The Da Vinci Code (film) Audience in United States

The Da Vinci Code (film) logo

The Da Vinci Code (film) has an estimated audience of 698,394 people in United States. 48.0% are female, 52.0% are male, average age 48.5. Top regions: California, Texas, Florida. Top brand affinities: 28 Days Later, Jeffrey Dean Morgan, Harlan Coben, Tom Clancy, Louise Penny.

The average The Da Vinci Code (film) fan in United States is 48.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include 28 Days Later, Jeffrey Dean Morgan, Harlan Coben, with strongest over-indexing on 28 Days Later (14.26× the country average). Demographically, the The Da Vinci Code (film) audience skews balanced with an average age of 48.5, and over-indexes on personality traits such as Tradition, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of The Da Vinci Code (film) fans

Demographic split for The Da Vinci Code (film) audience in United States
MetricValue
Female48.0%
Male52.0%
Average age48.5
Estimated audience size698,394

Audience persona

The typical The Da Vinci Code (film) fan in United States is balanced, around 48.5 years old, with strong Tradition tendencies and a notable affinity for 28 Days Later.

Top regions in United States

Top regions ranked by reach for The Da Vinci Code (film) in United States
RegionReachAffinity
California79,0641.03×
Texas61,3041.02×
Florida42,6990.9×
New York39,7111.02×
Illinois26,0411.12×
Pennsylvania23,5751×
Ohio21,2290.99×
North Carolina20,0020.95×
Georgia19,0140.88×
Michigan18,3601.01×
New Jersey17,5750.99×
Virginia16,7350.98×
Massachusetts15,3461.12×
Arizona14,9101.05×
Washington14,7561.05×
Tennessee13,0880.93×
Indiana12,9171.01×
Colorado12,4791.13×
Missouri12,3431.1×
Wisconsin11,3821.08×
Maryland10,6680.89×
Minnesota10,5281.05×
South Carolina9,3770.89×
Alabama9,2260.95×
Utah8,9541.43×
Kentucky8,7961×
Oregon8,3261.04×
Louisiana8,1200.9×
Oklahoma7,8621.01×
Connecticut7,2521.04×
Nevada6,1950.92×
Iowa5,9991.04×
Kansas5,8021.05×
Arkansas5,5730.97×
Mississippi4,2870.75×
Idaho4,0781.16×
Nebraska3,4410.98×
New Mexico3,3610.96×
New Hampshire3,0311.1×
Hawaii2,7290.91×
West Virginia2,7160.84×
Maine2,6781.07×
Washington, District of Columbia2,3691.13×
Rhode Island2,2351.01×
Montana2,0671.07×
South Dakota1,5440.96×
Delaware1,5050.78×
Alaska1,4350.96×
North Dakota1,3670.95×
Vermont1,1570.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Da Vinci Code (film) audience
BrandAffinityCategory
28 Days Later14.26×Movies & TV
Jeffrey Dean Morgan17.01×Movies & TV
Harlan Coben31.84×Literature
Tom Clancy36.52×Literature
Louise Penny55.2×Literature
David Baldacci36.77×Literature
Superman2.21×Movies & TV
MSN3.24×News
The Day After Tomorrow20.2×Movies & TV
Snapped9.23×Movies & TV
Dan Brown27.3×Literature
Adam Driver13.68×Movies & TV
Riverdale15.06×Movies & TV
John Grisham23.64×Literature
Anime and manga fandom4.5×Literature
Hobby Lobby2.85×Home & Garden
Guardians of the Galaxy (film)8.1×Movies & TV
James Bond11.45×Movies & TV
E-book readers5.18×Technology & Electronics
Charles Dickens18.8×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Da Vinci Code (film) audience
TraitClusterScore
TraditionCONSERVATISM2.04
PatriotismCONSERVATISM1.8
MindfulnessBALANCE1.44
LGBTQ+ IdentityOPEN1.44
Social Media UsageJOY1.38
IndividualismJOY1.28

Worldwide distribution

Worldwide audience distribution share by country for The Da Vinci Code (film)
CountryShare
United States40.8%
India10.7%
United Kingdom10.3%

See The Da Vinci Code (film) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does The Da Vinci Code (film) have in United States?

The Da Vinci Code (film) has an estimated audience of 698,394 people in United States, concentrated in California and Texas.

What is the gender split and age of The Da Vinci Code (film) fans?

48.0% of The Da Vinci Code (film) fans are female, 52.0% are male, with an average age of 48.5 years.

Which brands do The Da Vinci Code (film) fans like most?

The Da Vinci Code (film) fans show strongest brand affinity for 28 Days Later (14.26×), Jeffrey Dean Morgan (17.01×), and Harlan Coben (31.84×) over the country average.

Where do The Da Vinci Code (film) fans live in United States?

The Da Vinci Code (film) fans in United States are most concentrated in California (reach 79,064), Texas (reach 61,304), and Florida (reach 42,699). These three regions account for the largest share of the active audience.

What other brands do The Da Vinci Code (film) fans also like?

Beyond The Da Vinci Code (film) itself, the audience over-indexes on Jeffrey Dean Morgan (17.01×), Harlan Coben (31.84×), Tom Clancy (36.52×), and Louise Penny (55.2×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Da Vinci Code (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.