Popularity ranking · United States

The 100 most popular Games audiences in United States

This curated ranking covers the 100 largest games audiences in United States, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 5.7k games audiences tracked in United States, the 100 ranked here account for the largest measured audience reach. Video games, Toys and Powerball lead the list with a combined estimated audience of 231M people. Across all 100 entries the average audience size is 18M, and the largest, Video games, reaches around 107M people in United States. Audience size is the estimated number of unique people in United States who actively engage with each games audience, derived from search demand signals. Rankings reflect search-behavior signals collected across United States and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Roblox 14M 28.5 45.5% Video game
52 Crunchyroll 13M 27.1 37.6%
53 Block Blast 13M Video game
54 Action role-playing game 13M 28.9 35.3% Gaming genre
55 Word games 13M 39.7 61.7% Gaming genre
56 Michigan Lottery 13M 43.5 48.1% Lottery
57 Casino games 13M 43.2 47.2% Gaming genre
58 Platform game 13M 33.8 39.9% Gaming genre
59 PlayStation 13M 30.9 26.2% Console
60 Collectible card game 12M 31.0 36.3% Gaming genre
61 Strategy video game 12M 30.9 33.7%
62 Tabletop role-playing game 12M 30.2 37.7% Gaming genre
63 Simulation games 12M 35.9 42.1% Gaming genre
64 Epic Games 12M 27.7 28.4%
65 Playstation 5 12M 30.2 26.3% Console
66 Gaming 12M 28.2 30.8%
67 Lottery 11M 41.3 49.5%
68 Online poker 11M 42.8 45.8% Gaming genre
69 Ultimate Fighting Championship (video game) 11M
70 Retrogaming 11M 31.5 31.7% Gaming genre
71 Sports betting 10M 41.4 31.0%
72 Paradise (video game) 9.9M 57.5 59.9%
73 Trading card 9.8M 31.8 34.3%
74 Stars! 9.5M Video game
75 The Legend of Zelda 9.3M 27.1 36.0% Open world game

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Frequently asked questions

How is this list of the most popular games audiences compiled?

Rascasse aggregates anonymized search-behavior signals across United States and ranks each games audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest games audience in United States?

Video games currently leads with an estimated audience of 107M people in United States.

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