Rascasse Audience Intelligence

The Hurlingham Club Audience in United States

A data profile of the people who buy, follow and care about The Hurlingham Club in United States — modelled from more than twelve digital signal sources. The Hurlingham Club has an estimated audience of 272,226 people in United States.

#6160among POI in United States#4269in Travel & Leisure

The average The Hurlingham Club fan in United States is 49.5 years old, more male, and lives primarily in New York.

The audience is concentrated in New York, California, Texas.

Top brand affinities include Justin Rose, Martin Kaymer, Koenigsegg, with strongest over-indexing on Justin Rose (96.81× the country average).

Demographically, the The Hurlingham Club audience skews more male with an average age of 49.5, and over-indexes on personality traits such as Career Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical The Hurlingham Club fan in United States is more male, around 49.5 years old, with strong Career Orientation tendencies and a notable affinity for Justin Rose.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Hurlingham Club profile in United States.

Audience size
272K
in United States
Gender
26.1%♀
73.9% male
Age
49.5
average years
Country rank
#50791
POI in United States
Fig. 01

Search interest · 12-month trend

+6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Hurlingham Club fans

26.1% are female, 73.9% are male, average age 49.5.

Fig. 02

Gender split

26.1%
Female
73.9%
Male
Demographic split for The Hurlingham Club audience in United States
MetricValue
Female26.1%
Male73.9%
Average age49.5
Estimated audience size272,226
Fig. 03

Age distribution

Ø 49.5
average years
Age distribution of the The Hurlingham Club audience in United States
Age bracketShare%
16-196%
20-2910%
30-3913%
40-4917%
50+55%
Fig. 04

Worldwide distribution

33.9%

of the worldwide The Hurlingham Club audience comes from United States.

Worldwide audience distribution share by country for The Hurlingham Club
CountryShare
United States33.9%
United Kingdom14.0%
Japan5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Hurlingham Club audience in United States is strongest.

Fig. 05

Top regions by affinity

The Hurlingham Club fans by region: top regions in United States
#RegionReachAffinity×
01New York~30K2.19×
02Washington, District of Columbia~1K1.61×
03Connecticut~3K1.14×
04Vermont<1K1.14×
05Wyoming<1K1.10×
06Maine~1K1.09×
07Rhode Island<1K1.09×
08New Hampshire~1K1.08×
09Virginia~7K1.04×
10Hawaii~1K1.04×
11Delaware<1K1.03×
12Massachusetts~5K1.02×
13New Mexico~1K1.02×
14Alaska<1K1.02×
15Idaho~1K1.00×
16Montana<1K1.00×
17South Dakota<1K1.00×
18Arkansas~2K0.99×
19Kansas~2K0.99×
20Nebraska~1K0.99×
21West Virginia~1K0.99×
22Utah~2K0.98×
23Iowa~2K0.98×
24Mississippi~2K0.98×
25Louisiana~3K0.97×
26Kentucky~3K0.97×
27Oklahoma~3K0.97×
28Nevada~3K0.97×
29South Carolina~4K0.96×
30Alabama~4K0.96×
31Oregon~3K0.96×
32Missouri~4K0.95×
33Wisconsin~4K0.95×
34Tennessee~5K0.94×
35Indiana~5K0.94×
36Maryland~4K0.94×
37Colorado~4K0.94×
38Minnesota~4K0.94×
39New Jersey~6K0.93×
40Arizona~5K0.93×
41Washington~5K0.93×
42Georgia~8K0.92×
43Michigan~7K0.92×
44Pennsylvania~8K0.91×
45Illinois~8K0.91×
46Ohio~8K0.91×
47North Carolina~7K0.90×
48California~30K0.88×
49Florida~20K0.88×
50Texas~20K0.79×
Fig. 06

Affinity by region

Affinity by region — The Hurlingham Club, United States
0.79×1.00×2.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Hurlingham Club audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Hurlingham Club audience
#·InterestCategoryAffinity×
01Martin KaymerSports249.71×
02MG CarsCars & Mobility114.29×
03Goodwood Festival of SpeedSports101.08×
04Rolls-Royce GhostCars & Mobility100.26×
05Justin RoseSports96.81×
06Riviera Country ClubTravel & Leisure91.93×
07NetJetsCars & Mobility84.35×
08Maui JimFashion & Accessoires67.07×
09KoenigseggCars & Mobility62.12×
10Roberto CavalliFashion & Accessoires61.06×
11Pebble Beach Golf LinksSports55.91×
12Arnold PalmerSports40.33×
13GoyardFashion & Accessoires30.82×
14Phil MickelsonSports29.03×
15Oscar de la RentaFashion & Accessoires22.45×
16Max VerstappenSports20.00×
17Taron EgertonMovies & TV20.00×
18OmegaFashion & Accessoires17.95×
19Tom FordFashion & Accessoires17.05×
20Ryder CupSports12.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Hurlingham Club audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Hurlingham Club audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.90×
Family OrientationCONSERVATISM2.59×
PatriotismCONSERVATISM2.24×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Hurlingham Club audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.68×
ExtroversionTHRILL0.70×
Healthy LifestyleBALANCE0.71×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does The Hurlingham Club have in United States?

The Hurlingham Club has an estimated audience of 272,226 people in United States, concentrated in New York and California.

02

What is the gender split and age of The Hurlingham Club fans?

26.1% of The Hurlingham Club fans are female, 73.9% are male, with an average age of 49.5 years.

03

Which brands do The Hurlingham Club fans like most?

The Hurlingham Club fans show strongest brand affinity for Justin Rose (96.81×), Martin Kaymer (249.71×), and Koenigsegg (62.12×) over the country average.

04

Where do The Hurlingham Club fans live in United States?

The Hurlingham Club fans in United States are most concentrated in New York (reach ~30K), California (reach ~30K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do The Hurlingham Club fans also like?

Beyond The Hurlingham Club itself, the audience over-indexes on Martin Kaymer (249.71×), Koenigsegg (62.12×), Roberto Cavalli (61.06×), and NetJets (84.35×) compared to the United States average.

Appendix

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See The Hurlingham Club audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for The Hurlingham Club. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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