Rascasse Audience Intelligence

Traffic code Audience in United States

A data profile of the people who buy, follow and care about Traffic code in United States — modelled from more than twelve digital signal sources. Traffic code has an estimated audience of 1,285,436 people in United States.

#7834among Topic in United States#644in Cars & Mobility

The average Traffic code fan in United States is 36.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Obsessed (2009 film), Citgo, Driving test, with strongest over-indexing on Obsessed (2009 film) (11.83× the country average).

Demographically, the Traffic code audience skews more male with an average age of 36.3, and over-indexes on personality traits such as Patriotism, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Traffic code fan in United States is more male, around 36.3 years old, with strong Patriotism tendencies and a notable affinity for Obsessed (2009 film).

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Traffic code profile in United States.

Audience size
1.3M
in United States
Gender
41.1%♀
58.9% male
Age
36.3
average years
Country rank
#19869
Topic in United States
Fig. 01

Search interest · 12-month trend

-43%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Traffic code fans

41.1% are female, 58.9% are male, average age 36.3.

Fig. 02

Gender split

41.1%
Female
58.9%
Male
Demographic split for Traffic code audience in United States
MetricValue
Female41.1%
Male58.9%
Average age36.3
Estimated audience size1,285,436
Fig. 03

Age distribution

Ø 36.3
average years
Age distribution of the Traffic code audience in United States
Age bracketShare%
16-1930%
20-2919%
30-3917%
40-4917%
50+17%
Fig. 04

Worldwide distribution

12.3%

of the worldwide Traffic code audience comes from United States.

Worldwide audience distribution share by country for Traffic code
CountryShare
France16.9%
United States12.3%
United Kingdom8.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Traffic code audience in United States is strongest.

Fig. 05

Top regions by affinity

Traffic code fans by region: top regions in United States
#RegionReachAffinity×
01Delaware~5K1.29×
02Maine~6K1.22×
03Hawaii~7K1.19×
04Idaho~8K1.17×
05Washington, District of Columbia~4K1.16×
06New Mexico~7K1.14×
07West Virginia~7K1.12×
08Mississippi~10K1.11×
09North Dakota~3K1.11×
10Nebraska~7K1.10×
11New Hampshire~5K1.08×
12Vermont~2K1.08×
13Kansas~10K1.07×
14Alaska~3K1.06×
15Iowa~10K1.05×
16Rhode Island~4K1.04×
17Arkansas~10K1.01×
18Montana~4K1.01×
19South Carolina~20K1.00×
20Louisiana~20K1.00×
21Oklahoma~10K1.00×
22Utah~10K1.00×
23South Dakota~3K1.00×
24Kentucky~20K0.98×
25Connecticut~10K0.98×
26Nevada~10K0.98×
27Alabama~20K0.97×
28Oregon~10K0.96×
29Missouri~20K0.93×
30Wisconsin~20K0.93×
31Indiana~20K0.92×
32Minnesota~20K0.92×
33Tennessee~20K0.91×
34Maryland~20K0.91×
35Colorado~20K0.91×
36Arizona~20K0.90×
37Washington~20K0.89×
38Massachusetts~20K0.89×
39Pennsylvania~40K0.88×
40Michigan~30K0.87×
41New Jersey~30K0.87×
42Virginia~30K0.87×
43Georgia~30K0.86×
44Ohio~30K0.86×
45North Carolina~30K0.86×
46Illinois~40K0.84×
47Texas~90K0.82×
48Florida~70K0.82×
49New York~60K0.77×
50California~100K0.68×
Fig. 06

Affinity by region

Affinity by region — Traffic code, United States
0.68×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Traffic code audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Traffic code audience
#·InterestCategoryAffinity×
01OcadoShopping37.46×
02Tube topFashion & Accessoires29.16×
03Driving testCars & Mobility28.59×
04CitgoCars & Mobility27.11×
05SuspendersFashion & Accessoires21.66×
06Microsoft StoreTechnology & Electronics12.84×
07Obsessed (2009 film)Movies & TV11.83×
08Laser cuttingBusiness & Career9.34×
09LotteryGames4.83×
10Law firmBusiness & Career4.31×
11TramCars & Mobility4.06×
12FedExBusiness & Career3.98×
13Diaper bagKids & Family3.77×
14Bass guitarMusic & Radio2.75×
15Vehicle insuranceCars & Mobility2.69×
16Mortgage loansBusiness & Career2.25×
17Pizza HutFood & Beverages2.14×
18SubwayFood & Beverages2.10×
19McDonald'sFood & Beverages1.84×
20PinterestInternet & Social Media1.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Traffic code audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Traffic code audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.38×
Family OrientationCONSERVATISM2.16×
Community OrientationOPEN1.79×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Traffic code audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.82×
ExtroversionTHRILL0.87×
MindfulnessBALANCE0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Traffic code have in United States?

Traffic code has an estimated audience of 1,285,436 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Traffic code fans?

41.1% of Traffic code fans are female, 58.9% are male, with an average age of 36.3 years.

03

Which brands do Traffic code fans like most?

Traffic code fans show strongest brand affinity for Obsessed (2009 film) (11.83×), Citgo (27.11×), and Driving test (28.59×) over the country average.

04

Where do Traffic code fans live in United States?

Traffic code fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Traffic code fans also like?

Beyond Traffic code itself, the audience over-indexes on Citgo (27.11×), Driving test (28.59×), FedEx (3.98×), and Suspenders (21.66×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cars & Mobility audiences in United States

See Traffic code audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Traffic code. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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