A data profile of the people who buy, follow and care about United Church of Christ in United States — modelled from more than twelve digital signal sources. United Church of Christ has an estimated audience of 477,945 people in United States.
The average United Church of Christ fan in United States is 44.6 years old, more female, and lives primarily in California.
The audience is concentrated in California, Ohio, Pennsylvania.
Top brand affinities include Renewable energy, Sustainable energy, FedEx, with strongest over-indexing on Renewable energy (4.56× the country average).
Demographically, the United Church of Christ audience skews more female with an average age of 44.6, and over-indexes on personality traits such as Patriotism, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical United Church of Christ fan in United States is more female, around 44.6 years old, with strong Patriotism tendencies and a notable affinity for Renewable energy.
The key figures that characterise the United Church of Christ profile in United States.
64.2% are female, 35.8% are male, average age 44.6.
| Metric | Value |
|---|---|
| Female | 64.2% |
| Male | 35.8% |
| Average age | 44.6 |
| Estimated audience size | 477,945 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 12% | |
| 30-39 | 17% | |
| 40-49 | 24% | |
| 50+ | 35% |
Where the United Church of Christ audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | South Dakota | ~3K | 2.91× | |
| 02 | Iowa | ~9K | 2.24× | |
| 03 | Hawaii | ~4K | 1.92× | |
| 04 | Vermont | ~2K | 1.88× | |
| 05 | Maine | ~3K | 1.86× | |
| 06 | Wisconsin | ~10K | 1.80× | |
| 07 | New Hampshire | ~3K | 1.79× | |
| 08 | North Dakota | ~2K | 1.64× | |
| 09 | Massachusetts | ~10K | 1.48× | |
| 10 | Minnesota | ~10K | 1.48× | |
| 11 | Nebraska | ~4K | 1.47× | |
| 12 | Ohio | ~20K | 1.45× | |
| 13 | Connecticut | ~7K | 1.44× | |
| 14 | Missouri | ~10K | 1.29× | |
| 15 | Pennsylvania | ~20K | 1.17× | |
| 16 | Oregon | ~6K | 1.16× | |
| 17 | Illinois | ~20K | 1.11× | |
| 18 | Washington, District of Columbia | ~2K | 1.07× | |
| 19 | Kansas | ~4K | 1.05× | |
| 20 | Rhode Island | ~1K | 0.97× | |
| 21 | Montana | ~1K | 0.92× | |
| 22 | Michigan | ~10K | 0.88× | |
| 23 | Washington | ~8K | 0.84× | |
| 24 | Indiana | ~7K | 0.84× | |
| 25 | Colorado | ~6K | 0.82× | |
| 26 | Alaska | <1K | 0.80× | |
| 27 | Maryland | ~6K | 0.77× | |
| 28 | North Carolina | ~10K | 0.76× | |
| 29 | Delaware | ~1K | 0.76× | |
| 30 | Idaho | ~2K | 0.74× | |
| 31 | Virginia | ~8K | 0.72× | |
| 32 | West Virginia | ~2K | 0.71× | |
| 33 | Kentucky | ~4K | 0.70× | |
| 34 | New Mexico | ~2K | 0.70× | |
| 35 | Oklahoma | ~4K | 0.68× | |
| 36 | Tennessee | ~6K | 0.65× | |
| 37 | Arkansas | ~3K | 0.65× | |
| 38 | Arizona | ~6K | 0.64× | |
| 39 | Alabama | ~4K | 0.62× | |
| 40 | Mississippi | ~2K | 0.62× | |
| 41 | South Carolina | ~4K | 0.60× | |
| 42 | Florida | ~20K | 0.57× | |
| 43 | Utah | ~2K | 0.57× | |
| 44 | New York | ~20K | 0.56× | |
| 45 | Louisiana | ~3K | 0.52× | |
| 46 | California | ~30K | 0.51× | |
| 47 | Nevada | ~2K | 0.51× | |
| 48 | Georgia | ~7K | 0.49× | |
| 49 | New Jersey | ~6K | 0.47× | |
| 50 | Texas | ~20K | 0.39× |
The strongest cross-interests of the United Church of Christ audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sustainable energy | Home & Garden | 4.97× | ||
| 02 | Renewable energy | Business & Career | 4.56× | ||
| 03 | FedEx | Business & Career | 3.55× | ||
| 04 | Weather forecasting | Home & Garden | 3.09× | ||
| 05 | Solar energy | Home & Garden | 2.52× | ||
| 06 | Chuck Norris | Movies & TV | 2.44× | ||
| 07 | Philanthropy | Arts & Culture | 2.38× | ||
| 08 | Innovation | Business & Career | 2.36× | ||
| 09 | Charitable organization | Politics & Society | 2.30× | ||
| 10 | Mortgage loans | Business & Career | 2.14× | ||
| 11 | Genetics | Kids & Family | 1.93× | ||
| 12 | Nonprofit organization | Politics & Society | 1.88× | ||
| 13 | Internet & Social Media | 1.74× | |||
| 14 | Subway | Food & Beverages | 1.73× | ||
| 15 | Classical music | Music & Radio | 1.71× | ||
| 16 | Internet & Social Media | 1.70× | |||
| 17 | Podcast | Music & Radio | 1.66× | ||
| 18 | Airbnb | Travel & Leisure | 1.66× | ||
| 19 | Barbecue | Food & Beverages | 1.57× | ||
| 20 | McDonald's | Food & Beverages | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.64× | |
| Community Orientation | OPEN | 1.97× | |
| Family Orientation | CONSERVATISM | 1.77× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.61× | |
| Healthy Lifestyle | BALANCE | 0.81× | |
| Pet Ownership | JOY | 0.85× |
United Church of Christ has an estimated audience of 477,945 people in United States, concentrated in California and Ohio.
64.2% of United Church of Christ fans are female, 35.8% are male, with an average age of 44.6 years.
United Church of Christ fans show strongest brand affinity for Renewable energy (4.56×), Sustainable energy (4.97×), and FedEx (3.55×) over the country average.
United Church of Christ fans in United States are most concentrated in California (reach ~30K), Ohio (reach ~20K), and Pennsylvania (reach ~20K). These three regions account for the largest share of the active audience.
Beyond United Church of Christ itself, the audience over-indexes on Sustainable energy (4.97×), FedEx (3.55×), Pinterest (1.7×), and Mortgage loans (2.14×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for United Church of Christ. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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