Theresa Caputo Audience in United States
Theresa Caputo has an estimated audience of 1,105,371 people in United States. 94.0% are female, 6.0% are male, average age 44.2. Top regions: California, New York, Texas. Top brand affinities: Urban Outfitters, Product design, Whataburger, Goop, Pillow.
The average Theresa Caputo fan in United States is 44.2 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Urban Outfitters, Product design, Whataburger, with strongest over-indexing on Urban Outfitters (2.53× the country average). Demographically, the Theresa Caputo audience skews more female with an average age of 44.2, and over-indexes on personality traits such as Extroversion, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: TV personality
Demographics of Theresa Caputo fans
| Metric | Value |
|---|---|
| Female | 94.0% |
| Male | 6.0% |
| Average age | 44.2 |
| Estimated audience size | 1,105,371 |
Audience persona
The typical Theresa Caputo fan in United States is more female, around 44.2 years old, with strong Extroversion tendencies and a notable affinity for Urban Outfitters.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 103,621 | 0.85× |
| New York | 80,905 | 1.31× |
| Texas | 59,870 | 0.63× |
| Florida | 59,042 | 0.79× |
| Pennsylvania | 49,455 | 1.33× |
| Ohio | 40,316 | 1.18× |
| New Jersey | 36,652 | 1.3× |
| Massachusetts | 35,961 | 1.65× |
| Illinois | 34,558 | 0.94× |
| Michigan | 32,070 | 1.11× |
| Arizona | 28,833 | 1.28× |
| Indiana | 26,324 | 1.3× |
| Virginia | 24,818 | 0.92× |
| North Carolina | 24,477 | 0.74× |
| Kentucky | 20,627 | 1.49× |
| South Carolina | 20,535 | 1.23× |
| Alabama | 19,083 | 1.24× |
| Washington | 17,246 | 0.78× |
| Georgia | 16,849 | 0.49× |
| Colorado | 16,202 | 0.93× |
| Missouri | 16,175 | 0.91× |
| Connecticut | 15,255 | 1.38× |
| Wisconsin | 15,101 | 0.91× |
| Tennessee | 14,763 | 0.67× |
| Minnesota | 13,659 | 0.86× |
| Nevada | 13,282 | 1.24× |
| Maryland | 12,210 | 0.64× |
| Louisiana | 11,027 | 0.77× |
| New Hampshire | 10,015 | 2.3× |
| Oklahoma | 9,292 | 0.76× |
| Utah | 9,032 | 0.91× |
| Nebraska | 8,652 | 1.56× |
| Oregon | 8,278 | 0.65× |
| Maine | 7,572 | 1.91× |
| Iowa | 7,443 | 0.82× |
| New Mexico | 6,848 | 1.24× |
| Kansas | 6,681 | 0.77× |
| Mississippi | 5,321 | 0.58× |
| Arkansas | 4,940 | 0.54× |
| Idaho | 4,677 | 0.84× |
| Rhode Island | 4,555 | 1.29× |
| West Virginia | 3,996 | 0.78× |
| Delaware | 3,946 | 1.29× |
| Vermont | 3,274 | 1.69× |
| Hawaii | 2,583 | 0.54× |
| Montana | 2,222 | 0.72× |
| South Dakota | 1,777 | 0.7× |
| North Dakota | 1,445 | 0.64× |
| Washington, District of Columbia | 1,325 | 0.4× |
| Alaska | 1,241 | 0.53× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Urban Outfitters | 2.53× | Shopping |
| Product design | 1.95× | Business & Career |
| Whataburger | 1.74× | Food & Beverages |
| Goop | 4.76× | Internet & Social Media |
| Pillow | 1.79× | Home & Garden |
| Governor of Michigan | 5.36× | Politics & Society |
| Fairy godmother | 5.28× | Literature |
| headspace | 6.05× | Health |
| Saving | 1.85× | Business & Career |
| Wok | 3.86× | Food & Beverages |
| Pro-Ject | 2.42× | Music & Radio |
| Google Home | 3.57× | Technology & Electronics |
| JDSU | 1.64× | Business & Career |
| Grace Slick | 4.67× | Music & Radio |
| Jesse Plemons | 1.8× | Movies & TV |
| Vocal harmony | 2.27× | Music & Radio |
| Guy Fieri | 1.94× | Movies & TV |
| Hibachi | 3.89× | Food & Beverages |
| Home staging | 2.53× | Home & Garden |
| Cherish (group) | 5.21× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.33 |
| Patriotism | CONSERVATISM | 1.27 |
| Creativity | OPEN | 1.25 |
| Community Orientation | OPEN | 1.24 |
| Family Orientation | CONSERVATISM | 1.19 |
| Price Sensitivity | PREMIUM | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 73.9% |
| Canada | 9.8% |
| United Kingdom | 3.2% |
See Theresa Caputo audiences in other countries
More TV personality audiences in United States
- Savannah Guthrie (25,809,631)
- Jimmy Kimmel (19,060,107)
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- Kylie Jenner (11,912,127)
- Ben Shapiro (7,119,048)
Frequently asked questions
How many fans does Theresa Caputo have in United States?
Theresa Caputo has an estimated audience of 1,105,371 people in United States, concentrated in California and New York.
What is the gender split and age of Theresa Caputo fans?
94.0% of Theresa Caputo fans are female, 6.0% are male, with an average age of 44.2 years.
Which brands do Theresa Caputo fans like most?
Theresa Caputo fans show strongest brand affinity for Urban Outfitters (2.53×), Product design (1.95×), and Whataburger (1.74×) over the country average.
Where do Theresa Caputo fans live in United States?
Theresa Caputo fans in United States are most concentrated in California (reach 103,621), New York (reach 80,905), and Texas (reach 59,870). These three regions account for the largest share of the active audience.
What other brands do Theresa Caputo fans also like?
Beyond Theresa Caputo itself, the audience over-indexes on Product design (1.95×), Whataburger (1.74×), Goop (4.76×), and Pillow (1.79×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Theresa Caputo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.