Sport coat Audience in United States

Sport coat logo

Sport coat has an estimated audience of 1,738,765 people in United States. 59.1% are female, 40.9% are male, average age 39.3. Top regions: California, Texas, Florida. Top brand affinities: Burj Al Arab, Jaguar XJ, Livemusic, B&B Italia, Justin Rose.

The average Sport coat fan in United States is 39.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Burj Al Arab, Jaguar XJ, Livemusic, with strongest over-indexing on Burj Al Arab (244.19× the country average). Demographically, the Sport coat audience skews more female with an average age of 39.3, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Sport coat fans

Demographic split for Sport coat audience in United States
MetricValue
Female59.1%
Male40.9%
Average age39.3
Estimated audience size1,738,765

Audience persona

The typical Sport coat fan in United States is more female, around 39.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Burj Al Arab.

Top regions in United States

Top regions ranked by reach for Sport coat in United States
RegionReachAffinity
California221,2791.16×
Texas210,6441.41×
Florida100,1650.85×
New York98,7931.02×
Illinois71,1101.23×
Georgia68,1201.27×
North Carolina56,0571.07×
Pennsylvania55,3780.95×
Ohio51,2470.96×
Virginia44,8211.06×
Michigan44,5870.98×
Tennessee43,1361.24×
Massachusetts38,2451.12×
New Jersey37,6390.85×
Alabama36,5731.51×
Louisiana32,9091.47×
Arizona32,7440.92×
Washington32,5260.93×
Missouri31,9161.14×
Indiana31,0430.98×
South Carolina30,0141.15×
Colorado28,0851.02×
Maryland27,6200.92×
Minnesota27,3071.1×
Wisconsin25,3720.97×
Kentucky24,9651.15×
Oklahoma21,3531.11×
Mississippi19,9081.39×
Oregon18,8130.94×
Arkansas17,3801.21×
Connecticut15,8880.91×
Kansas15,7421.15×
Utah15,4830.99×
Nevada15,1290.9×
Iowa13,7710.96×
Nebraska8,8731.02×
New Mexico7,6210.87×
Idaho7,1200.82×
New Hampshire6,9211.01×
Washington, District of Columbia6,4931.24×
West Virginia6,3300.78×
Hawaii4,5460.61×
Rhode Island4,4880.81×
Maine4,2270.68×
Montana4,0950.85×
South Dakota3,4150.85×
North Dakota3,0530.85×
Delaware2,8910.6×
Vermont2,2860.75×
Alaska2,2680.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sport coat audience
BrandAffinityCategory
Burj Al Arab244.19×Travel & Leisure
Jaguar XJ335.81×Cars & Mobility
Livemusic12.46×Music & Radio
B&B Italia82.3×Home & Garden
Justin Rose18.78×Sports
Financial Times22.83×News
Google Maps4.63×Internet & Social Media
Scott Eastwood20×Movies & TV
Indeed.com4.26×Business & Career
Dakota Johnson9.08×Movies & TV
Bodrum20×Travel & Leisure
Capital One3.59×Business & Career
Autism Awareness8.17×Health
Outerwear7.85×Fashion & Accessoires
Google News4.93×News
Diabetes mellitus awareness5.61×Health
Group buying12.4×Shopping
Property finder4.79×Home & Garden
Taron Egerton14.4×Movies & TV
Key Food14.38×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sport coat audience
TraitClusterScore
Luxury OrientationPREMIUM3.04
Quality AwarenessPREMIUM3
Early Adopter MentalityPOWER1.55
IndulgenceJOY1.53
Design AffinityPREMIUM1.49
SustainabilityBALANCE1.43

Worldwide distribution

Worldwide audience distribution share by country for Sport coat
CountryShare
United States20.2%
South Korea15.3%
Japan12.1%

See Sport coat audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Sport coat have in United States?

Sport coat has an estimated audience of 1,738,765 people in United States, concentrated in California and Texas.

What is the gender split and age of Sport coat fans?

59.1% of Sport coat fans are female, 40.9% are male, with an average age of 39.3 years.

Which brands do Sport coat fans like most?

Sport coat fans show strongest brand affinity for Burj Al Arab (244.19×), Jaguar XJ (335.81×), and Livemusic (12.46×) over the country average.

Where do Sport coat fans live in United States?

Sport coat fans in United States are most concentrated in California (reach 221,279), Texas (reach 210,644), and Florida (reach 100,165). These three regions account for the largest share of the active audience.

What other brands do Sport coat fans also like?

Beyond Sport coat itself, the audience over-indexes on Jaguar XJ (335.81×), Livemusic (12.46×), B&B Italia (82.3×), and Justin Rose (18.78×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sport coat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.