Rascasse Audience Intelligence

Tamil language Audience in United States

A data profile of the people who buy, follow and care about Tamil language in United States — modelled from more than twelve digital signal sources. Tamil language has an estimated audience of 4,361,191 people in United States.

The average Tamil language fan in United States is 36.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include 5 Seconds of Summer, Ancient Egypt, Hindi, with strongest over-indexing on 5 Seconds of Summer (71.8× the country average).

Demographically, the Tamil language audience skews balanced with an average age of 36.7, and over-indexes on personality traits such as Patriotism, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tamil language fan in United States is balanced, around 36.7 years old, with strong Patriotism tendencies and a notable affinity for 5 Seconds of Summer.

Category: Politics & Society · Type: Topic · Subtype: Language

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tamil language profile in United States.

Audience size
4.4M
in United States
Gender
50.6%
49.4% male
Age
36.7
average years
Country rank
#7474
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tamil language fans

50.6% are female, 49.4% are male, average age 36.7.

Fig. 02

Gender split

50.6%
Female
49.4%
Male
Demographic split for Tamil language audience in United States
MetricValue
Female50.6%
Male49.4%
Average age36.7
Estimated audience size4,361,191
Fig. 03

Age distribution

Ø 36.7
average years
Age distribution of the Tamil language audience in United States
Age bracketShare%
16-1926%
20-2921%
30-3920%
40-4918%
50+16%
Fig. 04

Worldwide distribution

8.1%

of the worldwide Tamil language audience comes from United States.

Worldwide audience distribution share by country for Tamil language
CountryShare
India39.5%
United States8.1%
Malaysia6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tamil language audience in United States is strongest.

Fig. 05

Top regions by affinity

Tamil language fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~30K1.97×
02Washington~100K1.56×
03Massachusetts~100K1.46×
04New York~300K1.42×
05New Jersey~200K1.42×
06California~700K1.41×
07Virginia~100K1.29×
08Oregon~60K1.27×
09Connecticut~60K1.26×
10Illinois~200K1.25×
11Maryland~90K1.18×
12Texas~400K1.16×
13Georgia~200K1.12×
14Hawaii~20K1.12×
15Pennsylvania~200K1.10×
16Rhode Island~10K1.08×
17Minnesota~70K1.07×
18North Carolina~100K1.05×
19Wisconsin~70K1.05×
20Kansas~40K1.03×
21Arizona~90K1.01×
22Delaware~10K1.01×
23Vermont~8K1.00×
24Colorado~70K0.99×
25Florida~300K0.97×
26Utah~40K0.96×
27New Hampshire~20K0.96×
28Maine~20K0.96×
29Michigan~100K0.95×
30Nevada~40K0.94×
31Alaska~9K0.93×
32Missouri~60K0.91×
33Indiana~70K0.88×
34South Carolina~60K0.88×
35Ohio~100K0.86×
36Nebraska~20K0.86×
37Tennessee~70K0.85×
38Kentucky~50K0.85×
39Oklahoma~40K0.85×
40New Mexico~20K0.84×
41Iowa~30K0.83×
42Arkansas~30K0.83×
43Idaho~20K0.83×
44Montana~10K0.83×
45North Dakota~7K0.83×
46South Dakota~8K0.82×
47West Virginia~20K0.78×
48Louisiana~40K0.77×
49Alabama~50K0.74×
50Mississippi~30K0.73×
Fig. 06

Affinity by region

Affinity by region — Tamil language, United States
0.73×1.00×1.97×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tamil language audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tamil language audience
#·InterestCategoryAffinity×
015 Seconds of SummerMusic & Radio71.80×
02HDFC BankBusiness & Career42.82×
03Bulk ApothecaryShopping34.35×
04Ranbir KapoorMovies & TV33.20×
05HindustanPolitics & Society31.62×
06Axis BankBusiness & Career29.01×
07Nifty Fifty'sFood & Beverages28.38×
08U.S. Polo Assn.Fashion & Accessoires26.39×
09Ranveer SinghMovies & TV24.78×
10HindiPolitics & Society18.88×
11International educationBusiness & Career14.13×
12India national cricket teamSports13.33×
13Cricket World CupSports12.61×
14ChennaiTravel & Leisure10.86×
15Ancient EgyptPolitics & Society10.48×
16Swing tradingBusiness & Career10.22×
17Jewellery storeFashion & Accessoires7.63×
18BadmintonSports7.63×
19HinduismPolitics & Society6.43×
20Great ClipsBeauty & Wellness3.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tamil language audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Tamil language audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.71×
IndulgenceJOY2.01×
Community OrientationOPEN1.77×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Tamil language audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.81×
ExtroversionTHRILL0.94×
Luxury OrientationPREMIUM0.99×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Tamil language have in United States?

Tamil language has an estimated audience of 4,361,191 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Tamil language fans?

50.6% of Tamil language fans are female, 49.4% are male, with an average age of 36.7 years.

03

Which brands do Tamil language fans like most?

Tamil language fans show strongest brand affinity for 5 Seconds of Summer (71.8×), Ancient Egypt (10.48×), and Hindi (18.88×) over the country average.

04

Where do Tamil language fans live in United States?

Tamil language fans in United States are most concentrated in California (reach ~700K), Texas (reach ~400K), and New York (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Tamil language fans also like?

Beyond Tamil language itself, the audience over-indexes on Ancient Egypt (10.48×), Hindi (18.88×), HDFC Bank (42.82×), and Ranveer Singh (24.78×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tamil language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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