) fans also like?

Beyond Snowmass (ski area) itself, the audience over-indexes on Fischer (company) (73.08×), LED strip light (54.49×), Exxon (14.21×), and Incandescent light bulb (21.09×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Snowmass (ski area). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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