Rascasse Audience Intelligence

Vancouver Island Audience in United States

A data profile of the people who buy, follow and care about Vancouver Island in United States — modelled from more than twelve digital signal sources. Vancouver Island has an estimated audience of 937,797 people in United States.

#30among Island in United States#2256among POI in United States#1856in Travel & Leisure

The average Vancouver Island fan in United States is 46.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Washington, Texas.

Top brand affinities include Swagbucks, Cultural tourism, Owen Wilson, with strongest over-indexing on Swagbucks (34.83× the country average).

Demographically, the Vancouver Island audience skews more female with an average age of 46.5, and over-indexes on personality traits such as Community Orientation, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Vancouver Island fan in United States is more female, around 46.5 years old, with strong Community Orientation tendencies and a notable affinity for Swagbucks.

Category: Travel & Leisure · Type: POI · Subtype: Island

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Vancouver Island profile in United States.

Audience size
938K
in United States
Gender
60.4%♀
39.6% male
Age
46.5
average years
Country rank
#24715
POI in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Vancouver Island fans

60.4% are female, 39.6% are male, average age 46.5.

Fig. 02

Gender split

60.4%
Female
39.6%
Male
Demographic split for Vancouver Island audience in United States
MetricValue
Female60.4%
Male39.6%
Average age46.5
Estimated audience size937,797
Fig. 03

Age distribution

Ø 46.5
average years
Age distribution of the Vancouver Island audience in United States
Age bracketShare%
16-196%
20-2911%
30-3919%
40-4929%
50+34%
Fig. 04

Worldwide distribution

26.2%

of the worldwide Vancouver Island audience comes from United States.

Worldwide audience distribution share by country for Vancouver Island
CountryShare
Canada47.7%
United States26.2%
United Kingdom4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Vancouver Island audience in United States is strongest.

Fig. 05

Top regions by affinity

Vancouver Island fans by region: top regions in United States
#RegionReachAffinity×
01Washington~70K3.88×
02Oregon~30K2.59×
03Alaska~5K2.56×
04Montana~5K1.89×
05Hawaii~6K1.61×
06Idaho~7K1.58×
07Colorado~20K1.47×
08Vermont~2K1.32×
09Utah~10K1.28×
10Minnesota~20K1.26×
11Maine~4K1.21×
12California~100K1.13×
13New Hampshire~4K1.00×
14North Dakota~2K0.99×
15Wisconsin~10K0.98×
16Washington, District of Columbia~3K0.96×
17South Dakota~2K0.95×
18Arizona~20K0.94×
19New Mexico~4K0.88×
20Massachusetts~20K0.86×
21Nevada~8K0.86×
22Connecticut~8K0.84×
23Kansas~6K0.84×
24Michigan~20K0.83×
25Iowa~6K0.80×
26Nebraska~4K0.80×
27Illinois~20K0.79×
28Missouri~10K0.79×
29Rhode Island~2K0.79×
30New York~40K0.78×
31Virginia~20K0.71×
32Oklahoma~7K0.71×
33Tennessee~10K0.70×
34Arkansas~5K0.68×
35West Virginia~3K0.68×
36Delaware~2K0.68×
37Pennsylvania~20K0.67×
38Texas~50K0.66×
39Indiana~10K0.66×
40Maryland~10K0.66×
41Ohio~20K0.65×
42North Carolina~20K0.65×
43Kentucky~8K0.64×
44Florida~40K0.63×
45New Jersey~10K0.60×
46South Carolina~9K0.60×
47Georgia~20K0.59×
48Alabama~7K0.57×
49Louisiana~7K0.57×
50Mississippi~4K0.56×
Fig. 06

Affinity by region

Affinity by region — Vancouver Island, United States
0.56×1.00×3.88×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Vancouver Island audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Vancouver Island audience
#·InterestCategoryAffinity×
01LanzaroteTravel & Leisure41.86×
02SwagbucksShopping34.83×
03Cultural tourismTravel & Leisure33.35×
04Drone racingSports28.72×
05EasyJetTravel & Leisure18.34×
06RyanairTravel & Leisure14.34×
07BodrumTravel & Leisure11.53×
08FerryTravel & Leisure11.39×
09Owen WilsonMovies & TV11.23×
10Victoria JusticeMovies & TV8.70×
11Gypsy styleFashion & Accessoires5.35×
12Wildlife photographyTechnology & Electronics5.02×
13Touring motorcycleCars & Mobility4.87×
14Motorcycle accessoriesCars & Mobility4.44×
15Fine-art photographyTechnology & Electronics4.00×
16Road tripTravel & Leisure3.32×
17Travel photographyTechnology & Electronics3.14×
18PoetryLiterature2.10×
19HappinessHealth1.76×
20NatureHome & Garden1.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Vancouver Island audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Vancouver Island audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.58×
Risk AppetiteTHRILL2.16×
Pet OwnershipJOY2.04×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Vancouver Island audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.90×
CreativityOPEN0.92×
Social Media UsageJOY0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Vancouver Island have in United States?

Vancouver Island has an estimated audience of 937,797 people in United States, concentrated in California and Washington.

02

What is the gender split and age of Vancouver Island fans?

60.4% of Vancouver Island fans are female, 39.6% are male, with an average age of 46.5 years.

03

Which brands do Vancouver Island fans like most?

Vancouver Island fans show strongest brand affinity for Swagbucks (34.83×), Cultural tourism (33.35×), and Owen Wilson (11.23×) over the country average.

04

Where do Vancouver Island fans live in United States?

Vancouver Island fans in United States are most concentrated in California (reach ~100K), Washington (reach ~70K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Vancouver Island fans also like?

Beyond Vancouver Island itself, the audience over-indexes on Cultural tourism (33.35×), Owen Wilson (11.23×), Drone racing (28.72×), and Wildlife photography (5.02×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Island audiences in United States

See Vancouver Island audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Vancouver Island. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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