Sport+ (France) Audience in Germany

Sport+ (France) has an estimated audience of 1,776,990 people in Germany. 5.3% are female, 94.7% are male, average age 42.4. Top brand affinities: Sportschau, UEFA Champions League, FIFA World Cup, La Liga, Premier League.

Top brand affinities include Sportschau, UEFA Champions League, FIFA World Cup, with strongest over-indexing on Sportschau (4.64× the country average). Demographically, the Sport+ (France) audience skews more male with an average age of 42.4, and over-indexes on personality traits such as Spirituality, Patriotism.

Category: Sports · Type: TV Channel

Demographics of Sport+ (France) fans

Demographic split for Sport+ (France) audience in Germany
MetricValue
Female5.3%
Male94.7%
Average age42.4
Estimated audience size1,776,990

Audience persona

The typical Sport+ (France) fan in Germany is more male, around 42.4 years old, with strong Spirituality tendencies and a notable affinity for Sportschau.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sport+ (France) audience
BrandAffinityCategory
Sportschau4.64×Sports
UEFA Champions League3.39×Sports
FIFA World Cup3.02×Sports
La Liga5.86×Sports
Premier League4.62×Sports
Real Madrid C.F.3.26×Sports
PGA Tour6.9×Sports
SV Werder Bremen2.9×Sports
Pay television4.72×Movies & TV
Bundesliga2.2×Sports
The Championships, Wimbledon7.33×Sports
FC Barcelona3.13×Sports
Sports club3.45×Sports
Ryanair2.57×Travel & Leisure
Juventus F.C.4.3×Sports
Eurosport6.3×Sports
Religion2.89×Business & Career
UEFA Europa League3.42×Sports
Tottenham Hotspur F.C.4.84×Sports
NFL3.52×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sport+ (France) audience
TraitClusterScore
SpiritualityBALANCE2.89
PatriotismCONSERVATISM2.06
Need for SecurityCONSERVATISM1.71
Career OrientationPOWER1.66
Convenience OrientationPREMIUM1.45
Early Adopter MentalityPOWER1.42

Worldwide distribution

Worldwide audience distribution share by country for Sport+ (France)
CountryShare
Germany48.6%
United States23.1%
France16.5%

See Sport+ (France) audiences in other countries

More Sports audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Sport+ (France). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.