Rascasse Audience Intelligence

Summer Camp Music Festival Audience in United States

A data profile of the people who buy, follow and care about Summer Camp Music Festival in United States — modelled from more than twelve digital signal sources. Summer Camp Music Festival has an estimated audience of 362,556 people in United States.

#49among Music festival in United States#544among Event in United States#6287in Music & Radio

The average Summer Camp Music Festival fan in United States is 35.5 years old, balanced, and lives primarily in Illinois.

The audience is concentrated in Illinois, Michigan, California.

Top brand affinities include Afrojack, Disclosure (band), Electric Forest Festival, with strongest over-indexing on Afrojack (50.69× the country average).

Demographically, the Summer Camp Music Festival audience skews balanced with an average age of 35.5, and over-indexes on personality traits such as Design Affinity, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Summer Camp Music Festival fan in United States is balanced, around 35.5 years old, with strong Design Affinity tendencies and a notable affinity for Afrojack.

Category: Music & Radio · Type: Event · Subtype: Music festival

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Summer Camp Music Festival profile in United States.

Audience size
363K
in United States
Gender
54.0%♀
46.0% male
Age
35.5
average years
Country rank
#43801
Event in United States
Fig. 01

Search interest · 12-month trend

+215%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Summer Camp Music Festival fans

54.0% are female, 46.0% are male, average age 35.5.

Fig. 02

Gender split

54.0%
Female
46.0%
Male
Demographic split for Summer Camp Music Festival audience in United States
MetricValue
Female54.0%
Male46.0%
Average age35.5
Estimated audience size362,556
Fig. 03

Age distribution

Ø 35.5
average years
Age distribution of the Summer Camp Music Festival audience in United States
Age bracketShare%
16-1927%
20-2923%
30-3919%
40-4917%
50+13%
Fig. 04

Worldwide distribution

97.6%

of the worldwide Summer Camp Music Festival audience comes from United States.

Worldwide audience distribution share by country for Summer Camp Music Festival
CountryShare
United States97.6%
Italy0.4%
Malaysia0.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Summer Camp Music Festival audience in United States is strongest.

Fig. 05

Top regions by affinity

Summer Camp Music Festival fans by region: top regions in United States
#RegionReachAffinity×
01Illinois~100K8.14×
02Wisconsin~10K2.59×
03Iowa~8K2.59×
04Indiana~10K2.15×
05Colorado~10K2.03×
06Missouri~10K1.96×
07Michigan~20K1.93×
08Vermont<1K1.10×
09South Dakota<1K1.05×
10Alaska<1K1.04×
11North Dakota<1K1.04×
12Kentucky~5K1.02×
13Tennessee~7K1.00×
14Montana<1K0.99×
15Nebraska~2K0.97×
16Minnesota~5K0.96×
17Maine~1K0.95×
18Rhode Island~1K0.95×
19Delaware<1K0.95×
20Ohio~10K0.94×
21West Virginia~2K0.94×
22Kansas~3K0.93×
23New Hampshire~1K0.93×
24Hawaii~1K0.92×
25Idaho~2K0.91×
26Washington, District of Columbia<1K0.91×
27Mississippi~3K0.89×
28Arkansas~3K0.89×
29New Mexico~2K0.89×
30Oklahoma~3K0.84×
31Utah~3K0.83×
32Louisiana~4K0.82×
33Oregon~3K0.82×
34Connecticut~3K0.82×
35Nevada~3K0.82×
36Alabama~4K0.81×
37South Carolina~4K0.78×
38Maryland~5K0.74×
39Virginia~6K0.73×
40Arizona~5K0.72×
41Massachusetts~5K0.71×
42Washington~5K0.70×
43North Carolina~7K0.69×
44Pennsylvania~8K0.67×
45New Jersey~6K0.67×
46Georgia~7K0.66×
47New York~10K0.60×
48Florida~10K0.58×
49Texas~10K0.48×
50California~20K0.44×
Fig. 06

Affinity by region

Affinity by region — Summer Camp Music Festival, United States
0.44×1.00×8.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Summer Camp Music Festival audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Summer Camp Music Festival audience
#·InterestCategoryAffinity×
01Electric Forest FestivalMusic & Radio78.44×
02AfrojackMusic & Radio50.69×
03Disclosure (band)Music & Radio31.43×
04Derek TrucksMusic & Radio20.92×
05headspaceHealth18.90×
06Humanoid robotTechnology & Electronics17.58×
07Daft PunkMusic & Radio12.75×
08AviciiMusic & Radio11.00×
09Circle KShopping5.43×
10Renewable energyBusiness & Career4.18×
11Sustainable energyHome & Garden3.49×
12Classical musicMusic & Radio2.45×
13TicketmasterTravel & Leisure2.45×
14AirbnbTravel & Leisure2.22×
15SubwayFood & Beverages2.11×
16Pizza HutFood & Beverages1.92×
17McDonald'sFood & Beverages1.79×
18PodcastMusic & Radio1.75×
19BeerFood & Beverages1.69×
20ConcertsMusic & Radio1.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Summer Camp Music Festival audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Summer Camp Music Festival audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM1.88×
TraditionCONSERVATISM1.86×
Urban LifestyleOPEN1.75×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Summer Camp Music Festival audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.66×
DIY MentalityTHRILL0.70×
Family OrientationCONSERVATISM0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Summer Camp Music Festival have in United States?

Summer Camp Music Festival has an estimated audience of 362,556 people in United States, concentrated in Illinois and Michigan.

02

What is the gender split and age of Summer Camp Music Festival fans?

54.0% of Summer Camp Music Festival fans are female, 46.0% are male, with an average age of 35.5 years.

03

Which brands do Summer Camp Music Festival fans like most?

Summer Camp Music Festival fans show strongest brand affinity for Afrojack (50.69×), Disclosure (band) (31.43×), and Electric Forest Festival (78.44×) over the country average.

04

Where do Summer Camp Music Festival fans live in United States?

Summer Camp Music Festival fans in United States are most concentrated in Illinois (reach ~100K), Michigan (reach ~20K), and California (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Summer Camp Music Festival fans also like?

Beyond Summer Camp Music Festival itself, the audience over-indexes on Disclosure (band) (31.43×), Electric Forest Festival (78.44×), Circle K (5.43×), and Renewable energy (4.18×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Summer Camp Music Festival. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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