Rascasse Audience Intelligence

The Last Man on Earth Audience in United States

A data profile of the people who buy, follow and care about The Last Man on Earth in United States — modelled from more than twelve digital signal sources. The Last Man on Earth has an estimated audience of 328,674 people in United States.

The average The Last Man on Earth fan in United States is 36.1 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Chris Pratt, Anne Hathaway, Modern Family, with strongest over-indexing on Chris Pratt (8.18× the country average).

Demographically, the The Last Man on Earth audience skews balanced with an average age of 36.1, and over-indexes on personality traits such as Indulgence, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical The Last Man on Earth fan in United States is balanced, around 36.1 years old, with strong Indulgence tendencies and a notable affinity for Chris Pratt.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Sitcom

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Last Man on Earth profile in United States.

Audience size
329K
in United States
Gender
46.4%
53.6% male
Age
36.1
average years
Country rank
#46108
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Last Man on Earth viewers

46.4% are female, 53.6% are male, average age 36.1.

Fig. 02

Gender split

46.4%
Female
53.6%
Male
Demographic split for The Last Man on Earth audience in United States
MetricValue
Female46.4%
Male53.6%
Average age36.1
Estimated audience size328,674
Fig. 03

Age distribution

Ø 36.1
average years
Age distribution of the The Last Man on Earth audience in United States
Age bracketShare%
16-1914%
20-2933%
30-3929%
40-4918%
50+7%
Fig. 04

Worldwide distribution

68.6%

of the worldwide The Last Man on Earth audience comes from United States.

Worldwide audience distribution share by country for The Last Man on Earth
CountryShare
United States68.6%
Germany22.4%
Italy8.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Last Man on Earth audience in United States is strongest.

Fig. 05

Top regions by affinity

The Last Man on Earth fans by region: top regions in United States
#RegionReachAffinity×
01Utah~4K1.38×
02Oregon~5K1.37×
03Idaho~2K1.27×
04Oklahoma~4K1.24×
05Washington~8K1.19×
06Missouri~6K1.18×
07Alaska<1K1.16×
08Kansas~3K1.15×
09Arkansas~3K1.13×
10Montana~1K1.13×
11Kentucky~5K1.12×
12Iowa~3K1.11×
13Maine~1K1.10×
14Indiana~6K1.09×
15South Dakota<1K1.08×
16West Virginia~2K1.07×
17New Hampshire~1K1.07×
18North Dakota<1K1.07×
19Arizona~7K1.06×
20Colorado~5K1.06×
21Vermont<1K1.06×
22Minnesota~5K1.03×
23Nebraska~2K1.03×
24New Mexico~2K1.02×
25Michigan~9K1.00×
26Tennessee~7K1.00×
27Wisconsin~5K1.00×
28Ohio~10K0.96×
29Louisiana~4K0.93×
30California~30K0.92×
31Alabama~4K0.92×
32Nevada~3K0.92×
33Texas~30K0.91×
34Rhode Island<1K0.91×
35Mississippi~2K0.90×
36Pennsylvania~10K0.88×
37Illinois~10K0.88×
38South Carolina~4K0.87×
39North Carolina~8K0.86×
40Massachusetts~5K0.85×
41Connecticut~3K0.85×
42Georgia~8K0.83×
43Hawaii~1K0.83×
44Virginia~7K0.82×
45Maryland~5K0.82×
46Delaware<1K0.82×
47New York~10K0.75×
48Washington, District of Columbia<1K0.75×
49Florida~20K0.74×
50New Jersey~6K0.70×
Fig. 06

Affinity by region

Affinity by region — The Last Man on Earth, United States
0.70×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Last Man on Earth audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Last Man on Earth audience
#·InterestCategoryAffinity×
01Chris PrattMovies & TV8.18×
02Better Call SaulMovies & TV7.14×
03Robert Downey jrMovies & TV7.06×
04Modern FamilyMovies & TV6.60×
05Anne HathawayMovies & TV5.49×
06Late-night talk showMovies & TV5.42×
07Rotten TomatoesMovies & TV5.24×
08Adam SandlerMovies & TV4.46×
09Millie Bobby BrownMovies & TV4.10×
10LegoKids & Family3.08×
11Britney SpearsMusic & Radio2.67×
12Burger KingFood & Beverages2.51×
13RedditInternet & Social Media2.45×
14Horror moviesMovies & TV2.25×
15SubwayFood & Beverages2.06×
16McDonald'sFood & Beverages1.75×
17CNNMovies & TV1.63×
18Donald TrumpPolitics & Society1.59×
19Alcoholic beveragesFood & Beverages1.54×
20PinterestInternet & Social Media1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Last Man on Earth audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by The Last Man on Earth audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.75×
Convenience OrientationPREMIUM1.41×
TraditionCONSERVATISM1.37×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by The Last Man on Earth audience · Rather not
TraitClusterDeviationScore
TravellingTHRILL0.41×
Luxury OrientationPREMIUM0.43×
Risk AppetiteTHRILL0.46×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does The Last Man on Earth have in United States?

The Last Man on Earth has an estimated audience of 328,674 people in United States, concentrated in California and Texas.

02

What is the gender split and age of The Last Man on Earth viewers?

46.4% of The Last Man on Earth fans are female, 53.6% are male, with an average age of 36.1 years.

03

Which brands do The Last Man on Earth fans like most?

The Last Man on Earth fans show strongest brand affinity for Chris Pratt (8.18×), Anne Hathaway (5.49×), and Modern Family (6.6×) over the country average.

04

Where do The Last Man on Earth fans live in United States?

The Last Man on Earth fans in United States are most concentrated in California (reach ~30K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do The Last Man on Earth fans also like?

Beyond The Last Man on Earth itself, the audience over-indexes on Anne Hathaway (5.49×), Modern Family (6.6×), Reddit (2.45×), and Burger King (2.51×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Last Man on Earth. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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