Rascasse Audience Intelligence

Voice acting Audience in United States

A data profile of the people who buy, follow and care about Voice acting in United States — modelled from more than twelve digital signal sources. Voice acting has an estimated audience of 15,517,431 people in United States.

#1520among Topic in United States#26in Arts & Culture

The average Voice acting fan in United States is 41.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Marshalls, Christian Bale, Superman, with strongest over-indexing on Marshalls (5.36× the country average).

Demographically, the Voice acting audience skews balanced with an average age of 41.6, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Voice acting fan in United States is balanced, around 41.6 years old, with strong Patriotism tendencies and a notable affinity for Marshalls.

Category: Arts & Culture · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Voice acting profile in United States.

Audience size
15.5M
in United States
Gender
49.9%♀
50.1% male
Age
41.6
average years
Country rank
#2236
Topic in United States
Fig. 01

Search interest · 12-month trend

+9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Voice acting fans

49.9% are female, 50.1% are male, average age 41.6.

Fig. 02

Gender split

49.9%
Female
50.1%
Male
Demographic split for Voice acting audience in United States
MetricValue
Female49.9%
Male50.1%
Average age41.6
Estimated audience size15,517,431
Fig. 03

Age distribution

Ø 41.6
average years
Age distribution of the Voice acting audience in United States
Age bracketShare%
16-1915%
20-2916%
30-3920%
40-4923%
50+25%
Fig. 04

Worldwide distribution

34.6%

of the worldwide Voice acting audience comes from United States.

Worldwide audience distribution share by country for Voice acting
CountryShare
United States34.6%
Japan6.1%
United Kingdom5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Voice acting audience in United States is strongest.

Fig. 05

Top regions by affinity

Voice acting fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~600K1.24×
02Colorado~300K1.23×
03Nevada~200K1.17×
04Texas~1.5M1.13×
05North Carolina~500K1.12×
06Utah~200K1.12×
07Washington~300K1.11×
08Missouri~300K1.11×
09Oklahoma~200K1.11×
10California~2M1.08×
11Maryland~300K1.08×
12Arizona~300K1.07×
13Indiana~300K1.07×
14Oregon~200K1.05×
15Arkansas~100K1.05×
16Kansas~100K1.04×
17Virginia~400K1.03×
18Kentucky~200K1.03×
19New Mexico~80K1.03×
20Idaho~80K1.03×
21Alaska~30K1.02×
22Florida~1M1.01×
23West Virginia~70K1.01×
24New Jersey~400K1.00×
25South Carolina~200K1.00×
26Alabama~200K1.00×
27Mississippi~100K0.99×
28Michigan~400K0.98×
29Rhode Island~50K0.98×
30Illinois~500K0.97×
31Ohio~500K0.97×
32Louisiana~200K0.97×
33Hawaii~60K0.97×
34Montana~40K0.97×
35South Dakota~30K0.97×
36New York~800K0.96×
37Tennessee~300K0.96×
38Nebraska~80K0.96×
39Maine~50K0.96×
40North Dakota~30K0.96×
41Pennsylvania~500K0.95×
42Delaware~40K0.95×
43Vermont~30K0.95×
44Washington, District of Columbia~40K0.94×
45Wisconsin~200K0.93×
46Minnesota~200K0.93×
47Iowa~100K0.93×
48New Hampshire~60K0.93×
49Connecticut~100K0.92×
50Massachusetts~300K0.86×
Fig. 06

Affinity by region

Affinity by region — Voice acting, United States
0.86×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Voice acting audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Voice acting audience
#·InterestCategoryAffinity×
01Christian BaleMovies & TV8.21×
02Rumer WillisMovies & TV7.94×
03Christopher GuestMovies & TV6.88×
04The VoiceMovies & TV6.46×
05Political satireLiterature5.37×
06MarshallsFashion & Accessoires5.36×
07Sean PennMovies & TV4.35×
08Tony AwardArts & Culture3.03×
09Sex and the CityMovies & TV2.79×
10Anne HathawayMovies & TV2.46×
11FandomLiterature2.06×
12Internet celebrityInternet & Social Media2.05×
13DemocracyPolitics & Society1.98×
14Movie theaterMovies & TV1.86×
15SupermanMovies & TV1.74×
16Real propertyHome & Garden1.73×
17FolklorePolitics & Society1.64×
18HollywoodTravel & Leisure1.63×
19TicketmasterTravel & Leisure1.63×
20RadioTechnology & Electronics1.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Voice acting audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Voice acting audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.67×
Community OrientationOPEN1.30×
ExtroversionTHRILL1.28×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Voice acting audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.76×
Quality AwarenessPREMIUM0.77×
Pet OwnershipJOY0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Voice acting have in United States?

Voice acting has an estimated audience of 15,517,431 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Voice acting fans?

49.9% of Voice acting fans are female, 50.1% are male, with an average age of 41.6 years.

03

Which brands do Voice acting fans like most?

Voice acting fans show strongest brand affinity for Marshalls (5.36×), Christian Bale (8.21×), and Superman (1.74×) over the country average.

04

Where do Voice acting fans live in United States?

Voice acting fans in United States are most concentrated in California (reach ~2M), Texas (reach ~1.5M), and Florida (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Voice acting fans also like?

Beyond Voice acting itself, the audience over-indexes on Christian Bale (8.21×), Superman (1.74×), The Voice (6.46×), and Sex and the City (2.79×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Arts & Culture audiences in United States

See Voice acting audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Voice acting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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