United States soccer league system Audience in United States

United States soccer league system logo

United States soccer league system has an estimated audience of 949,410 people in United States. 34.8% are female, 65.2% are male, average age 36.8. Top regions: California, Texas, Florida. Top brand affinities: Mackenzie Foy, Dental hygienist, Hebe, Bully (2011 film), Penn & Teller.

The average United States soccer league system fan in United States is 36.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Mackenzie Foy, Dental hygienist, Hebe, with strongest over-indexing on Mackenzie Foy (31.25× the country average). Demographically, the United States soccer league system audience skews more male with an average age of 36.8, and over-indexes on personality traits such as Risk Appetite, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of United States soccer league system fans

Demographic split for United States soccer league system audience in United States
MetricValue
Female34.8%
Male65.2%
Average age36.8
Estimated audience size949,410

Audience persona

The typical United States soccer league system fan in United States is more male, around 36.8 years old, with strong Risk Appetite tendencies and a notable affinity for Mackenzie Foy.

Top regions in United States

Top regions ranked by reach for United States soccer league system in United States
RegionReachAffinity
California136,7971.31×
Texas86,8991.06×
Florida74,0211.15×
New York64,7591.22×
North Carolina33,2691.16×
Illinois33,0461.04×
Pennsylvania31,915
Virginia30,8661.33×
Georgia30,3601.04×
New Jersey29,5471.22×
Michigan29,1471.17×
Ohio24,4590.84×
Massachusetts24,3711.3×
Maryland23,7161.45×
Washington22,4511.18×
Tennessee19,2331.01×
Connecticut18,4921.94×
Indiana17,304
Arizona17,0050.88×
Missouri16,0031.05×
South Carolina15,7571.1×
Colorado15,3021.02×
Wisconsin14,317
Minnesota14,1771.04×
Kentucky11,960
Oregon9,3430.86×
Alabama8,8940.67×
Oklahoma8,8920.84×
Utah7,7390.91×
Nevada7,5480.82×
Kansas6,8940.92×
Iowa6,4210.82×
Arkansas6,3650.81×
Louisiana6,2180.51×
Nebraska5,7951.22×
Maine5,3751.58×
New Mexico4,0690.85×
Washington, District of Columbia3,9851.4×
Rhode Island3,9211.3×
Idaho3,6410.76×
New Hampshire3,3650.9×
Mississippi3,2410.41×
West Virginia2,3940.54×
Vermont2,2041.32×
Hawaii2,1120.52×
Alaska1,6860.83×
Montana1,5930.6×
South Dakota1,5720.72×
North Dakota1,5310.78×
Delaware1,5050.57×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for United States soccer league system audience
BrandAffinityCategory
Mackenzie Foy31.25×Fashion & Accessoires
Dental hygienist25.09×Health
Hebe22.96×Home & Garden
Bully (2011 film)20×Movies & TV
Penn & Teller24.24×Movies & TV
Emperor Entertainment Group25.6×Business & Career
Nationality4.31×Politics & Society
Yoga Journal32.92×Sports
Home construction2.63×Home & Garden
Snow White (Fables)17.61×Literature
Enrique Hernández (baseball)24.25×Sports
Sam Bush39.77×Music & Radio
Goop7.67×Internet & Social Media
Alaska2.43×Travel & Leisure
Wok9.22×Food & Beverages
Governor of Michigan10.06×Politics & Society
Product design2.56×Business & Career
EL FINANCIERO20×Business & Career
Biblical inspiration11.07×Politics & Society
Stop Bullying20×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by United States soccer league system audience
TraitClusterScore
Risk AppetiteTHRILL2.41
TraditionCONSERVATISM2.13
Family OrientationCONSERVATISM1.56
Sports ActivityPOWER1.32
Early Adopter MentalityPOWER1.22
Social Media UsageJOY1.21

Worldwide distribution

Worldwide audience distribution share by country for United States soccer league system
CountryShare
United States60.5%
Sweden4.8%
United Kingdom4.3%

See United States soccer league system audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does United States soccer league system have in United States?

United States soccer league system has an estimated audience of 949,410 people in United States, concentrated in California and Texas.

What is the gender split and age of United States soccer league system fans?

34.8% of United States soccer league system fans are female, 65.2% are male, with an average age of 36.8 years.

Which brands do United States soccer league system fans like most?

United States soccer league system fans show strongest brand affinity for Mackenzie Foy (31.25×), Dental hygienist (25.09×), and Hebe (22.96×) over the country average.

Where do United States soccer league system fans live in United States?

United States soccer league system fans in United States are most concentrated in California (reach 136,797), Texas (reach 86,899), and Florida (reach 74,021). These three regions account for the largest share of the active audience.

What other brands do United States soccer league system fans also like?

Beyond United States soccer league system itself, the audience over-indexes on Dental hygienist (25.09×), Hebe (22.96×), Bully (2011 film) (20×), and Penn & Teller (24.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for United States soccer league system. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.