Sport+ (France) Audience in United States
Sport+ (France) has an estimated audience of 846,941 people in United States. 5.7% are female, 94.3% are male, average age 39.4. Top regions: Kentucky, Texas, Florida. Top brand affinities: Whataburger, Historic site, MK, Vocal harmony, Hipster.
The average Sport+ (France) fan in United States is 39.4 years old, more male, and lives primarily in Kentucky. The audience is concentrated in Kentucky, Texas, Florida. Top brand affinities include Whataburger, Historic site, MK, with strongest over-indexing on Whataburger (2.75× the country average). Demographically, the Sport+ (France) audience skews more male with an average age of 39.4, and over-indexes on personality traits such as Quality Awareness, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 43 regions tracked by Rascasse.
Category: Sports · Type: TV Channel
Demographics of Sport+ (France) fans
| Metric | Value |
|---|---|
| Female | 5.7% |
| Male | 94.3% |
| Average age | 39.4 |
| Estimated audience size | 846,941 |
Audience persona
The typical Sport+ (France) fan in United States is more male, around 39.4 years old, with strong Quality Awareness tendencies and a notable affinity for Whataburger.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Kentucky | 78,455 | 7.39× |
| Texas | 18,749 | 0.26× |
| Florida | 18,229 | 0.32× |
| California | 12,714 | 0.14× |
| Mississippi | 10,291 | 1.47× |
| New York | 9,575 | 0.2× |
| Indiana | 9,157 | 0.59× |
| Louisiana | 9,150 | 0.84× |
| Arkansas | 9,142 | 1.31× |
| Oklahoma | 8,940 | 0.95× |
| Alabama | 8,517 | 0.72× |
| North Carolina | 8,515 | 0.33× |
| Iowa | 8,380 | 1.2× |
| Tennessee | 8,114 | 0.48× |
| South Carolina | 8,056 | 0.63× |
| Kansas | 7,847 | 1.18× |
| Idaho | 7,845 | 1.85× |
| Missouri | 7,601 | 0.56× |
| Hawaii | 7,494 | 2.06× |
| Pennsylvania | 7,476 | 0.26× |
| Ohio | 7,269 | 0.28× |
| Georgia | 7,239 | 0.28× |
| Michigan | 7,236 | 0.33× |
| Wisconsin | 7,197 | 0.56× |
| New Hampshire | 7,000 | 2.1× |
| Arizona | 6,931 | 0.4× |
| Massachusetts | 6,895 | 0.41× |
| Nebraska | 6,854 | 1.61× |
| Connecticut | 6,844 | 0.81× |
| New Mexico | 6,819 | 1.61× |
| Nevada | 6,796 | 0.83× |
| Rhode Island | 6,759 | 2.51× |
| Oregon | 6,710 | 0.69× |
| Utah | 6,670 | 0.88× |
| Virginia | 6,627 | 0.32× |
| Maryland | 6,593 | 0.45× |
| New Jersey | 6,577 | 0.31× |
| Illinois | 6,473 | 0.23× |
| Minnesota | 6,431 | 0.53× |
| Washington | 6,213 | 0.37× |
| Colorado | 6,196 | 0.46× |
| Delaware | 6,053 | 2.59× |
| Washington, District of Columbia | 4,370 | 1.72× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Whataburger | 2.75× | Food & Beverages |
| Historic site | 6.3× | Arts & Culture |
| MK | 6.03× | Music & Radio |
| Vocal harmony | 4.79× | Music & Radio |
| Hipster | 10.14× | Politics & Society |
| N1 road (South Africa) | 3.92× | Travel & Leisure |
| Israel | 1.92× | Travel & Leisure |
| Saving | 2.5× | Business & Career |
| Hebe | 5.37× | Home & Garden |
| Urban Outfitters | 1.53× | Shopping |
| Keith Stanfield | 5.3× | Movies & TV |
| ARCO | 2.29× | Cars & Mobility |
| Governor of Michigan | 5.74× | Politics & Society |
| Acoustic music | 3.28× | Music & Radio |
| Grinch | 2.81× | Movies & TV |
| Elsword | 10.45× | Games |
| Notre Dame Fighting Irish football | 3.14× | Sports |
| Wikia | 1.89× | Internet & Social Media |
| Kendra Scott | 1.61× | Fashion & Accessoires |
| Nebraska Cornhuskers football | 1.93× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.45 |
| Need for Security | CONSERVATISM | 1.42 |
| Risk Appetite | THRILL | 1.41 |
| Patriotism | CONSERVATISM | 1.28 |
| Family Orientation | CONSERVATISM | 1.27 |
| Luxury Orientation | PREMIUM | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 48.6% |
| United States | 23.1% |
| France | 16.5% |
See Sport+ (France) audiences in other countries
More Sports audiences in United States
- Fox News Channel (112,808,022)
- NBC (88,487,061)
- CNN (83,890,105)
- CBS (64,911,558)
- Peacock (52,578,556)
Frequently asked questions
How many fans does Sport+ (France) have in United States?
Sport+ (France) has an estimated audience of 846,941 people in United States, concentrated in Kentucky and Texas.
What is the gender split and age of Sport+ (France) fans?
5.7% of Sport+ (France) fans are female, 94.3% are male, with an average age of 39.4 years.
Which brands do Sport+ (France) fans like most?
Sport+ (France) fans show strongest brand affinity for Whataburger (2.75×), Historic site (6.3×), and MK (6.03×) over the country average.
Where do Sport+ (France) fans live in United States?
Sport+ (France) fans in United States are most concentrated in Kentucky (reach 78,455), Texas (reach 18,749), and Florida (reach 18,229). These three regions account for the largest share of the active audience.
What other brands do Sport+ (France) fans also like?
Beyond Sport+ (France) itself, the audience over-indexes on Historic site (6.3×), MK (6.03×), Vocal harmony (4.79×), and Hipster (10.14×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Sport+ (France). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.