Rascasse Audience Intelligence

The Blue Door Boutique Target Market in United States

A data profile of the people who buy, follow and care about The Blue Door Boutique in United States — modelled from more than twelve digital signal sources. The Blue Door Boutique has an estimated audience of 268,983 people in United States.

#5299among Brand in United States

The average The Blue Door Boutique fan in United States is 32.8 years old, more female, and lives primarily in Georgia.

The audience is concentrated in Georgia, Alabama, Texas.

Top brand affinities include Bread machine, Mobile payment, Revenge (TV series), with strongest over-indexing on Bread machine (788.89× the country average).

Demographically, the The Blue Door Boutique audience skews more female with an average age of 32.8, and over-indexes on personality traits such as Price Sensitivity, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical The Blue Door Boutique fan in United States is more female, around 32.8 years old, with strong Price Sensitivity tendencies and a notable affinity for Bread machine.

Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Blue Door Boutique profile in United States.

Audience size
269K
in United States
Gender
90.7%♀
9.3% male
Age
32.8
average years
Country rank
#51067
Brand in United States
Fig. 01

Search interest · 12-month trend

+47%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of The Blue Door Boutique

90.7% are female, 9.3% are male, average age 32.8.

Fig. 02

Gender split

90.7%
Female
9.3%
Male
Demographic split for The Blue Door Boutique audience in United States
MetricValue
Female90.7%
Male9.3%
Average age32.8
Estimated audience size268,983
Fig. 03

Age distribution

Ø 32.8
average years
Age distribution of the The Blue Door Boutique audience in United States
Age bracketShare%
16-1934%
20-2923%
30-3919%
40-4916%
50+7%
Fig. 04

Worldwide distribution

95.7%

of the worldwide The Blue Door Boutique audience comes from United States.

Worldwide audience distribution share by country for The Blue Door Boutique
CountryShare
United States95.7%
United Kingdom3.8%
Belgium0.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Blue Door Boutique audience in United States is strongest.

Fig. 05

Top regions by affinity

The Blue Door Boutique customers by region in United States
#RegionReachAffinity×
01Alabama~40K10.04×
02Georgia~60K6.73×
03Mississippi~8K3.43×
04South Carolina~9K2.33×
05Louisiana~7K2.06×
06Arkansas~4K1.90×
07Tennessee~8K1.55×
08Kentucky~4K1.23×
09North Carolina~8K1.02×
10Alaska<1K1.01×
11North Dakota<1K0.99×
12Vermont<1K0.98×
13South Dakota<1K0.97×
14Montana<1K0.96×
15Rhode Island<1K0.93×
16Delaware<1K0.93×
17West Virginia~1K0.91×
18Hawaii~1K0.91×
19New Hampshire<1K0.91×
20Maine<1K0.91×
21Idaho~1K0.90×
22New Mexico~1K0.89×
23Washington, District of Columbia<1K0.89×
24Nebraska~1K0.88×
25Oklahoma~3K0.86×
26Nevada~2K0.85×
27Iowa~2K0.85×
28Kansas~2K0.85×
29Oregon~3K0.83×
30Utah~2K0.83×
31Wisconsin~3K0.82×
32Connecticut~2K0.82×
33Washington~4K0.81×
34Minnesota~3K0.80×
35Arizona~4K0.77×
36Colorado~3K0.77×
37Massachusetts~4K0.75×
38Maryland~3K0.75×
39Missouri~3K0.75×
40Indiana~4K0.74×
41Michigan~5K0.72×
42Texas~20K0.67×
43Pennsylvania~6K0.67×
44Virginia~4K0.66×
45Ohio~5K0.65×
46New Jersey~4K0.65×
47Florida~10K0.64×
48Illinois~5K0.61×
49New York~8K0.53×
50California~10K0.47×
Fig. 06

Affinity by region

Affinity by region — The Blue Door Boutique, United States
0.47×1.00×10.04×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Blue Door Boutique audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Blue Door Boutique audience
#·InterestCategoryAffinity×
01Bread machineHome & Garden788.89×
02Elmer'sHome & Garden118.27×
03T. S. EliotLiterature49.97×
04Revenge (TV series)Movies & TV45.50×
05Wellington bootFashion & Accessoires42.31×
06Irina ShaykFashion & Accessoires34.05×
07Pitney BowesTechnology & Electronics33.00×
08Mobile paymentBusiness & Career29.96×
09Cyndi LauperMusic & Radio24.08×
10TorridFashion & Accessoires21.96×
11Charli XCXMusic & Radio19.99×
12Hydro FlaskHome & Garden19.13×
13LongchampFashion & Accessoires16.27×
14Tory BurchFashion & Accessoires10.34×
15Kendra ScottFashion & Accessoires9.32×
16Ski resortTravel & Leisure7.84×
17QVCMovies & TV7.42×
18Discount storesShopping5.61×
19Shopping mallsShopping3.65×
20PinterestInternet & Social Media2.72×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Blue Door Boutique audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Blue Door Boutique audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM2.90×
Luxury OrientationPREMIUM2.30×
Convenience OrientationPREMIUM2.22×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Blue Door Boutique audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.34×
Early Adopter MentalityPOWER0.68×
Need for SecurityCONSERVATISM0.72×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is The Blue Door Boutique's target market in United States?

The Blue Door Boutique's target market in United States covers an estimated 268,983 people, concentrated in Georgia and Alabama.

02

What is the gender split and age of The Blue Door Boutique customers?

90.7% of the The Blue Door Boutique audience are female, 9.3% are male, with an average age of 32.8 years.

03

Which brands do The Blue Door Boutique fans like most?

The Blue Door Boutique fans show strongest brand affinity for Bread machine (788.89×), Mobile payment (29.96×), and Revenge (TV series) (45.5×) over the country average.

04

Where do The Blue Door Boutique fans live in United States?

The Blue Door Boutique fans in United States are most concentrated in Georgia (reach ~60K), Alabama (reach ~40K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do The Blue Door Boutique fans also like?

Beyond The Blue Door Boutique itself, the audience over-indexes on Mobile payment (29.96×), Revenge (TV series) (45.5×), Elmer's (118.27×), and Torrid (21.96×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More audiences in United States

See The Blue Door Boutique audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for The Blue Door Boutique. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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