Wendell Berry Audience in United States

Wendell Berry logo

Wendell Berry has an estimated audience of 288,520 people in United States. 62.6% are female, 37.4% are male, average age 50.0. Top regions: California, New York, Kentucky. Top brand affinities: Religion, Nonprofit organization, Bob Dylan, Charitable organization, Museum.

The average Wendell Berry fan in United States is 50.0 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Kentucky. Top brand affinities include Religion, Nonprofit organization, Bob Dylan, with strongest over-indexing on Religion (1.57× the country average). Demographically, the Wendell Berry audience skews more female with an average age of 50.0, and over-indexes on personality traits such as Community Orientation, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Person · Subtype: Novelist

Demographics of Wendell Berry fans

Demographic split for Wendell Berry audience in United States
MetricValue
Female62.6%
Male37.4%
Average age50.0
Estimated audience size288,520

Audience persona

The typical Wendell Berry fan in United States is more female, around 50.0 years old, with strong Community Orientation tendencies and a notable affinity for Religion.

Top regions in United States

Top regions ranked by reach for Wendell Berry in United States
RegionReachAffinity
California19,7780.62×
New York13,4900.84×
Kentucky12,5063.46×
Texas11,8750.48×
North Carolina9,2701.07×
Tennessee8,2821.43×
Pennsylvania8,0550.83×
Ohio7,5900.85×
Virginia7,4871.07×
Illinois7,4440.77×
Florida7,4410.38×
Washington7,2721.26×
Michigan7,0140.93×
Massachusetts6,6261.17×
Georgia6,5660.74×
Indiana5,5781.06×
Oregon5,5001.66×
Colorado5,2331.15×
Minnesota4,9311.19×
Wisconsin4,4871.03×
Missouri4,0630.87×
Maryland3,9350.79×
South Carolina3,3770.78×
Alabama3,1860.79×
New Jersey3,1780.43×
Arizona2,9710.5×
Connecticut2,7200.94×
Oklahoma2,2150.69×
Iowa2,2060.93×
Kansas2,2010.97×
Maine2,1162.05×
Utah2,1000.81×
Arkansas1,9380.82×
Louisiana1,7820.48×
Vermont1,7303.42×
Idaho1,5891.1×
Mississippi1,5400.65×
New Mexico1,445
Washington, District of Columbia1,3551.56×
New Hampshire1,3311.17×
Montana1,3251.65×
Nebraska1,1430.79×
West Virginia9000.67×
Rhode Island8220.89×
Nevada7100.25×
Hawaii5840.47×
Alaska5680.92×
Wyoming4391.03×
South Dakota4090.61×
Delaware3400.43×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Wendell Berry audience
BrandAffinityCategory
Religion1.57×Business & Career
Nonprofit organization1.66×Politics & Society
Bob Dylan4.02×Music & Radio
Charitable organization2.03×Politics & Society
Museum1.92×Arts & Culture
Tradition1.58×Politics & Society
Fine art1.7×Business & Career
Meditation1.53×Health
Sustainability1.65×Politics & Society
Art museum1.85×Arts & Culture
Alternative medicine1.79×Business & Career
The New York Times2.03×News
Organic farming1.77×Food & Beverages
Bruce Springsteen3.57×Music & Radio
Climate change3.28×Home & Garden
Renewable energy1.85×Business & Career
Zoo1.81×Kids & Family
Mindfulness1.9×Health
Amazon Kindle2.74×Literature
Emmy Award2.05×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Wendell Berry audience
TraitClusterScore
Community OrientationOPEN2.03
SustainabilityBALANCE2.02
MindfulnessBALANCE1.9
TraditionCONSERVATISM1.58
SpiritualityBALANCE1.57
LGBTQ+ IdentityOPEN1.56

Worldwide distribution

Worldwide audience distribution share by country for Wendell Berry
CountryShare
United States94.3%
Germany2.8%
Italy2.8%

See Wendell Berry audiences in other countries

More Novelist audiences in United States

Frequently asked questions

How many fans does Wendell Berry have in United States?

Wendell Berry has an estimated audience of 288,520 people in United States, concentrated in California and New York.

What is the gender split and age of Wendell Berry fans?

62.6% of Wendell Berry fans are female, 37.4% are male, with an average age of 50.0 years.

Which brands do Wendell Berry fans like most?

Wendell Berry fans show strongest brand affinity for Religion (1.57×), Nonprofit organization (1.66×), and Bob Dylan (4.02×) over the country average.

Where do Wendell Berry fans live in United States?

Wendell Berry fans in United States are most concentrated in California (reach 19,778), New York (reach 13,490), and Kentucky (reach 12,506). These three regions account for the largest share of the active audience.

What other brands do Wendell Berry fans also like?

Beyond Wendell Berry itself, the audience over-indexes on Nonprofit organization (1.66×), Bob Dylan (4.02×), Charitable organization (2.03×), and Museum (1.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Wendell Berry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.