A data profile of the people who buy, follow and care about Steamboat Ski Resort in United States — modelled from more than twelve digital signal sources. Steamboat Ski Resort has an estimated audience of 549,615 people in United States.
The average Steamboat Ski Resort fan in United States is 39.6 years old, more male, and lives primarily in Colorado.
The audience is concentrated in Colorado, Texas, California.
Top brand affinities include Helly Hansen, Fischer (company), Sustainable clothing, with strongest over-indexing on Helly Hansen (36.18× the country average).
Demographically, the Steamboat Ski Resort audience skews more male with an average age of 39.6, and over-indexes on personality traits such as Sustainability, Design Affinity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Steamboat Ski Resort fan in United States is more male, around 39.6 years old, with strong Sustainability tendencies and a notable affinity for Helly Hansen.
The key figures that characterise the Steamboat Ski Resort profile in United States.
43.1% are female, 56.9% are male, average age 39.6.
| Metric | Value |
|---|---|
| Female | 43.1% |
| Male | 56.9% |
| Average age | 39.6 |
| Estimated audience size | 549,615 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 18% | |
| 30-39 | 20% | |
| 40-49 | 23% | |
| 50+ | 20% |
Where the Steamboat Ski Resort audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Colorado | ~100K | 13.33× | |
| 02 | Wyoming | ~4K | 5.05× | |
| 03 | Vermont | ~2K | 1.65× | |
| 04 | Utah | ~7K | 1.46× | |
| 05 | Nebraska | ~4K | 1.32× | |
| 06 | Montana | ~2K | 1.24× | |
| 07 | South Dakota | ~1K | 1.13× | |
| 08 | New Hampshire | ~2K | 0.99× | |
| 09 | Kansas | ~4K | 0.93× | |
| 10 | New Mexico | ~2K | 0.90× | |
| 11 | Alaska | <1K | 0.80× | |
| 12 | Iowa | ~4K | 0.79× | |
| 13 | Idaho | ~2K | 0.78× | |
| 14 | Massachusetts | ~8K | 0.76× | |
| 15 | Minnesota | ~6K | 0.74× | |
| 16 | Texas | ~30K | 0.73× | |
| 17 | Wisconsin | ~6K | 0.72× | |
| 18 | Maine | ~1K | 0.72× | |
| 19 | Washington, District of Columbia | ~1K | 0.71× | |
| 20 | Arkansas | ~3K | 0.70× | |
| 21 | Louisiana | ~5K | 0.69× | |
| 22 | Missouri | ~6K | 0.68× | |
| 23 | Oklahoma | ~4K | 0.68× | |
| 24 | Alabama | ~5K | 0.67× | |
| 25 | Florida | ~20K | 0.63× | |
| 26 | Illinois | ~10K | 0.63× | |
| 27 | Connecticut | ~3K | 0.63× | |
| 28 | Mississippi | ~3K | 0.62× | |
| 29 | Delaware | <1K | 0.62× | |
| 30 | Rhode Island | ~1K | 0.61× | |
| 31 | Georgia | ~10K | 0.60× | |
| 32 | Tennessee | ~7K | 0.60× | |
| 33 | Hawaii | ~1K | 0.59× | |
| 34 | North Carolina | ~10K | 0.58× | |
| 35 | South Carolina | ~5K | 0.58× | |
| 36 | West Virginia | ~1K | 0.57× | |
| 37 | Virginia | ~7K | 0.53× | |
| 38 | Washington | ~6K | 0.53× | |
| 39 | New Jersey | ~7K | 0.51× | |
| 40 | Oregon | ~3K | 0.51× | |
| 41 | Nevada | ~3K | 0.51× | |
| 42 | Michigan | ~7K | 0.50× | |
| 43 | New York | ~10K | 0.47× | |
| 44 | Arizona | ~5K | 0.47× | |
| 45 | Indiana | ~5K | 0.46× | |
| 46 | Kentucky | ~3K | 0.46× | |
| 47 | Pennsylvania | ~8K | 0.44× | |
| 48 | Ohio | ~7K | 0.44× | |
| 49 | Maryland | ~4K | 0.44× | |
| 50 | California | ~20K | 0.39× |
The strongest cross-interests of the Steamboat Ski Resort audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Fischer (company) | Sports | 52.36× | ||
| 02 | Helly Hansen | Fashion & Accessoires | 36.18× | ||
| 03 | Dolomites | Travel & Leisure | 30.35× | ||
| 04 | Jackson Hole | Travel & Leisure | 25.73× | ||
| 05 | Sustainable clothing | Fashion & Accessoires | 21.60× | ||
| 06 | Gore-Tex | Fashion & Accessoires | 15.95× | ||
| 07 | Rembrandt | Arts & Culture | 14.70× | ||
| 08 | Burton Snowboards | Sports | 14.23× | ||
| 09 | Arc'teryx | Fashion & Accessoires | 14.18× | ||
| 10 | Colorado Avalanche | Sports | 9.75× | ||
| 11 | Costa Rica | Travel & Leisure | 9.46× | ||
| 12 | Lindsey Vonn | Sports | 9.10× | ||
| 13 | Ed Harris | Movies & TV | 8.17× | ||
| 14 | Ski resort | Travel & Leisure | 7.37× | ||
| 15 | Alpine skiing | Sports | 6.80× | ||
| 16 | Standup paddleboarding | Sports | 6.52× | ||
| 17 | Backpacking (travel) | Travel & Leisure | 6.09× | ||
| 18 | StubHub | Travel & Leisure | 5.82× | ||
| 19 | Enterprise Rent-A-Car | Cars & Mobility | 3.08× | ||
| 20 | Planet Fitness | Sports | 2.71× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 21.60× | |
| Design Affinity | PREMIUM | 2.24× | |
| Indulgence | JOY | 2.10× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.71× | |
| Social Media Usage | JOY | 0.80× | |
| Tradition | CONSERVATISM | 0.80× |
Steamboat Ski Resort has an estimated audience of 549,615 people in United States, concentrated in Colorado and Texas.
43.1% of Steamboat Ski Resort fans are female, 56.9% are male, with an average age of 39.6 years.
Steamboat Ski Resort fans show strongest brand affinity for Helly Hansen (36.18×), Fischer (company) (52.36×), and Sustainable clothing (21.6×) over the country average.
Steamboat Ski Resort fans in United States are most concentrated in Colorado (reach ~100K), Texas (reach ~30K), and California (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Steamboat Ski Resort itself, the audience over-indexes on Fischer (company) (52.36×), Sustainable clothing (21.6×), Jackson Hole (25.73×), and Arc'teryx (14.18×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Steamboat Ski Resort. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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