A data profile of the people who buy, follow and care about Titian in United States — modelled from more than twelve digital signal sources. Titian has an estimated audience of 305,614 people in United States.
The average Titian fan in United States is 44.7 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Non-alcoholic beverage, United Parcel Service, Donald Trump, with strongest over-indexing on Non-alcoholic beverage (5.79× the country average).
Demographically, the Titian audience skews more female with an average age of 44.7, and over-indexes on personality traits such as Career Orientation, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Titian fan in United States is more female, around 44.7 years old, with strong Career Orientation tendencies and a notable affinity for Non-alcoholic beverage.
The key figures that characterise the Titian profile in United States.
63.0% are female, 37.0% are male, average age 44.7.
| Metric | Value |
|---|---|
| Female | 63.0% |
| Male | 37.0% |
| Average age | 44.7 |
| Estimated audience size | 305,614 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 4% | |
| 20-29 | 16% | |
| 30-39 | 24% | |
| 40-49 | 30% | |
| 50+ | 26% |
Where the Titian audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~2K | 1.83× | |
| 02 | Massachusetts | ~8K | 1.46× | |
| 03 | Maine | ~1K | 1.28× | |
| 04 | Vermont | <1K | 1.28× | |
| 05 | New York | ~20K | 1.19× | |
| 06 | Washington | ~7K | 1.19× | |
| 07 | California | ~40K | 1.18× | |
| 08 | Rhode Island | ~1K | 1.16× | |
| 09 | Kansas | ~3K | 1.15× | |
| 10 | Utah | ~3K | 1.14× | |
| 11 | Oregon | ~4K | 1.12× | |
| 12 | Connecticut | ~3K | 1.11× | |
| 13 | New Hampshire | ~1K | 1.10× | |
| 14 | Kentucky | ~4K | 1.09× | |
| 15 | Montana | <1K | 1.08× | |
| 16 | Maryland | ~5K | 1.07× | |
| 17 | Pennsylvania | ~10K | 1.05× | |
| 18 | Alaska | <1K | 1.05× | |
| 19 | Virginia | ~7K | 1.03× | |
| 20 | New Mexico | ~1K | 1.03× | |
| 21 | Idaho | ~1K | 0.99× | |
| 22 | Indiana | ~5K | 0.98× | |
| 23 | New Jersey | ~7K | 0.96× | |
| 24 | North Carolina | ~8K | 0.95× | |
| 25 | Missouri | ~4K | 0.94× | |
| 26 | Colorado | ~4K | 0.94× | |
| 27 | Nebraska | ~1K | 0.94× | |
| 28 | South Carolina | ~4K | 0.93× | |
| 29 | Hawaii | ~1K | 0.93× | |
| 30 | Ohio | ~8K | 0.92× | |
| 31 | Wisconsin | ~4K | 0.92× | |
| 32 | Minnesota | ~4K | 0.92× | |
| 33 | West Virginia | ~1K | 0.92× | |
| 34 | Arizona | ~5K | 0.91× | |
| 35 | Oklahoma | ~3K | 0.91× | |
| 36 | North Dakota | <1K | 0.91× | |
| 37 | Tennessee | ~5K | 0.90× | |
| 38 | Louisiana | ~3K | 0.90× | |
| 39 | Delaware | <1K | 0.90× | |
| 40 | South Dakota | <1K | 0.90× | |
| 41 | Illinois | ~8K | 0.89× | |
| 42 | Georgia | ~8K | 0.88× | |
| 43 | Arkansas | ~2K | 0.87× | |
| 44 | Iowa | ~2K | 0.87× | |
| 45 | Alabama | ~3K | 0.85× | |
| 46 | Michigan | ~6K | 0.83× | |
| 47 | Mississippi | ~2K | 0.81× | |
| 48 | Texas | ~20K | 0.80× | |
| 49 | Florida | ~10K | 0.75× | |
| 50 | Nevada | ~2K | 0.75× |
The strongest cross-interests of the Titian audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Qatar Airways | Travel & Leisure | 8.32× | ||
| 02 | Non-alcoholic beverage | Food & Beverages | 5.79× | ||
| 03 | United Parcel Service | Business & Career | 3.53× | ||
| 04 | Rail transport | Travel & Leisure | 3.39× | ||
| 05 | Discount Tire | Shopping | 3.37× | ||
| 06 | Hardware store | Home & Garden | 2.82× | ||
| 07 | Innovation | Business & Career | 2.72× | ||
| 08 | Cloud computing | Technology & Electronics | 2.53× | ||
| 09 | Cocktail | Food & Beverages | 2.20× | ||
| 10 | Nonprofit organization | Politics & Society | 2.12× | ||
| 11 | Wine | Food & Beverages | 1.87× | ||
| 12 | Banking | Business & Career | 1.87× | ||
| 13 | Coffee | Food & Beverages | 1.82× | ||
| 14 | Internet & Social Media | 1.80× | |||
| 15 | Home improvement | Home & Garden | 1.69× | ||
| 16 | Alcoholic beverages | Food & Beverages | 1.68× | ||
| 17 | Donald Trump | Politics & Society | 1.67× | ||
| 18 | Smartphones | Technology & Electronics | 1.60× | ||
| 19 | Medicine | Business & Career | 1.55× | ||
| 20 | Cooking | Food & Beverages | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 2.70× | |
| Indulgence | JOY | 2.40× | |
| Tradition | CONSERVATISM | 1.94× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.60× | |
| Mindfulness | BALANCE | 0.63× | |
| Family Orientation | CONSERVATISM | 0.66× |
Titian has an estimated audience of 305,614 people in United States, concentrated in California and Texas.
63.0% of Titian fans are female, 37.0% are male, with an average age of 44.7 years.
Titian fans show strongest brand affinity for Non-alcoholic beverage (5.79×), United Parcel Service (3.53×), and Donald Trump (1.67×) over the country average.
Titian fans in United States are most concentrated in California (reach ~40K), Texas (reach ~20K), and New York (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Titian itself, the audience over-indexes on United Parcel Service (3.53×), Donald Trump (1.67×), Cooking (1.54×), and Alcoholic beverages (1.68×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Titian. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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