Victorius Audience in United States

Victorius logo

Victorius has an estimated audience of 3,712,339 people in United States. 64.5% are female, 35.5% are male, average age 42.8. Top brand affinities: Kia Sportage, Drudge Report, Dollar General, Dollar Tree, Honda HR-V.

Top brand affinities include Kia Sportage, Drudge Report, Dollar General, with strongest over-indexing on Kia Sportage (17.74× the country average). Demographically, the Victorius audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Mindfulness, Spirituality.

Category: Music & Radio · Type: Person · Subtype: Metal

Demographics of Victorius fans

Demographic split for Victorius audience in United States
MetricValue
Female64.5%
Male35.5%
Average age42.8
Estimated audience size3,712,339

Audience persona

The typical Victorius fan in United States is more female, around 42.8 years old, with strong Mindfulness tendencies and a notable affinity for Kia Sportage.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Victorius audience
BrandAffinityCategory
Kia Sportage17.74×Cars & Mobility
Drudge Report3.95×Sports
Dollar General1.95×Shopping
Dollar Tree2.02×Shopping
Honda HR-V11.83×Cars & Mobility
Texas Roadhouse1.64×Food & Beverages
J. C. Penney2.06×Shopping
Dentistry2.19×Business & Career
Kroger1.8×Food & Beverages
Pre-school playgroup13.22×Kids & Family
Genetics1.87×Kids & Family
Houston Astros3.22×Sports
Family Dollar2.41×Fashion & Accessoires
Real propertyHome & Garden
New York Post2.45×News
Made in USA2.17×Business & Career
Chase (bank)1.68×Business & Career
Livemusic1.83×Music & Radio
Publix1.85×Shopping
Hormone2.77×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Victorius audience
TraitClusterScore
MindfulnessBALANCE1.56
SpiritualityBALANCE1.4
SustainabilityBALANCE1.32
IndividualismJOY1.24
PatriotismCONSERVATISM1.21
TravellingTHRILL1.1

Worldwide distribution

Worldwide audience distribution share by country for Victorius
CountryShare
United States39.3%
United Kingdom8.1%
Mexico6.8%

See Victorius audiences in other countries

More Metal audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Victorius. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.