Trentino Audience in United States

Trentino has an estimated audience of 568,629 people in United States. 65.4% are female, 34.6% are male, average age 46.9. Top regions: California, New York, Florida. Top brand affinities: Non-alcoholic beverage, Tradition, Rail transport, Panera Bread, Pharmacy.

The average Trentino fan in United States is 46.9 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Non-alcoholic beverage, Tradition, Rail transport, with strongest over-indexing on Non-alcoholic beverage (2.84× the country average). Demographically, the Trentino audience skews more female with an average age of 46.9, and over-indexes on personality traits such as Quality Awareness, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: POI

Demographics of Trentino fans

Demographic split for Trentino audience in United States
MetricValue
Female65.4%
Male34.6%
Average age46.9
Estimated audience size568,629

Audience persona

The typical Trentino fan in United States is more female, around 46.9 years old, with strong Quality Awareness tendencies and a notable affinity for Non-alcoholic beverage.

Top regions in United States

Top regions ranked by reach for Trentino in United States
RegionReachAffinity
California67,0871.07×
New York41,4481.3×
Florida36,4020.95×
Texas29,7770.61×
Massachusetts18,8481.68×
Pennsylvania17,1060.89×
Illinois16,8960.89×
New Jersey14,2840.99×
Virginia13,2280.96×
Washington12,9471.14×
Georgia12,3860.71×
North Carolina12,1670.71×
Colorado11,4161.27×
Ohio11,1610.64×
Michigan10,7930.73×
Maryland8,2440.84×
Tennessee7,6530.67×
Arizona7,2980.63×
Oregon7,2121.11×
Connecticut6,7561.18×
Minnesota5,7840.71×
Indiana5,6820.55×
Nevada5,5161×
South Carolina5,4780.64×
Wisconsin5,3680.63×
Missouri5,1690.56×
Utah4,5350.89×
Louisiana4,0140.55×
Washington, District of Columbia3,5472.08×
Kentucky3,4740.49×
Hawaii3,4521.41×
Alabama3,1760.4×
Oklahoma3,1380.5×
Idaho3,0981.09×
Arkansas3,0080.64×
Mississippi2,9350.63×
Kansas2,9260.65×
New Hampshire2,7641.23×
Iowa2,6150.56×
West Virginia2,6090.99×
Maine2,5191.24×
Montana2,2701.44×
New Mexico2,2440.79×
Alaska2,2321.83×
Rhode Island2,2241.23×
Vermont2,1872.19×
Nebraska2,1050.74×
South Dakota1,9201.46×
North Dakota1,8701.6×
Delaware1,8591.18×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Trentino audience
BrandAffinityCategory
Non-alcoholic beverage2.84×Food & Beverages
Tradition1.65×Politics & Society
Rail transport2.21×Travel & Leisure
Panera Bread1.74×Food & Beverages
Pharmacy1.76×Business & Career
Local food1.67×Food & Beverages
Cocktail1.52×Food & Beverages
Bakery1.7×Food & Beverages
Charitable organization1.83×Politics & Society
New England Patriots1.88×Sports
Detroit Tigers1.85×Sports
New York Mets2.81×Sports
Life insurance1.77×Business & Career
Slow cooker2.32×Food & Beverages
Hardware store1.57×Home & Garden
Online newspaper1.61×News
Veterinary medicine1.5×Business & Career
Career development1.83×Business & Career
A.S. Roma5.07×Sports
New York Yankees1.62×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Trentino audience
TraitClusterScore
Quality AwarenessPREMIUM2.4
TravellingTHRILL1.93
Community OrientationOPEN1.83
Career OrientationPOWER1.76
TraditionCONSERVATISM1.65
IndividualismJOY1.61

Worldwide distribution

Worldwide audience distribution share by country for Trentino
CountryShare
Italy84.7%
Germany3.2%
United States2.6%

See Trentino audiences in other countries

More Music & Radio audiences in United States

Frequently asked questions

How many fans does Trentino have in United States?

Trentino has an estimated audience of 568,629 people in United States, concentrated in California and New York.

What is the gender split and age of Trentino fans?

65.4% of Trentino fans are female, 34.6% are male, with an average age of 46.9 years.

Which brands do Trentino fans like most?

Trentino fans show strongest brand affinity for Non-alcoholic beverage (2.84×), Tradition (1.65×), and Rail transport (2.21×) over the country average.

Where do Trentino fans live in United States?

Trentino fans in United States are most concentrated in California (reach 67,087), New York (reach 41,448), and Florida (reach 36,402). These three regions account for the largest share of the active audience.

What other brands do Trentino fans also like?

Beyond Trentino itself, the audience over-indexes on Tradition (1.65×), Rail transport (2.21×), Panera Bread (1.74×), and Pharmacy (1.76×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Trentino. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.