Whale shark Audience in United States

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Whale shark has an estimated audience of 400,787 people in United States. 54.5% are female, 45.5% are male, average age 39.3. Top regions: California, Texas, Florida. Top brand affinities: Alaska, Dog breed, Minnesota, Justice, Nebraska.

The average Whale shark fan in United States is 39.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Alaska, Dog breed, Minnesota, with strongest over-indexing on Alaska (2.36× the country average). Demographically, the Whale shark audience skews balanced with an average age of 39.3, and over-indexes on personality traits such as Career Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Whale shark fans

Demographic split for Whale shark audience in United States
MetricValue
Female54.5%
Male45.5%
Average age39.3
Estimated audience size400,787

Audience persona

The typical Whale shark fan in United States is balanced, around 39.3 years old, with strong Career Orientation tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for Whale shark in United States
RegionReachAffinity
California44,5201.01×
Texas35,3741.03×
Florida32,4941.2×
New York17,7930.79×
Georgia14,9181.21×
North Carolina12,3631.03×
Ohio12,1530.98×
Pennsylvania12,1050.9×
Illinois11,3540.85×
Washington10,2411.27×
Michigan10,2100.97×
Virginia9,6400.99×
Tennessee8,3531.04×
New Jersey7,8760.77×
Massachusetts7,6210.97×
Indiana7,3501×
Arizona7,3130.89×
Colorado7,0001.11×
Missouri6,3830.99×
Maryland6,1260.89×
South Carolina5,9410.99×
Minnesota5,7521×
Wisconsin5,4920.91×
Oregon5,4501.19×
Kentucky5,1391.02×
Utah5,0041.39×
Alabama4,8500.87×
Oklahoma4,8141.08×
Louisiana4,6260.9×
Connecticut3,5600.89×
Nevada3,4980.9×
Hawaii3,3651.95×
Arkansas3,0370.92×
Kansas3,0220.96×
Iowa3,0190.91×
Mississippi2,7950.85×
Idaho2,4771.23×
West Virginia1,9101.02×
Nebraska1,7870.89×
New Mexico1,7250.86×
New Hampshire1,6661.06×
Maine1,5881.11×
Montana1,1431.03×
Rhode Island1,1260.88×
Alaska9631.12×
Washington, District of Columbia9110.76×
Delaware8550.77×
South Dakota8100.87×
North Dakota7220.88×
Vermont6700.95×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Whale shark audience
BrandAffinityCategory
Alaska2.36×Travel & Leisure
Dog breed1.59×Pets & Animals
Minnesota2.22×Travel & Leisure
Justice2.43×Politics & Society
Nebraska2.21×Travel & Leisure
Natural rubber1.53×Cars & Mobility
Sinaloa1.93×Travel & Leisure
Winemaking2.31×Food & Beverages
Google Analytics2.28×Internet & Social Media
Sailor2×Travel & Leisure
Nasal cavity3.3×Health
JTV (Indonesia)2×
ABC 7 Chicago1.52×Movies & TV
Google Wallet2.29×Technology & Electronics
Temple Grandin2.46×Literature
WESH1.56×Movies & TV
Dental hygienist2.1×Health
Better Off Dead (film)3.28×Movies & TV
Penn & Teller2.5×Movies & TV
Kerala1.92×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Whale shark audience
TraitClusterScore
Career OrientationPOWER1.73
ExtroversionTHRILL1.69
IndividualismJOY1.67
TravellingTHRILL1.61
Community OrientationOPEN1.57
Early Adopter MentalityPOWER1.51

Worldwide distribution

Worldwide audience distribution share by country for Whale shark
CountryShare
United States22.2%
Australia8.6%
Mexico8.1%

See Whale shark audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Whale shark have in United States?

Whale shark has an estimated audience of 400,787 people in United States, concentrated in California and Texas.

What is the gender split and age of Whale shark fans?

54.5% of Whale shark fans are female, 45.5% are male, with an average age of 39.3 years.

Which brands do Whale shark fans like most?

Whale shark fans show strongest brand affinity for Alaska (2.36×), Dog breed (1.59×), and Minnesota (2.22×) over the country average.

Where do Whale shark fans live in United States?

Whale shark fans in United States are most concentrated in California (reach 44,520), Texas (reach 35,374), and Florida (reach 32,494). These three regions account for the largest share of the active audience.

What other brands do Whale shark fans also like?

Beyond Whale shark itself, the audience over-indexes on Dog breed (1.59×), Minnesota (2.22×), Justice (2.43×), and Nebraska (2.21×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Whale shark. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.