Traffic code Audience in United States

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Traffic code has an estimated audience of 1,285,436 people in United States. 41.1% are female, 58.9% are male, average age 36.3. Top regions: Texas, California, Florida. Top brand affinities: CarGurus, Google Maps, Capital One, AccuWeather, Bruce Willis.

The average Traffic code fan in United States is 36.3 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include CarGurus, Google Maps, Capital One, with strongest over-indexing on CarGurus (18.49× the country average). Demographically, the Traffic code audience skews more male with an average age of 36.3, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 47 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Traffic code fans

Demographic split for Traffic code audience in United States
MetricValue
Female41.1%
Male58.9%
Average age36.3
Estimated audience size1,285,436

Audience persona

The typical Traffic code fan in United States is more male, around 36.3 years old, with strong Patriotism tendencies and a notable affinity for CarGurus.

Top regions in United States

Top regions ranked by reach for Traffic code in United States
RegionReachAffinity
Texas59,2450.54×
California48,8410.35×
Florida22,0860.25×
New York19,9940.28×
Mississippi17,0761.61×
Ohio15,8560.4×
Louisiana15,1830.92×
Oklahoma14,8361.04×
Kentucky14,6010.91×
Alabama14,1330.79×
Tennessee13,4640.52×
South Carolina13,3680.69×
North Carolina13,3580.35×
Indiana13,0250.55×
Kansas13,0211.29×
Idaho13,0182.02×
Arkansas12,9901.23×
Missouri12,6140.61×
Hawaii12,4362.25×
Georgia12,3890.31×
Iowa12,3621.17×
Pennsylvania12,2050.28×
Arizona12,1380.46×
West Virginia12,0712.02×
Alaska12,0464.38×
Michigan12,0070.36×
Wisconsin11,9430.62×
Virginia11,7200.37×
Nebraska11,3741.76×
Connecticut11,3570.88×
New Mexico11,3151.76×
Nevada11,2780.91×
New Jersey11,2570.34×
Maine11,2092.43×
Oregon11,1340.76×
Illinois11,0770.26×
Utah11,0680.96×
Maryland10,9410.5×
Minnesota10,6710.58×
Colorado10,6030.52×
Massachusetts10,5610.42×
Washington10,3100.4×
North Dakota10,0923.82×
Delaware10,0442.83×
New Hampshire9,9461.96×
Rhode Island9,6042.35×
Washington, District of Columbia7,2521.88×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Traffic code audience
BrandAffinityCategory
CarGurus18.49×Cars & Mobility
Google Maps10.81×Internet & Social Media
Capital One10.91×Business & Career
AccuWeather13.47×Home & Garden
Bruce Willis14.58×Movies & TV
Indeed.com8×Business & Career
Aaron Rodgers11.71×Sports
Circle K12.71×Shopping
Enterprise Rent-A-Car8.66×Cars & Mobility
DeviantArt9.85×Internet & Social Media
Citgo25.65×Cars & Mobility
Emily Blunt15.1×Movies & TV
Google News6.64×News
Driving test27.88×Cars & Mobility
Planet Fitness4.26×Sports
Jason Momoa9.86×Movies & TV
Clint Eastwood9.48×Movies & TV
ICloud9.78×Technology & Electronics
Nicolas Cage12.82×Movies & TV
Khan Academy8.42×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Traffic code audience
TraitClusterScore
PatriotismCONSERVATISM1.56
Community OrientationOPEN1.53
LGBTQ+ IdentityOPEN1.5
Career OrientationPOWER1.42
Need for SecurityCONSERVATISM1.39
Family OrientationCONSERVATISM1.36

Worldwide distribution

Worldwide audience distribution share by country for Traffic code
CountryShare
France16.9%
United States12.3%
United Kingdom8.6%

See Traffic code audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Traffic code have in United States?

Traffic code has an estimated audience of 1,285,436 people in United States, concentrated in Texas and California.

What is the gender split and age of Traffic code fans?

41.1% of Traffic code fans are female, 58.9% are male, with an average age of 36.3 years.

Which brands do Traffic code fans like most?

Traffic code fans show strongest brand affinity for CarGurus (18.49×), Google Maps (10.81×), and Capital One (10.91×) over the country average.

Where do Traffic code fans live in United States?

Traffic code fans in United States are most concentrated in Texas (reach 59,245), California (reach 48,841), and Florida (reach 22,086). These three regions account for the largest share of the active audience.

What other brands do Traffic code fans also like?

Beyond Traffic code itself, the audience over-indexes on Google Maps (10.81×), Capital One (10.91×), AccuWeather (13.47×), and Bruce Willis (14.58×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Traffic code. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.