The Last Man on Earth Audience in United States

The Last Man on Earth logo

The Last Man on Earth has an estimated audience of 325,523 people in United States. 46.4% are female, 53.6% are male, average age 36.1. Top regions: California, Texas, Florida. Top brand affinities: Dog breed, Saving, Winemaking, IS (Infinite Stratos), Magazine (band).

The average The Last Man on Earth fan in United States is 36.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dog breed, Saving, Winemaking, with strongest over-indexing on Dog breed (1.67× the country average). Demographically, the The Last Man on Earth audience skews balanced with an average age of 36.1, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Sitcom

Demographics of The Last Man on Earth fans

Demographic split for The Last Man on Earth audience in United States
MetricValue
Female46.4%
Male53.6%
Average age36.1
Estimated audience size325,523

Audience persona

The typical The Last Man on Earth fan in United States is balanced, around 36.1 years old, with strong Extroversion tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for The Last Man on Earth in United States
RegionReachAffinity
California34,7860.97×
Texas26,2460.94×
Florida16,7990.76×
New York14,2160.78×
Illinois10,0900.93×
Pennsylvania10,0110.91×
Ohio9,8510.98×
Michigan8,6711.02×
North Carolina8,4210.86×
Georgia8,3530.83×
Washington7,7881.19×
Arizona7,1671.08×
Indiana6,8251.15×
Tennessee6,6001.01×
Virginia6,5430.83×
Missouri6,5051.24×
New Jersey5,7760.7×
Colorado5,7561.12×
Massachusetts5,5210.86×
Oregon5,5001.47×
Minnesota5,0331.08×
Wisconsin4,9461.01×
Oklahoma4,6841.3×
Kentucky4,5441.11×
Maryland4,4120.79×
South Carolina4,3400.89×
Utah4,2581.46×
Alabama4,0730.9×
Louisiana3,7160.89×
Iowa3,0811.15×
Arkansas3,0541.14×
Kansas2,9711.16×
Nevada2,8110.89×
Connecticut2,8090.86×
Mississippi2,1830.81×
Idaho2,1211.3×
Nebraska1,6791.03×
New Mexico1,6341×
West Virginia1,5951.05×
New Hampshire1,3211.03×
Maine1,2541.08×
Hawaii1,1130.8×
Montana9801.08×
Rhode Island8670.84×
Alaska8181.17×
South Dakota7661.02×
North Dakota7081.06×
Washington, District of Columbia6630.68×
Delaware6030.67×
Vermont5781.01×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Last Man on Earth audience
BrandAffinityCategory
Dog breed1.67×Pets & Animals
Saving2.18×Business & Career
Winemaking2.13×Food & Beverages
IS (Infinite Stratos)1.55×Literature
Magazine (band)2.47×Music & Radio
Mortgage insurance1.69×Business & Career
Atkins diet1.87×Health
Mike Conley, Jr.3.07×Sports
Temple Grandin2.27×Literature
Ironmongery2.85×Home & Garden
Italic languages1.54×Politics & Society
Ayrton Senna1.98×Sports
ABC iview3.06×Movies & TV
Nielsen Corporation3.4×Business & Career
Assassin's Creed: Revelations1.68×Games
Artillery2.18×Music & Radio
Gary Clark, Jr.2.07×Music & Radio
Falafel1.6×Food & Beverages
Prozis2.07×Shopping
Newtown, Bucks County, Pennsylvania3.28×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Last Man on Earth audience
TraitClusterScore
ExtroversionTHRILL1.43
Early Adopter MentalityPOWER1.39
LGBTQ+ IdentityOPEN1.33
IndividualismJOY1.17
Convenience OrientationPREMIUM1.17
Pet OwnershipJOY1.13

Worldwide distribution

Worldwide audience distribution share by country for The Last Man on Earth
CountryShare
United States68.9%
Germany22.2%
Italy8.9%

See The Last Man on Earth audiences in other countries

More Sitcom audiences in United States

Frequently asked questions

How many fans does The Last Man on Earth have in United States?

The Last Man on Earth has an estimated audience of 325,523 people in United States, concentrated in California and Texas.

What is the gender split and age of The Last Man on Earth fans?

46.4% of The Last Man on Earth fans are female, 53.6% are male, with an average age of 36.1 years.

Which brands do The Last Man on Earth fans like most?

The Last Man on Earth fans show strongest brand affinity for Dog breed (1.67×), Saving (2.18×), and Winemaking (2.13×) over the country average.

Where do The Last Man on Earth fans live in United States?

The Last Man on Earth fans in United States are most concentrated in California (reach 34,786), Texas (reach 26,246), and Florida (reach 16,799). These three regions account for the largest share of the active audience.

What other brands do The Last Man on Earth fans also like?

Beyond The Last Man on Earth itself, the audience over-indexes on Saving (2.18×), Winemaking (2.13×), IS (Infinite Stratos) (1.55×), and Magazine (band) (2.47×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Last Man on Earth. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.