A data profile of the people who buy, follow and care about Sport coat in United States — modelled from more than twelve digital signal sources. Sport coat has an estimated audience of 1,738,765 people in United States.
The average Sport coat fan in United States is 39.3 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Burj Al Arab, Jaguar XJ, Taron Egerton, with strongest over-indexing on Burj Al Arab (86.84× the country average).
Demographically, the Sport coat audience skews more female with an average age of 39.3, and over-indexes on personality traits such as Quality Awareness, Luxury Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Sport coat fan in United States is more female, around 39.3 years old, with strong Quality Awareness tendencies and a notable affinity for Burj Al Arab.
The key figures that characterise the Sport coat profile in United States.
59.1% are female, 40.9% are male, average age 39.3.
| Metric | Value |
|---|---|
| Female | 59.1% |
| Male | 40.9% |
| Average age | 39.3 |
| Estimated audience size | 1,738,765 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 17% | |
| 30-39 | 18% | |
| 40-49 | 21% | |
| 50+ | 22% |
of the worldwide Sport coat audience comes from United States.
| Country | Share |
|---|---|
| United States | 20.2% |
| South Korea | 15.3% |
| Japan | 12.1% |
Where the Sport coat audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Louisiana | ~30K | 1.50× | |
| 02 | Alabama | ~40K | 1.46× | |
| 03 | Mississippi | ~20K | 1.39× | |
| 04 | Texas | ~200K | 1.33× | |
| 05 | Arkansas | ~20K | 1.24× | |
| 06 | Georgia | ~70K | 1.22× | |
| 07 | Washington, District of Columbia | ~6K | 1.22× | |
| 08 | Tennessee | ~40K | 1.21× | |
| 09 | Kentucky | ~30K | 1.17× | |
| 10 | Illinois | ~70K | 1.15× | |
| 11 | South Carolina | ~30K | 1.13× | |
| 12 | Kansas | ~20K | 1.11× | |
| 13 | Oklahoma | ~20K | 1.10× | |
| 14 | Missouri | ~30K | 1.08× | |
| 15 | California | ~200K | 1.07× | |
| 16 | Minnesota | ~30K | 1.07× | |
| 17 | North Carolina | ~60K | 1.06× | |
| 18 | Massachusetts | ~40K | 1.06× | |
| 19 | Nebraska | ~9K | 1.05× | |
| 20 | North Dakota | ~4K | 1.02× | |
| 21 | Colorado | ~30K | 1.01× | |
| 22 | Virginia | ~40K | 1.00× | |
| 23 | Iowa | ~10K | 1.00× | |
| 24 | New Hampshire | ~7K | 1.00× | |
| 25 | South Dakota | ~4K | 1.00× | |
| 26 | Utah | ~20K | 0.99× | |
| 27 | New York | ~100K | 0.98× | |
| 28 | Wisconsin | ~30K | 0.98× | |
| 29 | Indiana | ~30K | 0.96× | |
| 30 | Ohio | ~50K | 0.94× | |
| 31 | Michigan | ~40K | 0.94× | |
| 32 | Connecticut | ~20K | 0.94× | |
| 33 | Pennsylvania | ~50K | 0.93× | |
| 34 | Washington | ~30K | 0.92× | |
| 35 | Montana | ~4K | 0.91× | |
| 36 | Arizona | ~30K | 0.90× | |
| 37 | Maryland | ~30K | 0.90× | |
| 38 | Nevada | ~20K | 0.90× | |
| 39 | New Mexico | ~8K | 0.88× | |
| 40 | Rhode Island | ~5K | 0.88× | |
| 41 | Oregon | ~20K | 0.87× | |
| 42 | Idaho | ~8K | 0.87× | |
| 43 | West Virginia | ~7K | 0.86× | |
| 44 | Vermont | ~3K | 0.86× | |
| 45 | Florida | ~100K | 0.83× | |
| 46 | New Jersey | ~40K | 0.83× | |
| 47 | Alaska | ~3K | 0.83× | |
| 48 | Maine | ~5K | 0.82× | |
| 49 | Delaware | ~4K | 0.78× | |
| 50 | Hawaii | ~5K | 0.73× |
The strongest cross-interests of the Sport coat audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jaguar XJ | Cars & Mobility | 91.67× | ||
| 02 | Burj Al Arab | Travel & Leisure | 86.84× | ||
| 03 | Trussardi | Fashion & Accessoires | 75.58× | ||
| 04 | B&B Italia | Home & Garden | 56.74× | ||
| 05 | Justin Rose | Sports | 20.00× | ||
| 06 | Burj Khalifa | Travel & Leisure | 20.00× | ||
| 07 | Bodrum | Travel & Leisure | 19.93× | ||
| 08 | Roberto Cavalli | Fashion & Accessoires | 18.34× | ||
| 09 | Taron Egerton | Movies & TV | 18.19× | ||
| 10 | Mulberry (company) | Fashion & Accessoires | 17.25× | ||
| 11 | Key Food | Shopping | 17.22× | ||
| 12 | Paperless Post | Shopping | 14.57× | ||
| 13 | Vera Farmiga | Movies & TV | 12.33× | ||
| 14 | Slim-fit pants | Fashion & Accessoires | 8.12× | ||
| 15 | Outerwear | Fashion & Accessoires | 7.09× | ||
| 16 | Livemusic | Music & Radio | 4.62× | ||
| 17 | First class travel | Travel & Leisure | 4.08× | ||
| 18 | Property finder | Home & Garden | 3.96× | ||
| 19 | FedEx | Business & Career | 3.94× | ||
| 20 | Mortgage loans | Business & Career | 3.02× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 3.35× | |
| Luxury Orientation | PREMIUM | 2.42× | |
| Indulgence | JOY | 1.98× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.76× | |
| Healthy Lifestyle | BALANCE | 0.79× | |
| DIY Mentality | THRILL | 0.86× |
Sport coat has an estimated audience of 1,738,765 people in United States, concentrated in California and Texas.
59.1% of Sport coat fans are female, 40.9% are male, with an average age of 39.3 years.
Sport coat fans show strongest brand affinity for Burj Al Arab (86.84×), Jaguar XJ (91.67×), and Taron Egerton (18.19×) over the country average.
Sport coat fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Sport coat itself, the audience over-indexes on Jaguar XJ (91.67×), Taron Egerton (18.19×), B&B Italia (56.74×), and Justin Rose (20×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Sport coat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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