A data profile of the people who buy, follow and care about Telluride Ski Resort in United States — modelled from more than twelve digital signal sources. Telluride Ski Resort has an estimated audience of 642,650 people in United States.
The average Telluride Ski Resort fan in United States is 42.2 years old, balanced, and lives primarily in Colorado.
The audience is concentrated in Colorado, Texas, California.
Top brand affinities include Fischer (company), Helly Hansen, Sustainable clothing, with strongest over-indexing on Fischer (company) (170.71× the country average).
Demographically, the Telluride Ski Resort audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Sustainability, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Telluride Ski Resort fan in United States is balanced, around 42.2 years old, with strong Sustainability tendencies and a notable affinity for Fischer (company).
The key figures that characterise the Telluride Ski Resort profile in United States.
48.7% are female, 51.3% are male, average age 42.2.
| Metric | Value |
|---|---|
| Female | 48.7% |
| Male | 51.3% |
| Average age | 42.2 |
| Estimated audience size | 642,650 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 17% | |
| 30-39 | 19% | |
| 40-49 | 23% | |
| 50+ | 27% |
Where the Telluride Ski Resort audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Colorado | ~100K | 10.07× | |
| 02 | New Mexico | ~9K | 2.84× | |
| 03 | Vermont | ~2K | 2.00× | |
| 04 | Montana | ~3K | 1.78× | |
| 05 | Wyoming | ~2K | 1.76× | |
| 06 | Arizona | ~20K | 1.75× | |
| 07 | Utah | ~10K | 1.74× | |
| 08 | Idaho | ~3K | 1.02× | |
| 09 | Texas | ~60K | 1.00× | |
| 10 | Oklahoma | ~7K | 0.98× | |
| 11 | New Hampshire | ~2K | 0.98× | |
| 12 | Kansas | ~4K | 0.85× | |
| 13 | Alaska | ~1K | 0.84× | |
| 14 | South Dakota | ~1K | 0.82× | |
| 15 | Nebraska | ~3K | 0.81× | |
| 16 | Maine | ~2K | 0.81× | |
| 17 | Arkansas | ~4K | 0.80× | |
| 18 | Washington, District of Columbia | ~1K | 0.76× | |
| 19 | Louisiana | ~6K | 0.75× | |
| 20 | South Carolina | ~7K | 0.74× | |
| 21 | Hawaii | ~2K | 0.73× | |
| 22 | Tennessee | ~9K | 0.71× | |
| 23 | Missouri | ~7K | 0.71× | |
| 24 | Connecticut | ~5K | 0.71× | |
| 25 | Alabama | ~6K | 0.70× | |
| 26 | Wisconsin | ~7K | 0.69× | |
| 27 | Minnesota | ~6K | 0.69× | |
| 28 | Rhode Island | ~1K | 0.69× | |
| 29 | Georgia | ~10K | 0.68× | |
| 30 | Iowa | ~4K | 0.68× | |
| 31 | Delaware | ~1K | 0.68× | |
| 32 | North Carolina | ~10K | 0.67× | |
| 33 | Nevada | ~4K | 0.67× | |
| 34 | Mississippi | ~4K | 0.67× | |
| 35 | West Virginia | ~2K | 0.66× | |
| 36 | Florida | ~30K | 0.65× | |
| 37 | Illinois | ~10K | 0.65× | |
| 38 | Massachusetts | ~8K | 0.65× | |
| 39 | Oregon | ~5K | 0.62× | |
| 40 | Virginia | ~10K | 0.61× | |
| 41 | Michigan | ~10K | 0.60× | |
| 42 | Washington | ~8K | 0.60× | |
| 43 | Pennsylvania | ~10K | 0.58× | |
| 44 | Ohio | ~10K | 0.58× | |
| 45 | Maryland | ~6K | 0.57× | |
| 46 | Kentucky | ~4K | 0.55× | |
| 47 | New Jersey | ~9K | 0.54× | |
| 48 | Indiana | ~6K | 0.54× | |
| 49 | New York | ~20K | 0.53× | |
| 50 | California | ~30K | 0.47× |
The strongest cross-interests of the Telluride Ski Resort audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Fischer (company) | Sports | 170.71× | ||
| 02 | Helly Hansen | Fashion & Accessoires | 35.46× | ||
| 03 | Sustainable clothing | Fashion & Accessoires | 22.97× | ||
| 04 | Gore-Tex | Fashion & Accessoires | 17.86× | ||
| 05 | Burton Snowboards | Sports | 16.69× | ||
| 06 | Arc'teryx | Fashion & Accessoires | 15.31× | ||
| 07 | Costa Rica | Travel & Leisure | 9.20× | ||
| 08 | Ski resort | Travel & Leisure | 9.08× | ||
| 09 | Lindsey Vonn | Sports | 7.77× | ||
| 10 | Standup paddleboarding | Sports | 7.38× | ||
| 11 | Alpine skiing | Sports | 7.37× | ||
| 12 | Ed Harris | Movies & TV | 6.62× | ||
| 13 | Backpacking (travel) | Travel & Leisure | 6.24× | ||
| 14 | High-net-worth individual | Business & Career | 6.17× | ||
| 15 | Winter Olympic Games | Sports | 5.84× | ||
| 16 | Colorado Avalanche | Sports | 5.08× | ||
| 17 | StubHub | Travel & Leisure | 4.11× | ||
| 18 | Extreme sport | Sports | 3.55× | ||
| 19 | Planet Fitness | Sports | 2.31× | ||
| 20 | Trader Joe's | Shopping | 2.21× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 22.97× | |
| Indulgence | JOY | 3.16× | |
| Sports Activity | POWER | 2.26× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.70× | |
| Social Media Usage | JOY | 0.76× | |
| Need for Security | CONSERVATISM | 0.83× |
Telluride Ski Resort has an estimated audience of 642,650 people in United States, concentrated in Colorado and Texas.
48.7% of Telluride Ski Resort fans are female, 51.3% are male, with an average age of 42.2 years.
Telluride Ski Resort fans show strongest brand affinity for Fischer (company) (170.71×), Helly Hansen (35.46×), and Sustainable clothing (22.97×) over the country average.
Telluride Ski Resort fans in United States are most concentrated in Colorado (reach ~100K), Texas (reach ~60K), and California (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Telluride Ski Resort itself, the audience over-indexes on Helly Hansen (35.46×), Sustainable clothing (22.97×), Ski resort (9.08×), and Arc'teryx (15.31×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Telluride Ski Resort. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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