The Washington Free Beacon Audience in United States

The Washington Free Beacon logo

The Washington Free Beacon has an estimated audience of 689,205 people in United States. 39.1% are female, 60.9% are male, average age 48.1. Top regions: California, New York, Florida. Top brand affinities: Finnair, Capital One, OpenTable, Drudge Report, Google Maps.

The average The Washington Free Beacon fan in United States is 48.1 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Finnair, Capital One, OpenTable, with strongest over-indexing on Finnair (675× the country average). Demographically, the The Washington Free Beacon audience skews more male with an average age of 48.1, and over-indexes on personality traits such as Patriotism, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Website / Newspaper / Magazine

Demographics of The Washington Free Beacon fans

Demographic split for The Washington Free Beacon audience in United States
MetricValue
Female39.1%
Male60.9%
Average age48.1
Estimated audience size689,205

Audience persona

The typical The Washington Free Beacon fan in United States is more male, around 48.1 years old, with strong Patriotism tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for The Washington Free Beacon in United States
RegionReachAffinity
California52,7960.7×
New York45,8081.19×
Florida40,0610.86×
Texas33,4930.57×
Virginia32,4421.93×
Pennsylvania25,4891.1×
Illinois21,7620.95×
Maryland21,2551.79×
North Carolina19,3540.93×
Ohio18,7460.88×
Michigan17,6070.98×
Georgia16,5600.78×
Indiana15,9251.26×
New Jersey15,2620.87×
Arizona13,2050.94×
Washington13,1940.95×
Massachusetts12,1480.89×
Wisconsin11,0381.06×
Colorado10,4940.97×
Missouri10,4670.94×
Minnesota9,2990.94×
Tennessee8,7190.63×
Alabama8,4700.88×
Washington, District of Columbia8,2313.97×
South Carolina8,2160.79×
Oregon7,8701×
Connecticut7,4541.08×
Louisiana5,7990.65×
Nevada5,5460.83×
Kansas5,2590.97×
Oklahoma5,1780.68×
Iowa4,7490.84×
Hawaii4,2861.45×
New Hampshire4,1561.53×
Idaho3,8581.12×
Kentucky3,5580.41×
Arkansas3,2970.58×
Mississippi3,2610.57×
Nebraska3,1960.92×
Utah3,0610.5×
Maine2,8541.16×
New Mexico2,3600.68×
Delaware2,2051.16×
North Dakota2,0701.46×
Rhode Island1,6740.76×
Alaska1,6061.09×
West Virginia1,2690.4×
Montana1,2380.65×
Vermont1,1620.96×
Wyoming1,1521.13×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Washington Free Beacon audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Capital One13.36×Business & Career
OpenTable27.88×Food & Beverages
Drudge Report16.36×Sports
Google Maps7.97×Internet & Social Media
DuckDuckGo17.59×Internet & Social Media
Telegram22.09×Internet & Social Media
Clint Eastwood14.77×Movies & TV
Fox News Channel4.75×Movies & TV
Indeed.com6.55×Business & Career
CarGurus8.13×Cars & Mobility
Dieter Bohlen189.16×Music & Radio
Matthew McConaughey11.9×Movies & TV
Yankee Stadium36.61×Sports
AccuWeather8.19×Home & Garden
Diane Keaton7.7×Movies & TV
Firefox19.88×Internet & Social Media
Boeing20.38×Cars & Mobility
Circle K7.92×Shopping
Enterprise Rent-A-Car6.66×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Washington Free Beacon audience
TraitClusterScore
PatriotismCONSERVATISM4.73
IndividualismJOY2.12
LGBTQ+ IdentityOPEN2.02
Need for SecurityCONSERVATISM1.75
SpiritualityBALANCE1.73
TraditionCONSERVATISM1.52

Worldwide distribution

Worldwide audience distribution share by country for The Washington Free Beacon
CountryShare
United States92.9%
Canada1.0%
China1.0%

See The Washington Free Beacon audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does The Washington Free Beacon have in United States?

The Washington Free Beacon has an estimated audience of 689,205 people in United States, concentrated in California and New York.

What is the gender split and age of The Washington Free Beacon fans?

39.1% of The Washington Free Beacon fans are female, 60.9% are male, with an average age of 48.1 years.

Which brands do The Washington Free Beacon fans like most?

The Washington Free Beacon fans show strongest brand affinity for Finnair (675×), Capital One (13.36×), and OpenTable (27.88×) over the country average.

Where do The Washington Free Beacon fans live in United States?

The Washington Free Beacon fans in United States are most concentrated in California (reach 52,796), New York (reach 45,808), and Florida (reach 40,061). These three regions account for the largest share of the active audience.

What other brands do The Washington Free Beacon fans also like?

Beyond The Washington Free Beacon itself, the audience over-indexes on Capital One (13.36×), OpenTable (27.88×), Drudge Report (16.36×), and Google Maps (7.97×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Washington Free Beacon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.