Strawberry Shortcake Audience in United States

Strawberry Shortcake logo

Strawberry Shortcake has an estimated audience of 1,422,673 people in United States. 67.8% are female, 32.2% are male, average age 36.4. Top regions: California, Texas, Florida. Top brand affinities: Swanson, Nationality, Bank account, Peace and conflict studies, Combat sport.

The average Strawberry Shortcake fan in United States is 36.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Swanson, Nationality, Bank account, with strongest over-indexing on Swanson (68.9× the country average). Demographically, the Strawberry Shortcake audience skews more female with an average age of 36.4, and over-indexes on personality traits such as Indulgence, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Fictional Character

Demographics of Strawberry Shortcake fans

Demographic split for Strawberry Shortcake audience in United States
MetricValue
Female67.8%
Male32.2%
Average age36.4
Estimated audience size1,422,673

Audience persona

The typical Strawberry Shortcake fan in United States is more female, around 36.4 years old, with strong Indulgence tendencies and a notable affinity for Swanson.

Top regions in United States

Top regions ranked by reach for Strawberry Shortcake in United States
RegionReachAffinity
California215,3311.38×
Texas165,7891.36×
Florida102,3581.06×
New York85,4401.07×
Pennsylvania51,1811.07×
Illinois50,6731.07×
Georgia49,3361.13×
North Carolina48,1661.13×
Ohio42,7200.97×
Michigan39,5991.06×
New Jersey36,7661.02×
Arizona36,5161.26×
Virginia35,6381.03×
Tennessee30,1031.05×
Washington29,3721.03×
Massachusetts28,4281.01×
Maryland28,1031.15×
Indiana27,8741.07×
South Carolina24,1911.13×
Missouri22,3950.98×
Louisiana20,9011.14×
Alabama20,1001.01×
Kentucky20,0991.13×
Colorado19,7300.88×
Wisconsin18,8640.88×
Oklahoma17,9551.14×
Oregon17,6371.08×
Minnesota17,5110.86×
Nevada16,6311.21×
Connecticut15,8671.11×
Utah12,9661.02×
Arkansas12,4821.06×
Mississippi12,2601.05×
Kansas11,0100.98×
Iowa9,5510.81×
New Mexico7,7361.08×
West Virginia6,6831.01×
Nebraska6,4550.9×
Idaho6,0820.85×
Hawaii5,7540.94×
Rhode Island4,5761.01×
New Hampshire4,4900.8×
Maine4,4450.87×
Delaware3,7770.96×
Washington, District of Columbia3,2070.75×
Montana2,9210.74×
Alaska2,4780.81×
South Dakota2,3010.7×
Vermont2,1850.87×
North Dakota1,9370.66×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Strawberry Shortcake audience
BrandAffinityCategory
Swanson68.9×Health
Nationality6.98×Politics & Society
Bank account4.77×Business & Career
Peace and conflict studies29.02×Politics & Society
Combat sport1.82×Sports
Lulu 黃路梓茵1.9×Movies & TV
Panama2.35×Travel & Leisure
Buying and Selling Real Estate4.94×Home & Garden
Racing1.58×Cars & Mobility
Sinister (band)10.98×Music & Radio
Brookside7.64×Movies & TV
Birthday Gifts1.68×Kids & Family
Nurse education1.53×Kids & Family
Hog Hunting1.54×Sports
Home staging2.21×Home & Garden
Picnic2.86×Kids & Family
Iraq–Syria border13.37×Politics & Society
Hayward, California4.36×Travel & Leisure
Layne Staley2.31×Music & Radio
Kento Yamazaki4.03×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Strawberry Shortcake audience
TraitClusterScore
IndulgenceJOY1.49
ExtroversionTHRILL1.32
Price SensitivityPREMIUM1.28
SustainabilityBALANCE1.12
SpiritualityBALANCE1.12
CreativityOPEN1.12

Worldwide distribution

Worldwide audience distribution share by country for Strawberry Shortcake
CountryShare
United States48.7%
Mexico10.1%
Japan7.1%

See Strawberry Shortcake audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Strawberry Shortcake have in United States?

Strawberry Shortcake has an estimated audience of 1,422,673 people in United States, concentrated in California and Texas.

What is the gender split and age of Strawberry Shortcake fans?

67.8% of Strawberry Shortcake fans are female, 32.2% are male, with an average age of 36.4 years.

Which brands do Strawberry Shortcake fans like most?

Strawberry Shortcake fans show strongest brand affinity for Swanson (68.9×), Nationality (6.98×), and Bank account (4.77×) over the country average.

Where do Strawberry Shortcake fans live in United States?

Strawberry Shortcake fans in United States are most concentrated in California (reach 215,331), Texas (reach 165,789), and Florida (reach 102,358). These three regions account for the largest share of the active audience.

What other brands do Strawberry Shortcake fans also like?

Beyond Strawberry Shortcake itself, the audience over-indexes on Nationality (6.98×), Bank account (4.77×), Peace and conflict studies (29.02×), and Combat sport (1.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Strawberry Shortcake. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.