Students for Life of America Audience in United States

Students for Life of America logo

Students for Life of America has an estimated audience of 450,857 people in United States. 59.7% are female, 40.3% are male, average age 48.7. Top regions: California, Texas, Florida. Top brand affinities: Hebe, Halsey, Oregon, Urban Outfitters, Stamp collecting, Kendra Scott.

The average Students for Life of America fan in United States is 48.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Hebe, Halsey, Oregon, Urban Outfitters, with strongest over-indexing on Hebe (16.42× the country average). Demographically, the Students for Life of America audience skews more female with an average age of 48.7, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: NGO / Political Party · Subtype: Charity

Demographics of Students for Life of America fans

Demographic split for Students for Life of America audience in United States
MetricValue
Female59.7%
Male40.3%
Average age48.7
Estimated audience size450,857

Audience persona

The typical Students for Life of America fan in United States is more female, around 48.7 years old, with strong Patriotism tendencies and a notable affinity for Hebe.

Top regions in United States

Top regions ranked by reach for Students for Life of America in United States
RegionReachAffinity
California28,3870.57×
Texas25,3120.65×
Florida22,4890.74×
Virginia20,8001.89×
North Carolina15,5121.14×
Pennsylvania15,210
New York15,1380.6×
Ohio15,0911.09×
Illinois11,5910.77×
Michigan11,1780.95×
Indiana9,5771.16×
Maryland9,1481.18×
Tennessee8,7020.96×
Missouri8,6021.18×
Georgia8,3340.6×
Arizona7,3660.8×
Washington6,8470.76×
Minnesota6,7701.05×
Colorado6,7670.95×
Massachusetts6,5760.74×
New Jersey6,4070.56×
Wisconsin6,0910.9×
Washington, District of Columbia6,0644.47×
South Carolina5,1520.76×
Kentucky5,1080.9×
Oklahoma5,1021.02×
Louisiana4,3210.74×
Alabama4,2740.68×
Oregon3,9610.77×
Kansas3,7061.04×
Connecticut3,5020.77×
Iowa3,1520.85×
Nebraska2,7651.22×
Idaho2,6251.16×
Arkansas2,3390.63×
North Dakota2,2362.41×
Nevada2,1400.49×
Montana2,0361.63×
Utah1,9690.49×
Mississippi1,9240.52×
New Hampshire1,7220.97×
West Virginia1,6720.8×
New Mexico1,6100.71×
South Dakota1,5071.45×
Maine1,2630.78×
Alaska1,0841.12×
Hawaii1,0320.53×
Rhode Island9980.7×
Wyoming9471.42×
Delaware8930.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Students for Life of America audience
BrandAffinityCategory
Hebe16.42×Home & Garden
Halsey, Oregon20×Travel & Leisure
Urban Outfitters3.15×Shopping
Stamp collecting3.61×Home & Garden
Kendra Scott2.2×Fashion & Accessoires
Grammarly3.46×Business & Career
Houston County, Georgia20.26×Travel & Leisure
Buying and Selling Real Estate5.39×Home & Garden
Enfamil4.5×Kids & Family
UK garage3.54×Music & Radio
Iowa Speedway15.87×Sports
Fat Albert (film)5.05×Movies & TV
Pro-Ject2.37×Music & Radio
Layne Staley3.61×Music & Radio
Home staging2.71×Home & Garden
Jesse Plemons1.75×Movies & TV
Emperor Entertainment Group5.98×Business & Career
Nebraska Cornhuskers football1.65×Sports
Grinch1.75×Movies & TV
Cam Ward1.55×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Students for Life of America audience
TraitClusterScore
PatriotismCONSERVATISM4.26
SpiritualityBALANCE2.22
IndividualismJOY1.94
Need for SecurityCONSERVATISM1.72
TraditionCONSERVATISM1.41
SustainabilityBALANCE1.21

Worldwide distribution

Worldwide audience distribution share by country for Students for Life of America
CountryShare
United States97.9%
France0.6%
India0.3%

See Students for Life of America audiences in other countries

More Charity audiences in United States

Frequently asked questions

How many fans does Students for Life of America have in United States?

Students for Life of America has an estimated audience of 450,857 people in United States, concentrated in California and Texas.

What is the gender split and age of Students for Life of America fans?

59.7% of Students for Life of America fans are female, 40.3% are male, with an average age of 48.7 years.

Which brands do Students for Life of America fans like most?

Students for Life of America fans show strongest brand affinity for Hebe (16.42×), Halsey, Oregon (20×), and Urban Outfitters (3.15×) over the country average.

Where do Students for Life of America fans live in United States?

Students for Life of America fans in United States are most concentrated in California (reach 28,387), Texas (reach 25,312), and Florida (reach 22,489). These three regions account for the largest share of the active audience.

What other brands do Students for Life of America fans also like?

Beyond Students for Life of America itself, the audience over-indexes on Halsey, Oregon (20×), Urban Outfitters (3.15×), Stamp collecting (3.61×), and Kendra Scott (2.2×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Students for Life of America. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.