Window shutter Audience in United States

Window shutter logo

Window shutter has an estimated audience of 3,941,999 people in United States. 65.4% are female, 34.6% are male, average age 47.0. Top regions: California, Texas, Florida. Top brand affinities: Sun Kil Moon, Mark Kozelek, Window treatment, Window blind, Window.

The average Window shutter fan in United States is 47.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Sun Kil Moon, Mark Kozelek, Window treatment, with strongest over-indexing on Sun Kil Moon (311.7× the country average). Demographically, the Window shutter audience skews more female with an average age of 47.0, and over-indexes on personality traits such as Quality Awareness, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Window shutter fans

Demographic split for Window shutter audience in United States
MetricValue
Female65.4%
Male34.6%
Average age47.0
Estimated audience size3,941,999

Audience persona

The typical Window shutter fan in United States is more female, around 47.0 years old, with strong Quality Awareness tendencies and a notable affinity for Sun Kil Moon.

Top regions in United States

Top regions ranked by reach for Window shutter in United States
RegionReachAffinity
California589,7581.36×
Texas453,0381.34×
Florida352,1341.32×
New York177,3650.81×
Georgia149,0221.23×
Pennsylvania148,2691.12×
North Carolina134,4771.13×
Ohio128,2081.06×
Illinois121,8840.93×
New Jersey111,5741.11×
Virginia105,5521.1×
Michigan99,5480.97×
Arizona95,4351.19×
Tennessee93,6451.18×
South Carolina84,9101.43×
Alabama82,7761.5×
Indiana80,6991.12×
Maryland77,0601.14×
Louisiana73,6931.45×
Missouri73,5371.16×
Massachusetts69,8050.9×
Kentucky62,2571.26×
Mississippi56,4901.74×
Colorado53,7340.86×
Washington50,6000.64×
Oklahoma49,4811.13×
Connecticut43,2671.09×
Nevada42,8141.12×
Wisconsin41,8580.71×
Arkansas38,4611.18×
Utah37,6641.07×
Minnesota33,9260.6×
Kansas28,4220.91×
Oregon27,1720.6×
Iowa23,5470.73×
West Virginia21,3111.16×
Idaho16,6790.84×
New Mexico15,3400.78×
Delaware15,3201.41×
New Hampshire14,2520.92×
Nebraska14,1870.72×
Rhode Island12,4690.99×
Hawaii12,2240.72×
Maine12,1580.86×
Washington, District of Columbia11,3080.95×
Montana7,0660.65×
South Dakota4,8410.53×
Vermont4,4870.65×
North Dakota4,3140.53×
Wyoming4,0200.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Window shutter audience
BrandAffinityCategory
Sun Kil Moon311.7×Music & Radio
Mark Kozelek188.67×Music & Radio
Window treatment24.88×Home & Garden
Window blind17.13×Home & Garden
Window7.43×Home & Garden
3 Day Blinds37.06×Home & Garden
Cutlery6.17×Home & Garden
Ceramic5×Home & Garden
Macy's2.82×Shopping
Polyvinyl chloride5.35×Home & Garden
Santander Bank13.17×Business & Career
Chinese culture8.04×Politics & Society
Tableware4.71×Food & Beverages
Frying pan4.62×Home & Garden
Oven2.83×Home & Garden
Kitchen utensil4.08×Home & Garden
Kohl's2.21×Shopping
Select Blinds27.56×Home & Garden
Porcelain5.55×Home & Garden
Lowe's2.05×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Window shutter audience
TraitClusterScore
Quality AwarenessPREMIUM2.02
Design AffinityPREMIUM1.73
DIY MentalityTHRILL1.65
Price SensitivityPREMIUM1.65
Luxury OrientationPREMIUM1.52
Convenience OrientationPREMIUM1.49

Worldwide distribution

Worldwide audience distribution share by country for Window shutter
CountryShare
United States21.9%
United Kingdom12.4%
Germany8.5%

See Window shutter audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Window shutter have in United States?

Window shutter has an estimated audience of 3,941,999 people in United States, concentrated in California and Texas.

What is the gender split and age of Window shutter fans?

65.4% of Window shutter fans are female, 34.6% are male, with an average age of 47.0 years.

Which brands do Window shutter fans like most?

Window shutter fans show strongest brand affinity for Sun Kil Moon (311.7×), Mark Kozelek (188.67×), and Window treatment (24.88×) over the country average.

Where do Window shutter fans live in United States?

Window shutter fans in United States are most concentrated in California (reach 589,758), Texas (reach 453,038), and Florida (reach 352,134). These three regions account for the largest share of the active audience.

What other brands do Window shutter fans also like?

Beyond Window shutter itself, the audience over-indexes on Mark Kozelek (188.67×), Window treatment (24.88×), Window blind (17.13×), and Window (7.43×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Window shutter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.