University of West Georgia Audience in United States

University of West Georgia logo

University of West Georgia has an estimated audience of 814,337 people in United States. 59.8% are female, 40.2% are male, average age 39.3. Top regions: Georgia, Florida, Alabama. Top brand affinities: KLIX (AM), Mothercare, Nebraska Cornhuskers football, Keegan Bradley, Jesse Plemons.

The average University of West Georgia fan in United States is 39.3 years old, more female, and lives primarily in Georgia. The audience is concentrated in Georgia, Florida, Alabama. Top brand affinities include KLIX (AM), Mothercare, Nebraska Cornhuskers football, with strongest over-indexing on KLIX (AM) (45.48× the country average). Demographically, the University of West Georgia audience skews more female with an average age of 39.3, and over-indexes on personality traits such as Sustainability, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: POI · Subtype: University

Demographics of University of West Georgia fans

Demographic split for University of West Georgia audience in United States
MetricValue
Female59.8%
Male40.2%
Average age39.3
Estimated audience size814,337

Audience persona

The typical University of West Georgia fan in United States is more female, around 39.3 years old, with strong Sustainability tendencies and a notable affinity for KLIX (AM).

Top regions in United States

Top regions ranked by reach for University of West Georgia in United States
RegionReachAffinity
Georgia610,75329.21×
Florida51,6890.94×
Alabama40,2163.54×
Tennessee21,9241.34×
Texas20,7370.3×
North Carolina17,4500.71×
South Carolina15,4761.26×
California15,2730.17×
New York12,7220.28×
Virginia10,8860.55×
Illinois9,0060.33×
Ohio8,5920.34×
Pennsylvania8,5700.31×
Mississippi8,4991.27×
Louisiana6,7630.64×
Michigan6,6040.31×
Kentucky6,2140.61×
Indiana5,4020.36×
New Jersey4,9200.24×
Maryland4,9130.35×
Missouri4,2990.33×
Massachusetts4,2850.27×
Arizona4,0860.25×
Colorado3,6710.29×
Arkansas3,5020.52×
Washington3,1790.19×
Wisconsin2,5840.21×
Connecticut2,3140.28×
Minnesota2,2130.19×
Kansas2,2070.34×
Oklahoma2,1400.24×
Utah2,0760.28×
Oregon1,8070.19×
Nevada1,6680.21×
Iowa1,6270.24×
West Virginia1,3470.36×
Nebraska1,3130.32×
Washington, District of Columbia1,2560.51×
Hawaii7850.22×
Idaho7040.17×
New Mexico6940.17×
Rhode Island6070.23×
New Hampshire5660.18×
Delaware5430.24×
Maine5260.18×
Montana4200.19×
North Dakota4040.24×
South Dakota3710.2×
Vermont3380.24×
Alaska3300.19×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for University of West Georgia audience
BrandAffinityCategory
KLIX (AM)45.48×Music & Radio
Mothercare3.15×Kids & Family
Nebraska Cornhuskers football3.37×Sports
Keegan Bradley6.51×Sports
Jesse Plemons2.86×Movies & TV
Home equity1.56×Home & Garden
Kerang4.42×Travel & Leisure
Iowa Lottery6.47×Games
Charlamagne Tha God5.84×Movies & TV
South Asian cuisine5.27×Food & Beverages
Cachorro3.07×Pets & Animals
Tierra Cali3.54×Travel & Leisure
Cam Ward1.75×Sports
Glossier2.41×Beauty & Wellness
Urban horticulture1.62×Home & Garden
Crafts4Kids5.67×Kids & Family
Sinaloa1.56×Travel & Leisure
Nipsey Hussle2.41×Music & Radio
Home staging2.12×Home & Garden
Grammarly1.88×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by University of West Georgia audience
TraitClusterScore
SustainabilityBALANCE1.69
IndulgenceJOY1.17
MindfulnessBALANCE1.07
Pet OwnershipJOY1.05
Price SensitivityPREMIUM1.05
Sports ActivityPOWER1

Worldwide distribution

Worldwide audience distribution share by country for University of West Georgia
CountryShare
United States65.3%
Japan12.0%
Germany3.7%

See University of West Georgia audiences in other countries

More University audiences in United States

Frequently asked questions

How many fans does University of West Georgia have in United States?

University of West Georgia has an estimated audience of 814,337 people in United States, concentrated in Georgia and Florida.

What is the gender split and age of University of West Georgia fans?

59.8% of University of West Georgia fans are female, 40.2% are male, with an average age of 39.3 years.

Which brands do University of West Georgia fans like most?

University of West Georgia fans show strongest brand affinity for KLIX (AM) (45.48×), Mothercare (3.15×), and Nebraska Cornhuskers football (3.37×) over the country average.

Where do University of West Georgia fans live in United States?

University of West Georgia fans in United States are most concentrated in Georgia (reach 610,753), Florida (reach 51,689), and Alabama (reach 40,216). These three regions account for the largest share of the active audience.

What other brands do University of West Georgia fans also like?

Beyond University of West Georgia itself, the audience over-indexes on Mothercare (3.15×), Nebraska Cornhuskers football (3.37×), Keegan Bradley (6.51×), and Jesse Plemons (2.86×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for University of West Georgia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.