Rascasse Audience Intelligence

Window blind Audience in United States

A data profile of the people who buy, follow and care about Window blind in United States — modelled from more than twelve digital signal sources. Window blind has an estimated audience of 5,820,629 people in United States.

#3416among Topic in United States#410in Home & Garden

The average Window blind fan in United States is 47.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Window treatment, 3 Day Blinds, Curtain, with strongest over-indexing on Window treatment (13.51× the country average).

Demographically, the Window blind audience skews more female with an average age of 47.4, and over-indexes on personality traits such as DIY Mentality, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Window blind fan in United States is more female, around 47.4 years old, with strong DIY Mentality tendencies and a notable affinity for Window treatment.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Window blind profile in United States.

Audience size
5.8M
in United States
Gender
63.8%♀
36.2% male
Age
47.4
average years
Country rank
#5846
Topic in United States
Fig. 01

Search interest · 12-month trend

-8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Window blind fans

63.8% are female, 36.2% are male, average age 47.4.

Fig. 02

Gender split

63.8%
Female
36.2%
Male
Demographic split for Window blind audience in United States
MetricValue
Female63.8%
Male36.2%
Average age47.4
Estimated audience size5,820,629
Fig. 03

Age distribution

Ø 47.4
average years
Age distribution of the Window blind audience in United States
Age bracketShare%
16-195%
20-2911%
30-3919%
40-4926%
50+40%
Fig. 04

Worldwide distribution

4.6%

of the worldwide Window blind audience comes from United States.

Worldwide audience distribution share by country for Window blind
CountryShare
China69.7%
United States4.6%
United Kingdom3.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Window blind audience in United States is strongest.

Fig. 05

Top regions by affinity

Window blind fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~30K1.17×
02Pennsylvania~200K1.14×
03Rhode Island~20K1.12×
04Massachusetts~100K1.11×
05Minnesota~90K1.10×
06Connecticut~60K1.09×
07Illinois~200K1.08×
08Ohio~200K1.08×
09Michigan~200K1.08×
10Indiana~100K1.08×
11Kentucky~80K1.08×
12Arkansas~50K1.08×
13California~700K1.07×
14Iowa~50K1.06×
15Kansas~50K1.06×
16Idaho~30K1.06×
17Mississippi~50K1.04×
18Montana~20K1.04×
19Wisconsin~90K1.03×
20North Dakota~10K1.03×
21New York~300K1.02×
22Maryland~100K1.02×
23Louisiana~80K1.02×
24New Hampshire~20K1.02×
25South Dakota~10K1.02×
26Georgia~200K1.01×
27Missouri~90K1.01×
28Oklahoma~70K1.01×
29Maine~20K1.01×
30New Jersey~100K1.00×
31Virginia~100K1.00×
32Alabama~80K1.00×
33Texas~500K0.99×
34Florida~400K0.99×
35New Mexico~30K0.98×
36Delaware~20K0.98×
37Nebraska~30K0.97×
38Tennessee~100K0.96×
39Washington~100K0.95×
40North Carolina~200K0.94×
41Oregon~60K0.93×
42South Carolina~80K0.91×
43Nevada~50K0.90×
44Vermont~9K0.90×
45Colorado~80K0.89×
46Utah~50K0.87×
47Arizona~100K0.86×
48Alaska~10K0.86×
49Hawaii~20K0.82×
50Washington, District of Columbia~10K0.75×
Fig. 06

Affinity by region

Affinity by region — Window blind, United States
0.75×1.00×1.17×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Window blind audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Window blind audience
#·InterestCategoryAffinity×
013 Day BlindsHome & Garden29.90×
02Window coveringHome & Garden17.54×
03WindowBlindsTechnology & Electronics17.07×
04Window treatmentHome & Garden13.51×
05CurtainHome & Garden10.98×
06Window shutterHome & Garden9.94×
07FastenerHome & Garden5.52×
08CarpetHome & Garden2.46×
09Pottery BarnHome & Garden2.33×
10ChairHome & Garden2.27×
11BathroomHome & Garden2.18×
12IKEAHome & Garden2.08×
13RenovationHome & Garden2.04×
14BedHome & Garden1.94×
15Nordstrom rackFashion & Accessoires1.92×
16CostcoShopping1.87×
17Home repairHome & Garden1.87×
18Home AppliancesHome & Garden1.73×
19Macy'sShopping1.53×
20Target CorporationShopping1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Window blind audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Window blind audience · What stands out
TraitClusterDeviationScore
DIY MentalityTHRILL1.63×
Quality AwarenessPREMIUM1.58×
Design AffinityPREMIUM1.38×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Window blind audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.70×
MindfulnessBALANCE0.78×
Risk AppetiteTHRILL0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Window blind have in United States?

Window blind has an estimated audience of 5,820,629 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Window blind fans?

63.8% of Window blind fans are female, 36.2% are male, with an average age of 47.4 years.

03

Which brands do Window blind fans like most?

Window blind fans show strongest brand affinity for Window treatment (13.51×), 3 Day Blinds (29.9×), and Curtain (10.98×) over the country average.

04

Where do Window blind fans live in United States?

Window blind fans in United States are most concentrated in California (reach ~700K), Texas (reach ~500K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Window blind fans also like?

Beyond Window blind itself, the audience over-indexes on 3 Day Blinds (29.9×), Curtain (10.98×), Window shutter (9.94×), and Window covering (17.54×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Window blind audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Window blind. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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