Rascasse Audience Intelligence

Window shutter Audience in United States

A data profile of the people who buy, follow and care about Window shutter in United States — modelled from more than twelve digital signal sources. Window shutter has an estimated audience of 3,941,999 people in United States.

#4357among Topic in United States#532in Home & Garden

The average Window shutter fan in United States is 47.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Sun Kil Moon, Mark Kozelek, Window treatment, with strongest over-indexing on Sun Kil Moon (311.7× the country average).

Demographically, the Window shutter audience skews more female with an average age of 47.0, and over-indexes on personality traits such as Quality Awareness, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Window shutter fan in United States is more female, around 47.0 years old, with strong Quality Awareness tendencies and a notable affinity for Sun Kil Moon.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Window shutter profile in United States.

Audience size
3.9M
in United States
Gender
65.4%♀
34.6% male
Age
47.0
average years
Country rank
#8144
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Window shutter fans

65.4% are female, 34.6% are male, average age 47.0.

Fig. 02

Gender split

65.4%
Female
34.6%
Male
Demographic split for Window shutter audience in United States
MetricValue
Female65.4%
Male34.6%
Average age47.0
Estimated audience size3,941,999
Fig. 03

Age distribution

Ø 47.0
average years
Age distribution of the Window shutter audience in United States
Age bracketShare%
16-196%
20-2911%
30-3919%
40-4926%
50+38%
Fig. 04

Worldwide distribution

21.8%

of the worldwide Window shutter audience comes from United States.

Worldwide audience distribution share by country for Window shutter
CountryShare
United States21.8%
United Kingdom12.3%
Germany8.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Window shutter audience in United States is strongest.

Fig. 05

Top regions by affinity

Window shutter fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~50K1.58×
02Louisiana~70K1.44×
03Alabama~80K1.40×
04South Carolina~80K1.39×
05Delaware~10K1.29×
06California~600K1.28×
07Kentucky~60K1.23×
08Texas~400K1.22×
09Florida~300K1.22×
10Tennessee~90K1.16×
11Arkansas~40K1.16×
12Arizona~90K1.14×
13Maryland~80K1.14×
14West Virginia~20K1.14×
15Virginia~100K1.13×
16North Carolina~100K1.12×
17Indiana~80K1.12×
18Missouri~70K1.12×
19Georgia~100K1.11×
20Pennsylvania~100K1.10×
21Connecticut~40K1.10×
22New Jersey~100K1.09×
23Oklahoma~50K1.09×
24Nevada~40K1.07×
25Ohio~100K1.06×
26Rhode Island~10K1.04×
27Utah~40K1.01×
28New Hampshire~20K1.00×
29Kansas~30K0.97×
30Washington, District of Columbia~10K0.94×
31Maine~10K0.93×
32Michigan~90K0.92×
33Massachusetts~70K0.92×
34Illinois~100K0.89×
35Idaho~20K0.89×
36New Mexico~20K0.89×
37Vermont~6K0.88×
38Hawaii~10K0.87×
39Montana~10K0.87×
40Alaska~7K0.86×
41South Dakota~8K0.85×
42North Dakota~7K0.85×
43Colorado~50K0.84×
44Iowa~30K0.83×
45Nebraska~20K0.83×
46New York~200K0.77×
47Wisconsin~40K0.75×
48Minnesota~40K0.68×
49Oregon~30K0.67×
50Washington~50K0.65×
Fig. 06

Affinity by region

Affinity by region — Window shutter, United States
0.65×1.00×1.58×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Window shutter audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Window shutter audience
#·InterestCategoryAffinity×
01Sun Kil MoonMusic & Radio311.70×
02Mark KozelekMusic & Radio188.67×
033 Day BlindsHome & Garden37.06×
04Select BlindsHome & Garden27.56×
05Window treatmentHome & Garden24.88×
06WindowBlindsTechnology & Electronics24.52×
07Window blindHome & Garden17.13×
08Santander BankBusiness & Career13.17×
09Chinese culturePolitics & Society8.04×
10WindowHome & Garden7.43×
11CutleryHome & Garden6.17×
12PorcelainHome & Garden5.55×
13Polyvinyl chlorideHome & Garden5.35×
14CeramicHome & Garden5.00×
15TablewareFood & Beverages4.71×
16Frying panHome & Garden4.62×
17Kitchen utensilHome & Garden4.08×
18OvenHome & Garden2.83×
19Macy'sShopping2.82×
20Kohl'sShopping2.21×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Window shutter audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Window shutter audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.76×
DIY MentalityTHRILL1.69×
Design AffinityPREMIUM1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Window shutter audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY1.01×
Risk AppetiteTHRILL1.03×
Healthy LifestyleBALANCE1.05×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Window shutter have in United States?

Window shutter has an estimated audience of 3,941,999 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Window shutter fans?

65.4% of Window shutter fans are female, 34.6% are male, with an average age of 47.0 years.

03

Which brands do Window shutter fans like most?

Window shutter fans show strongest brand affinity for Sun Kil Moon (311.7×), Mark Kozelek (188.67×), and Window treatment (24.88×) over the country average.

04

Where do Window shutter fans live in United States?

Window shutter fans in United States are most concentrated in California (reach ~600K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Window shutter fans also like?

Beyond Window shutter itself, the audience over-indexes on Mark Kozelek (188.67×), Window treatment (24.88×), Window blind (17.13×), and Window (7.43×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Window shutter audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Window shutter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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