Special Operations Equipment Audience in United States

Special Operations Equipment logo

Special Operations Equipment has an estimated audience of 609,317 people in United States. 5.1% are female, 94.9% are male, average age 36.3. Top regions: California, Tennessee, Texas. Top brand affinities: Urban Outfitters, nbc chicago, Minnesota, Alaska, Israel.

The average Special Operations Equipment fan in United States is 36.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Tennessee, Texas. Top brand affinities include Urban Outfitters, nbc chicago, Minnesota, with strongest over-indexing on Urban Outfitters (3.63× the country average). Demographically, the Special Operations Equipment audience skews more male with an average age of 36.3, and over-indexes on personality traits such as Patriotism, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Special Operations Equipment fans

Demographic split for Special Operations Equipment audience in United States
MetricValue
Female5.1%
Male94.9%
Average age36.3
Estimated audience size609,317

Audience persona

The typical Special Operations Equipment fan in United States is more male, around 36.3 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.

Top regions in United States

Top regions ranked by reach for Special Operations Equipment in United States
RegionReachAffinity
California31,6390.47×
Tennessee26,4822.17×
Texas25,2670.48×
Florida20,1190.49×
Ohio14,0300.75×
Pennsylvania13,0780.64×
Georgia12,9570.69×
North Carolina11,5260.63×
Michigan10,4120.65×
New York9,8570.29×
Kentucky9,5731.25×
Virginia9,0700.61×
Washington8,9400.73×
Illinois8,8590.44×
Arizona8,5140.68×
Alabama8,0700.95×
Indiana7,4370.67×
Minnesota6,7700.78×
Colorado6,5230.68×
Oklahoma6,2750.93×
Wisconsin6,0620.66×
South Carolina5,9370.65×
Missouri5,8690.6×
Louisiana5,1380.65×
Maryland4,6280.44×
New Jersey4,6170.3×
Arkansas4,4920.89×
Mississippi4,3340.86×
Oregon3,7680.54×
Kansas3,5800.75×
Idaho3,5791.17×
West Virginia3,5781.26×
Alaska3,5702.74×
Iowa3,3990.68×
Massachusetts3,3500.28×
Utah3,2770.6×
Hawaii3,1561.2×
Connecticut3,1220.51×
Montana3,1121.84×
New Mexico3,1111.02×
Nevada3,1010.53×
South Dakota3,0722.18×
North Dakota2,9912.39×
New Hampshire2,9481.23×
Wyoming2,8943.2×
Nebraska2,8870.94×
Rhode Island2,8471.47×
Maine2,8451.3×
Vermont2,8002.62×
Delaware2,5491.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Special Operations Equipment audience
BrandAffinityCategory
Urban Outfitters3.63×Shopping
nbc chicago8.41×Movies & TV
Minnesota1.69×Travel & Leisure
Alaska1.57×Travel & Leisure
Israel1.92×Travel & Leisure
Elsword13×Games
N1 road (South Africa)3.15×Travel & Leisure
3D printing1.88×Technology & Electronics
Winemaking3.11×Food & Beverages
WESH3.28×Movies & TV
Nebraska1.77×Travel & Leisure
ABC 7 Chicago2.74×Movies & TV
Sinaloa2.05×Travel & Leisure
Regional styles of Mexican music1.58×Music & Radio
Saving1.6×Business & Career
JDSU1.64×Business & Career
Superior Hiking Trail7.48×Travel & Leisure
Home staging2.69×Home & Garden
Hipster4.91×Politics & Society
Voter registration2.34×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Special Operations Equipment audience
TraitClusterScore
PatriotismCONSERVATISM2.2
Luxury OrientationPREMIUM2.01
IndividualismJOY1.82
DIY MentalityTHRILL1.66
Risk AppetiteTHRILL1.49
Convenience OrientationPREMIUM1.4

Worldwide distribution

Worldwide audience distribution share by country for Special Operations Equipment
CountryShare
United States100.0%
Germany0.0%
Italy0.0%

See Special Operations Equipment audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Special Operations Equipment have in United States?

Special Operations Equipment has an estimated audience of 609,317 people in United States, concentrated in California and Tennessee.

What is the gender split and age of Special Operations Equipment fans?

5.1% of Special Operations Equipment fans are female, 94.9% are male, with an average age of 36.3 years.

Which brands do Special Operations Equipment fans like most?

Special Operations Equipment fans show strongest brand affinity for Urban Outfitters (3.63×), nbc chicago (8.41×), and Minnesota (1.69×) over the country average.

Where do Special Operations Equipment fans live in United States?

Special Operations Equipment fans in United States are most concentrated in California (reach 31,639), Tennessee (reach 26,482), and Texas (reach 25,267). These three regions account for the largest share of the active audience.

What other brands do Special Operations Equipment fans also like?

Beyond Special Operations Equipment itself, the audience over-indexes on nbc chicago (8.41×), Minnesota (1.69×), Alaska (1.57×), and Israel (1.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Special Operations Equipment. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.