Rascasse Audience Intelligence

TradingView Target Market in United States

A data profile of the people who buy, follow and care about TradingView in United States — modelled from more than twelve digital signal sources. TradingView has an estimated audience of 11,067,145 people in United States.

#2among Broker / Crypto in United States#327among Brand in United States#325in Business & Career

The average TradingView fan in United States is 36.1 years old, more male, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Coinbase, Ethereum, Forex Online Trading, with strongest over-indexing on Coinbase (16.4× the country average).

Demographically, the TradingView audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Risk Appetite, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical TradingView fan in United States is more male, around 36.1 years old, with strong Risk Appetite tendencies and a notable affinity for Coinbase.

Category: Business & Career · Type: Brand · Subtype: Broker / Crypto

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the TradingView profile in United States.

Audience size
11.1M
in United States
Gender
27.3%♀
72.7% male
Age
36.1
average years
Country rank
#3239
Brand in United States
Fig. 01

Search interest · 12-month trend

+34%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of TradingView

27.3% are female, 72.7% are male, average age 36.1.

Fig. 02

Gender split

27.3%
Female
72.7%
Male
Demographic split for TradingView audience in United States
MetricValue
Female27.3%
Male72.7%
Average age36.1
Estimated audience size11,067,145
Fig. 03

Age distribution

Ø 36.1
average years
Age distribution of the TradingView audience in United States
Age bracketShare%
16-1926%
20-2922%
30-3920%
40-4917%
50+14%
Fig. 04

Worldwide distribution

9.6%

of the worldwide TradingView audience comes from United States.

Worldwide audience distribution share by country for TradingView
CountryShare
India13.0%
United States9.6%
China5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the TradingView audience in United States is strongest.

Fig. 05

Top regions by affinity

TradingView customers by region in United States
#RegionReachAffinity×
01Florida~1.5M2.06×
02Georgia~500K1.59×
03New York~900K1.54×
04New Jersey~400K1.53×
05Texas~1.5M1.50×
06California~1.5M1.45×
07Virginia~300K1.32×
08Washington, District of Columbia~40K1.25×
09Nevada~100K1.21×
10Maryland~200K1.18×
11Washington~200K1.17×
12Illinois~400K1.16×
13Connecticut~100K1.15×
14North Carolina~400K1.13×
15Massachusetts~200K1.13×
16Hawaii~50K1.09×
17Arizona~200K1.07×
18Delaware~30K1.04×
19South Carolina~200K1.02×
20Utah~90K1.02×
21Rhode Island~30K1.00×
22Louisiana~100K0.99×
23Colorado~200K0.98×
24Oregon~100K0.97×
25Alabama~100K0.96×
26Kansas~80K0.95×
27Tennessee~200K0.94×
28Minnesota~100K0.92×
29Oklahoma~100K0.92×
30Nebraska~50K0.89×
31Missouri~100K0.88×
32Idaho~50K0.88×
33Pennsylvania~300K0.87×
34Michigan~200K0.87×
35Wyoming~10K0.86×
36Ohio~300K0.85×
37Mississippi~70K0.85×
38Indiana~200K0.84×
39Arkansas~70K0.82×
40New Hampshire~30K0.80×
41Alaska~20K0.79×
42North Dakota~20K0.79×
43Iowa~60K0.73×
44Wisconsin~100K0.72×
45New Mexico~40K0.71×
46Kentucky~90K0.70×
47Montana~20K0.68×
48South Dakota~20K0.67×
49Maine~20K0.64×
50West Virginia~30K0.56×
Fig. 06

Affinity by region

Affinity by region — TradingView, United States
0.56×1.00×2.06×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the TradingView audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for TradingView audience
#·InterestCategoryAffinity×
01EthereumBusiness & Career44.83×
02LitecoinBusiness & Career37.68×
03Forex Online TradingBusiness & Career30.25×
04CryptocurrencyTechnology & Electronics18.96×
05Block chain (database)Technology & Electronics18.49×
06CoinbaseBusiness & Career16.40×
07BitcoinBusiness & Career15.79×
08Derivative (finance)Business & Career12.65×
09Day traderBusiness & Career12.16×
10Commodity marketBusiness & Career10.25×
11Asset managementBusiness & Career5.75×
12Money managementBusiness & Career5.21×
13Passive incomeBusiness & Career4.53×
14Stock marketBusiness & Career4.32×
15Mobile paymentBusiness & Career3.96×
16LinuxTechnology & Electronics3.83×
17Micro CenterShopping3.57×
18InnovationBusiness & Career3.07×
19PowerballGames1.79×
20Wells FargoBusiness & Career1.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the TradingView audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by TradingView audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL5.93×
Career OrientationPOWER1.71×
Early Adopter MentalityPOWER1.60×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by TradingView audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.69×
TraditionCONSERVATISM0.69×
Community OrientationOPEN0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is TradingView's target market in United States?

TradingView's target market in United States covers an estimated 11,067,145 people, concentrated in California and Florida.

02

What is the gender split and age of TradingView customers?

27.3% of the TradingView audience are female, 72.7% are male, with an average age of 36.1 years.

03

Which brands do TradingView fans like most?

TradingView fans show strongest brand affinity for Coinbase (16.4×), Ethereum (44.83×), and Forex Online Trading (30.25×) over the country average.

04

Where do TradingView fans live in United States?

TradingView fans in United States are most concentrated in California (reach ~1.5M), Florida (reach ~1.5M), and Texas (reach ~1.5M). These three regions account for the largest share of the active audience.

05

What other brands do TradingView fans also like?

Beyond TradingView itself, the audience over-indexes on Ethereum (44.83×), Forex Online Trading (30.25×), Litecoin (37.68×), and Cryptocurrency (18.96×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Broker / Crypto audiences in United States

See TradingView audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for TradingView. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →